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Introduction to
Shared-Use Mobility:
Carsharing and Bikesharing Trends & Research
Susan A. Shaheen, Ph.D.
University of California, Berkeley
2014 ACT International Conference
August 5, 2014
Overview
•  Carsharing definitions & growth
•  Key research findings in carsharing
•  Bikesharing definitions & growth
•  Key findings in bikesharing
•  Related research underway at TSRC
Roundtrip Carsharing:
A fleet of autos used for round trips that
require users to pay by hour or mile.
Peer-to-Peer Carsharing:
Shared use of private vehicle typically
managed by third party
One-Way Carsharing:
A fleet of autos used for point-to-point
trips, facilitated by parking agreements
Fractional Ownership Carsharing:
Individuals sublease or subscribe to a
vehicle owned by a third party
Many forms of carsharingCarsharing
Carsharing Membership Growth: Americas
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
U.S. 12,098 25,640 52,347 76,420 102,993 184,292 279,234 323,681 448,574 560,572 806,332 995,926
Canada 3,909 7,007 10,001 11,932 15,663 26,878 39,664 53,916 67,526 78,856 101,502 147,670
Mexico 750 2,654
Brazil 98 347 910 2,884
Americas 16,007 32,647 62,348 88,352 118,656 211,170 318,898 377,597 516,198 639,775 909,494 1,149,13
-
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
Members
U.S. Canada Mexico Brazil Americas
Shaheen, 2013
 
	
  
	
  
	
  
Member Share by Business Model
July	
  2012 	
   	
   	
   	
  July	
  2013
Carsharing	
  Operators	
  in	
  the	
  Americas	
  
Rental
17% One-
Way
6%
Indep
76%
Rental
80%
One-
Way
12%
Indep
8%
N = 47 N = 46
Carsharing Vehicle Growth: Americas
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
U.S. 455 696 907 1,192 2,561 5,104 5,840 7,722 8,120 7,776 12,634 16,811
Canada 231 397 521 599 779 1,388 1,667 2,046 2,285 2,605 3,143 3,910
Mexico 18 40
Brazil 12 18 58 46
Americas 686 1,093 1,428 1,791 3,340 6,492 7,507 9,768 10,417 10,399 15,853 20,807
-
4,000
8,000
12,000
16,000
20,000
24,000
Vehicles
U.S. Canada Mexico Brazil Americas
Shaheen, 2013
 
	
  
	
  
	
  
Vehicle Share by Business Model
Carsharing Operators in the Americas
Rental
14%
One-
Way
10%
Indep
76%
Rental
70%
One-
Way
16%
Indep
14%
July	
  2012 	
   	
   	
   	
  July	
  2013	
  
N = 47 N = 46
 
	
  
	
  
	
  
2008 N. American Carsharing Survey
• 	
  Survey	
  implemented	
  from	
  Sept.	
  to	
  	
  
Nov.	
  2008	
  
• 	
  ~9,500	
  completed	
  surveys;	
  analysis	
  
based	
  on	
  6,281	
  hhds	
  
• 	
  Completion	
  rate	
  ~80%	
  
• 	
  Online	
  survey	
  challenging	
  
•  Took	
  between	
  10	
  to	
  15	
  minutes	
  for	
  
most	
  respondents	
  to	
  complete	
  
	
  	
  
Martin,	
  Shaheen,	
  Lidicker,	
  2010	
  
 
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
	
  
Participating Organizations
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  American
-  City CarShare
-  CityWheels
-  Community Car
-  Community Carshare of
Bellingham
-  Igo
-  PhillyCarShare
-  Zipcar
	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  	
  Canadian
-  AutoShare
-  Communauto
-  Co-operative Auto Network
-  VrtuCar
-  Zipcar
	
  
 
	
  
	
  
	
  
