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SOCIAL
MEDIA
B Y W E N D Y L U G O S A N T I A G O
FOR YOUR
HOME STAGING
BUSINESS
WHAT WILL WE COVER?
What is social media marketing?
Why should you use social media marketing?
How does social media marketing work?
Which social networks should you choose?
WHAT IS
SOCIAL MEDIA
MARKETING?
"Social media marketing is
the process of gaining
website traffic or attention
through social media sites."
W I K I P E D I A
SOCIAL MEDIA
MARKETING IS. . .
AN OPPORTUNITY
ONGOING
INTERACTIVE
ENGAGED
CROWDED
WHY SHOULD
YOU USE
SOCIAL MEDIA
MARKETING?
52%of online adults use two or
more social media sites
(Pew Research)
70%of the U.S. population has at
least one social network profile
(Statistica)
91%of realtors use social media to
some extend
(Realtor.org)
94%more views on your content
when you add a relevant image
(Kissmetrics Blog)
SOCIAL MEDIA
BY THE NUMBERS
1.71 billion Facebook users
1.3 billion Twitter users
500 million Instagram users
450 million LinkedIn users
HOW DOES
SOCIAL MEDIA
MARKETING
WORK?
REQUIREMENTS FOR SOCIAL MEDIA SUCCESS
HAVE A GOOD-
LOOKING HOME
ONLINE
TARGET AUDIENCE SMART GOALS FOR
EACH NETWORK
?
WHICH
SOCIAL
NETWORKS
SHOULD YOU
CHOOSE?
Facebook users
BILLION
1.71
1.3
BILLION
Twitter users
LinkedIn users
MILLION
450
500
MILLION
Instagram users
Pinterest users
MILLION
176
35 MILLION
Users on Houzz
W H E R E I S
Y O U R T A R G E T
A U D I E N C E A T
H O M E ?
W H I C H S O C I A L
N E T W O R K I S
E A S I E R F O R
Y O U T O U S E ?
NETWORKS I
SUGGEST:
Facebook
Twitter
Instagram
LinkedIn
Pinterest
Houzz
HASHTAGS YOU
CAN USE:
wendy@eassistantww.com
E M A I L
S O C I A L M E D I A
W E B S I T E
www.eassistantww.com
THANK
YOU!
LinkedIn: http://www.linkedin.com/in/eassistantww
Facebook: http://www.facebook.com/eassistantworldwide
Twitter: http://www.twitter.com/eassistantww
Google +: https://plus.google.com/+Eassistantww
Pinterest: http://pinterest.com/eassistantww/
YouTube: http://www.youtube.com/wendy4socialmedia
Instagram: https://instagram.com/eassistantworldwide

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