The document discusses corporate alliances and partnerships between businesses and universities. It notes that while the number of alliances increases by 25% per year, the failure rate is between 60-70%. When applied to partnerships between different types of organizations like businesses and universities, the success rate may be even lower due to differing motivations and cultures. Effective partnerships require openly communicating about how value is created and distributed to ensure fair sharing of rewards between partners. Measuring the actual value created or destroyed in partnerships can be challenging. Keeping lines of communication open about value is important for partnership success.

1. David Franz
President, Lions Club Maastricht Mondial
Global Director Licensing Strategy, DSM Innovation Center

2. Energy Constraints…? And Jobs…?

3. Etc, etc…

5. Product complexity growing
extreme E.g. Fuel Efficient Travel
Market expects new development
E.g. Communications that Connect Us
Collaborative therapies, shared
risks E.g. Health, Pharma and Delivery
Corp. – Govt. Interdependence
E.g. Solar Toward ‘Grid’ Parity

6. “It’s a remarkable paradox: Studies show that the
number of corporate alliances increases by some
25% a year and that those alliances account for
nearly a third of many companies’ revenue and
value—yet the failure rate for alliances hovers
between 60% and 70%. And despite an abundance
of advice on how to make alliances work, that
dismal record hasn’t improved in the past decade.”
“If we apply that data to partnerships
between businesses and universities that
have different motivations and cultures,
the success rate may be even more
discouraging.” Ball, Payne, Universities of Arizona and Virginia

7. Etc, etc…

8.  They do not increase value/happiness (the value ‘Delta’)
 They don’t share rewards in a fair way (the value ‘Share’)
 They do not communicate about  and  (the ‘Dialog’)

9. How much value destroyed?
How would you measure?
Cecilia Gimenez
and the value of a
‘renovated’ fresco

10. The word patent
originates from the
Latin patere, which
means "to lay open"
(i.e., to make available
for public inspection).
In effect to ‘Share’
The First Patent ‘Share’
• UK issues John of Utynam 1st patent in 1449
• Glass-making process, not yet known in UK
• It was used at Eaton College Chapel, UK
• Utynam given a 20-year monopoly….
• But required to teach his process to others…

11. “I know what I have given you... I do not know
what you have received.” -Antonio Porcia
The power of collaboration for creating sustainable value: Breaking
down barriers in creating Habitat for Humanity’s first net zero home
The “shared learning and action,” that Rodenburg
describes, informs every aspect of the NetZero
project. Continuous learning – every day, on every
task – helps move the group closer to their
ultimate goal of improving the design and
construction of buildings everywhere, and making
them a healthier part of the environment.
3 April, 2013 Written by Yasmin Glanville, Contributor

12. When you collaborate, do
you create real value for
society? How do you
know?
When value is created, do
you know how each
partner shares in the
benefits?
Are you diligent about
keeping lines of ‘value’
communication open
between you?