2008 N. American Carsharing Survey
Key Findings
•  Between 9 to 13 vehicles removed, including
postponed purchase
•  4 to 6 vehicles/carsharing vehicle sold due to
carsharing
•  25% sell a vehicle; 25% postpone purchases
•  Net CO2 reduction of ~27%
Martin, Shaheen, Lidicker, 2010
Public Bikesharing:
Fleet of bicycles for short, point-to-
point trips usually found at stations
Closed Community Bikesharing:
Campuses and closed membership,
mainly roundtrip
Peer-to-Peer Bikesharing:
Rent or borrow hourly or daily from
individuals or bike rental shops
Exponential growth in urban areasBikesharing
Bikesharing in the Americas:
As of January 1, 2013
Shaheen et al., 2014
Member Survey: 2013
Shaheen	
  et	
  al.,	
  2014	
  
2013 Member Survey: Demographics
Compared to general population,
bikesharing users tend to be…
• Wealthier
• More educated
• Younger
• Caucasian
• Male
Shaheen et al., 2014
Some Public Bikesharing Impacts
Shaheen et al., 2012
Montreal -3.60% 36.30%
Toronto -2.00% 25.40%
Washington DC -2.10% 41.0%
Minneapolis-Saint Paul -1.90% 52.4%
City
Change in Vehicle
Ownership
Respondents
Driving Less Often
Mapping Modal Shifts
• Where in the city are people shifting toward
and away from public transit?
• What are the land use attributes associated
with modal shift in both directions?
• To begin to explore these questions, we
mapped modal shift within two US Cities: DC
and Twin Cities, MN
Shifts in Rail: Summary
• While bikesharing in Washington, DC appears
to lower overall rail ridership, it seems to
increase rail ridership in outer suburban
regions
• Bikesharing opens up additional capacity on
congested bus and rail lines in urban core,
particularly at rush hour
• Shifts toward rail occur in downtown core of
Twin Cities and in peripheral regions
Modal Shift to and from Rail in Washington, DC
Martin and Shaheen, 2014
Modal Shift to and from Rail in Minneapolis
Martin and Shaheen, 2014
Response	
  Categories Montreal Toronto Minneapolis-­‐Saint	
  Paul Salt	
  Lake	
  City Mexico	
  City
Lower	
  cost	
  and	
  faster	
  travel 25% 48% 0% 0% 28%
Just	
  lower	
  cost 5% 9% 7% 0% 2%
Too	
  many	
  connections	
  (not	
  
have	
  to	
  transfer)
3% 2% 7% 0% 6%
Just	
  faster	
  travel 14% 14% 14% 40% 12%
Improve	
  travel	
  time	
  
reliability
4% 7% 0% 60% 6%
Want	
  to	
  get	
  exercise 31% 8% 50% 0% 17%
Public	
  transit	
  vehicle	
  is	
  
crowded
6% 6% 0% 0% 18%
No	
  space	
  for	
  my	
  bike,	
  which	
  
I	
  use	
  to	
  connect
0% 0% 0% 0% 2%
I	
  consider	
  it	
  safer	
  to	
  travel	
  
with	
  bikesharing
1% 0% 7% 0% 2%
Not	
  applicable 1% 2% 0% 0% 3%
Other,	
  please	
  specify: 8% 5% 14% 0% 3%
Total	
  N 631 491 14 5 577
What	
  is	
  the	
  primary	
  reason	
  that	
  you	
  are	
  using	
  the	
  rail	
  LESS	
  because	
  of	
  bikesharing?
Shaheen	
  et	
  al.,	
  2014	
  
Shifts in Bus: Summary
• In DC, bus shift is very similar to rail ridership
• Few reported increasing bus use in urban
core; those shifting to bus use are distributed
toward the edges of District
• In Twin Cities, bus shift is distributed within
urban core and suburban periphery
• Bikesharing could be acting as bus substitute
in Twin Cities and does not function as first-
last mile solution as it does with rail
Modal Shift to and from Bus in Washington, DC
Martin and Shaheen, 2014
Modal Shift to and from Bus in Minneapolis
Martin and Shaheen, 2014
TSRC– UC Berkeley: Research Underway
•  2013 N. American bikesharing study*
•  P2P carsharing survey*
•  Analysis of casual carpooling in SF*
•  On-demand ride services/TNCs survey (SF)*
•  Carsharing – electric bikesharing pilot (Bay
Area)
•  N. American one-way carsharing study
•  Carsharing insurance risk analysis
•  Bikesharing safety study
•  Carsharing trends tracking*
*Summer/Fall 2014 release of reports or early data findings
Reference
1	
  
