4. Goal 2:
Human potential
Provide equitable opportunities for people from all areas of King County to access the public transportation system.
Strategy 2.1.2:
Provide travel opportunities for historically disadvantaged populations, such as low-income people, students, youth, seniors, people of color, people with disabilities, and others with limited transportation options
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5. 5
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Program Goal
Implement a program to make a reduced transit fare option accessible to all eligible individuals for use in King County.
6. Cards will look the same as other ORCA cards
No card fee will be charged for a new/renewal card or renewal
Low-income fare card type will expire 24 months after card issue date
A single card per eligible individual
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7. Technical Issues:
Modify existing ORCA technology and develop a new database
Verification of Eligibility/Registration/Distribution:
Define program operations and procedures; who to work with; and measures to protect program integrity.
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8. 8
Outreach/Marketing:
•Define how to reach potentially huge multi cultural, multi lingual eligible customer base Program Integrity/Budget/Schedule:
•Minimize ongoing administration costs,
•Maintains program integrity
•Manage potential risks
9. Technical Issues
Modify existing smart card system
Develop master database for card management use by partners
Identify the Partners and what we need them to do
How will it work?
What is it called?
What will you pay?
How open will it be?
Can you really make the deadline?
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10. Low-Income Fare Program Key Dates & Deadlines – 2014/2015
Jan 2014
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan 2015
Feb
Mar
Program Development
Distribution
Testing
January 14th: Fares Ordinance Transmitted-COMPLETE
May 14th: ORCA specifications complete- REVISED
September: Database project complete
November: 2015-2016 Budget adopted
February 18: Council public hearing-DONE
June 1: Implementation Plan to Council-IN PROGRESS
September 14th: ORCA upgrade complete
February 4: Council BFM Committee considers fare ordinance-COMPLETE
January 2015: Card distribution begins
March 1: Low-income fare goes live
September: Agreements with social service agencies in place
August 1: Fares report due to Council
March: Social Service Agency/DCHS/DPH meetings- ONGOING
February: Decision on database project delayed to May-DECISION MADE-DEVELOPMENT UNDERWAY
April: Develop Low Income Fare FAQs-ONGOING
October- January: Promotion & outreach to customers
August 15: Task Force review due to Council
11. Tremendous good will – internal and external – to support the effort
Willingness to help despite already stretched resources
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13. Negotiate a win-win for County agencies
Issue a Request for Proposal
Complete technical work on schedule
Hire staff for internal support (dependent on budget acceptance)
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We must do better to ensure that King County remains a place where everyone has an opportunity to succeed…It is not just an issue of fairness – we are more competitive in the global economy