Storytelling Will Change Your Life

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Workshop presented to Bulacan State University, Fine Arts students on how stories can change their lives and affect their shape their careers.

Marketing

“Start with
why?”
– Simon Sinek
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why does a more expensive Mac out perform
the whole PC category in sales?
5%
Mac Sales
4%
PC Sales
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why is the domineering, short-tempered,
petulant, rude, spiteful, and controlling
Steve Jobs well loved?
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why do we still drink Coke when it’s been linked to
obesity, kidney damage, and certain cancers?
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why is Pixar the only animation studio
without a ﬂop?
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Storytelling
Will Change Your Life
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

People forget facts, but they
never forget a great story. 
—Jennifer Aaker
Professor of Marketing at
Stanford Graduate School of Business
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

• Stories are about people.
• Stories stir up emotions.
• Stories don’t tell: they show.
• Stories have a clear meaning.
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why does a more expensive Mac  
out perform the whole PC category in sales?
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

http://youtu.be/Rzu6zeLSWq8Apple (unreleased) Think Different ad - Narrated by Steve Jobs (1997)
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why does a more expensive Mac  
out perform the whole PC category in sales?
Stories are about people.
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Stories are about people.
http://youtu.be/pBjEDdBEGZcDon't rely on fate. Discover the all new AXE. Upgraded.
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Stories are about people.
http://youtu.be/d-JAqEJ7XScP&G - Thank You Mama - Best Job 2012 HD 2M
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

http://youtu.be/9GMQhOm-Dqo
Apple Conﬁdential - Steve Jobs on "Think Different" - Internal Meeting Sept. 23, 1997
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why is the domineering, short-tempered,
petulant, rude, spiteful, and controlling
Steve Jobs well loved?
Stories stir up emotions.
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Stories stir up emotions.
http://youtu.be/yKn6Atc1vUkApple iPad Air TV AD Pencil
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Stories stir up emotions.
http://youtu.be/jiyIcz7wUH0?list=UUE_M8A5yxnLfW0KghEeajjwApple - iPad Air - TV Ad - Your Verse
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Stories stir up emotions.
http://youtu.be/ODmfmUWqlSAApple - iPhone 5s - TV Ad - Powerful

Stories stir up emotions.
http://youtu.be/AuObzDf8m_ETomorrow Starts Now. Nike Magista
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

http://youtu.be/DKy4utFUN-kCoca Cola - Security Cameras
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why do we still drink Coke when it’s been
linked to obesity, kidney damage, and
certain cancers?
Stories don’t tell: they show.
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Stories don’t tell: they show.
http://youtu.be/oiu9PcEyQ5YCoca-Cola Happiness Truck Philippines
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

“When I was in India…”
—Mon Jimenez
Current Secretary of Tourism
of the Philippines
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

http://youtu.be/X25aIZ7URHMInside Pixar: We're About Telling Stories
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Why is Pixar the only animation studio
without a ﬂop?
Stories have a clear meaning.
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Stories have a clear meaning.
http://youtu.be/XBH1dcHoL6Y25 Years of Pixar Animation
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Storytelling is the most powerful way
to put ideas into the world today. 
—Robert McKee
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

http://youtu.be/mpOjnXcy8NEWe're All Storytellers
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

We are All Storytellers
Let us tell stories…
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

beauxatwork@gmail.com
Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

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Storytelling Will Change Your Life

1. “Start with why?” – Simon Sinek Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

2. Why does a more expensive Mac out perform the whole PC category in sales? 5% Mac Sales 4% PC Sales Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

3. Why is the domineering, short-tempered, petulant, rude, spiteful, and controlling Steve Jobs well loved? Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

4. Why do we still drink Coke when it’s been linked to obesity, kidney damage, and certain cancers? Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

5. Why is Pixar the only animation studio without a ﬂop? Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

6. Storytelling Will Change Your Life Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

7. People forget facts, but they never forget a great story.  —Jennifer Aaker Professor of Marketing at Stanford Graduate School of Business Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

8. • Stories are about people. • Stories stir up emotions. • Stories don’t tell: they show. • Stories have a clear meaning. Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

9. Why does a more expensive Mac   out perform the whole PC category in sales? Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

10. http://youtu.be/Rzu6zeLSWq8Apple (unreleased) Think Different ad - Narrated by Steve Jobs (1997) Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

11. Why does a more expensive Mac   out perform the whole PC category in sales? Stories are about people. Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

12. Stories are about people. http://youtu.be/pBjEDdBEGZcDon't rely on fate. Discover the all new AXE. Upgraded. Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

13. Stories are about people. http://youtu.be/d-JAqEJ7XScP&G - Thank You Mama - Best Job 2012 HD 2M Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

14. Why is the domineering, short-tempered, petulant, rude, spiteful, and controlling Steve Jobs well loved? Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

15. http://youtu.be/9GMQhOm-Dqo Apple Conﬁdential - Steve Jobs on "Think Different" - Internal Meeting Sept. 23, 1997 Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

16. Why is the domineering, short-tempered, petulant, rude, spiteful, and controlling Steve Jobs well loved? Stories stir up emotions. Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

17. Stories stir up emotions. http://youtu.be/yKn6Atc1vUkApple iPad Air TV AD Pencil Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

18. Stories stir up emotions. http://youtu.be/jiyIcz7wUH0?list=UUE_M8A5yxnLfW0KghEeajjwApple - iPad Air - TV Ad - Your Verse Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

19. Stories stir up emotions. http://youtu.be/ODmfmUWqlSAApple - iPhone 5s - TV Ad - Powerful

20. Stories stir up emotions. http://youtu.be/AuObzDf8m_ETomorrow Starts Now. Nike Magista Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

21. Why do we still drink Coke when it’s been linked to obesity, kidney damage, and certain cancers? Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

22. http://youtu.be/DKy4utFUN-kCoca Cola - Security Cameras Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

23. Why do we still drink Coke when it’s been linked to obesity, kidney damage, and certain cancers? Stories don’t tell: they show. Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

24. Stories don’t tell: they show. http://youtu.be/oiu9PcEyQ5YCoca-Cola Happiness Truck Philippines Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

25. “When I was in India…” —Mon Jimenez Current Secretary of Tourism of the Philippines Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

26. Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

27. Why is Pixar the only animation studio without a ﬂop? Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

28. http://youtu.be/X25aIZ7URHMInside Pixar: We're About Telling Stories Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

29. Why is Pixar the only animation studio without a ﬂop? Stories have a clear meaning. Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

30. Stories have a clear meaning. http://youtu.be/XBH1dcHoL6Y25 Years of Pixar Animation Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

31. Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

32. Storytelling is the most powerful way to put ideas into the world today.  —Robert McKee Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

33. http://youtu.be/mpOjnXcy8NEWe're All Storytellers Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

34. We are All Storytellers Let us tell stories… Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

35. beauxatwork@gmail.com Storytelling Will Change Your Life | Beaux Flamiano | Bulacan State University, 23 August 2014

Storytelling Will Change Your Life

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