“Evaluating Public Transit Modal Shift Dynamics in
Response to Bikesharing: A Tale of Two U.S. Bikesharing
Cities,” Elliot Martin and Susan Shaheen, 2014 (In Press)
Journal of Transport Geography
www.tsrc.berkeley.edu

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  • 1. Introduction to Shared-Use Mobility: Carsharing and Bikesharing Trends & Research Susan A. Shaheen, Ph.D. University of California, Berkeley 2014 ACT International Conference August 5, 2014
  • 2. Overview •  Carsharing definitions & growth •  Key research findings in carsharing •  Bikesharing definitions & growth •  Key findings in bikesharing •  Related research underway at TSRC
  • 3. Roundtrip Carsharing: A fleet of autos used for round trips that require users to pay by hour or mile. Peer-to-Peer Carsharing: Shared use of private vehicle typically managed by third party One-Way Carsharing: A fleet of autos used for point-to-point trips, facilitated by parking agreements Fractional Ownership Carsharing: Individuals sublease or subscribe to a vehicle owned by a third party Many forms of carsharingCarsharing
  • 4. Carsharing Membership Growth: Americas 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 U.S. 12,098 25,640 52,347 76,420 102,993 184,292 279,234 323,681 448,574 560,572 806,332 995,926 Canada 3,909 7,007 10,001 11,932 15,663 26,878 39,664 53,916 67,526 78,856 101,502 147,670 Mexico 750 2,654 Brazil 98 347 910 2,884 Americas 16,007 32,647 62,348 88,352 118,656 211,170 318,898 377,597 516,198 639,775 909,494 1,149,13 - 200,000 400,000 600,000 800,000 1,000,000 1,200,000 1,400,000 Members U.S. Canada Mexico Brazil Americas Shaheen, 2013
  • 5.         Member Share by Business Model July  2012        July  2013 Carsharing  Operators  in  the  Americas   Rental 17% One- Way 6% Indep 76% Rental 80% One- Way 12% Indep 8% N = 47 N = 46
  • 6. Carsharing Vehicle Growth: Americas 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013 U.S. 455 696 907 1,192 2,561 5,104 5,840 7,722 8,120 7,776 12,634 16,811 Canada 231 397 521 599 779 1,388 1,667 2,046 2,285 2,605 3,143 3,910 Mexico 18 40 Brazil 12 18 58 46 Americas 686 1,093 1,428 1,791 3,340 6,492 7,507 9,768 10,417 10,399 15,853 20,807 - 4,000 8,000 12,000 16,000 20,000 24,000 Vehicles U.S. Canada Mexico Brazil Americas Shaheen, 2013
  • 7.         Vehicle Share by Business Model Carsharing Operators in the Americas Rental 14% One- Way 10% Indep 76% Rental 70% One- Way 16% Indep 14% July  2012        July  2013   N = 47 N = 46
  • 8.         2008 N. American Carsharing Survey •   Survey  implemented  from  Sept.  to     Nov.  2008   •   ~9,500  completed  surveys;  analysis   based  on  6,281  hhds   •   Completion  rate  ~80%   •   Online  survey  challenging   •  Took  between  10  to  15  minutes  for   most  respondents  to  complete       Martin,  Shaheen,  Lidicker,  2010  
  • 9.                           Participating Organizations                          American -  City CarShare -  CityWheels -  Community Car -  Community Carshare of Bellingham -  Igo -  PhillyCarShare -  Zipcar                          Canadian -  AutoShare -  Communauto -  Co-operative Auto Network -  VrtuCar -  Zipcar  
  • 10.         2008 N. American Carsharing Survey Key Findings •  Between 9 to 13 vehicles removed, including postponed purchase •  4 to 6 vehicles/carsharing vehicle sold due to carsharing •  25% sell a vehicle; 25% postpone purchases •  Net CO2 reduction of ~27% Martin, Shaheen, Lidicker, 2010
