Match is a body spray for both men and women. The slogan is "Spray the spark back into your life." Advertisements will tell the story of a bored husband and wife who become happier after using the spray. Demonstrative ads will show a mother who seems bored vacuuming but transforms into a happier person after using Match, and a father who seems exhausted working on his bike but feels more energized after spraying Match. Follow-up sponsor ads will continue the story of the happy parents still under Match's effects. Radio ads will connect to the TV ads and further the husband and wife's story.