  • 11. Public Bikesharing: Fleet of bicycles for short, point-to- point trips usually found at stations Closed Community Bikesharing: Campuses and closed membership, mainly roundtrip Peer-to-Peer Bikesharing: Rent or borrow hourly or daily from individuals or bike rental shops Exponential growth in urban areasBikesharing
  • 12. Bikesharing in the Americas: As of January 1, 2013 Shaheen et al., 2014
  • 13. Member Survey: 2013 Shaheen  et  al.,  2014  
  • 14. 2013 Member Survey: Demographics Compared to general population, bikesharing users tend to be… • Wealthier • More educated • Younger • Caucasian • Male Shaheen et al., 2014
  • 15. Some Public Bikesharing Impacts Shaheen et al., 2012 Montreal -3.60% 36.30% Toronto -2.00% 25.40% Washington DC -2.10% 41.0% Minneapolis-Saint Paul -1.90% 52.4% City Change in Vehicle Ownership Respondents Driving Less Often
  • 16. Mapping Modal Shifts • Where in the city are people shifting toward and away from public transit? • What are the land use attributes associated with modal shift in both directions? • To begin to explore these questions, we mapped modal shift within two US Cities: DC and Twin Cities, MN
  • 17. Shifts in Rail: Summary • While bikesharing in Washington, DC appears to lower overall rail ridership, it seems to increase rail ridership in outer suburban regions • Bikesharing opens up additional capacity on congested bus and rail lines in urban core, particularly at rush hour • Shifts toward rail occur in downtown core of Twin Cities and in peripheral regions
  • 18. Modal Shift to and from Rail in Washington, DC Martin and Shaheen, 2014
  • 19. Modal Shift to and from Rail in Minneapolis Martin and Shaheen, 2014
  • 20. Response  Categories Montreal Toronto Minneapolis-­‐Saint  Paul Salt  Lake  City Mexico  City Lower  cost  and  faster  travel 25% 48% 0% 0% 28% Just  lower  cost 5% 9% 7% 0% 2% Too  many  connections  (not   have  to  transfer) 3% 2% 7% 0% 6% Just  faster  travel 14% 14% 14% 40% 12% Improve  travel  time   reliability 4% 7% 0% 60% 6% Want  to  get  exercise 31% 8% 50% 0% 17% Public  transit  vehicle  is   crowded 6% 6% 0% 0% 18% No  space  for  my  bike,  which   I  use  to  connect 0% 0% 0% 0% 2% I  consider  it  safer  to  travel   with  bikesharing 1% 0% 7% 0% 2% Not  applicable 1% 2% 0% 0% 3% Other,  please  specify: 8% 5% 14% 0% 3% Total  N 631 491 14 5 577 What  is  the  primary  reason  that  you  are  using  the  rail  LESS  because  of  bikesharing? Shaheen  et  al.,  2014  
  • 21. Shifts in Bus: Summary • In DC, bus shift is very similar to rail ridership • Few reported increasing bus use in urban core; those shifting to bus use are distributed toward the edges of District • In Twin Cities, bus shift is distributed within urban core and suburban periphery • Bikesharing could be acting as bus substitute in Twin Cities and does not function as first- last mile solution as it does with rail
  • 22. Modal Shift to and from Bus in Washington, DC Martin and Shaheen, 2014
  • 23. Modal Shift to and from Bus in Minneapolis Martin and Shaheen, 2014
  • 24. TSRC– UC Berkeley: Research Underway •  2013 N. American bikesharing study* •  P2P carsharing survey* •  Analysis of casual carpooling in SF* •  On-demand ride services/TNCs survey (SF)* •  Carsharing – electric bikesharing pilot (Bay Area) •  N. American one-way carsharing study •  Carsharing insurance risk analysis •  Bikesharing safety study •  Carsharing trends tracking* *Summer/Fall 2014 release of reports or early data findings
  • 25. Reference 1   “Evaluating Public Transit Modal Shift Dynamics in Response to Bikesharing: A Tale of Two U.S. Bikesharing Cities,” Elliot Martin and Susan Shaheen, 2014 (In Press) Journal of Transport Geography