The magazine uses a unique font for its masthead to attract audiences by breaking conventions. Pictures, puns, and insightful articles provide extra information about artists to inform audiences. The use of popular indie bands and a compelling double-page spread feature will attract and engage the target audience.

2. By having a bold and iconic masthead, I
subverted conventions by using a unique font
that is different from generic mainstream fonts
usually used for mastheads. This may attract
my audience as it may be seen as breaking
the norm and makes my magazine look more
authentic.
The use of the button and plus
distinguishes from the rest of the text used
in my front cover which is visually attractive
for the audience but also the list of artists
in the corner of my cover may lure the
audience as they are popular bands.

3. Use of pun makes
article worth Several pictures
reading and provide more
entertaining insight into artist
and links article
to page
Provides extra
info about artist Language used is
therefore understandable
informing and formal but
audience enthusiastic so
target audience
should be able to
Attire choice for artist is simple yet effective reflecting
relate and
indie genre and not conforming to outrageous or
extravagant attire linked to other genres understand

4. Unique masthead Contrasting colour used
attracts audience for feature artist to show
exclusive interview only
Maintained house style available in this magazine
colours to not confuse
audience or dissuade
them from reading the Stance of subject is
mag unique and provides
meaning for the dps
article
List of bands
mentioned in mag so Iconic button tempts
audience can see audience with the allure of
new info about their competition to meet
favourite artists favourite band

5. Editors letter
Columns in
provides regularity
appropriate order so
for regular readers
gives structure and
order for audience
Advertising new artists make
the audience be interested
in upcoming talents and
Mixture of posters and informs them of any new
reviews and features music from the genre
adhere to conventions
but also is in the
interest of the audience
Several images show
variety of artists to
attract audience

6. 4. What would you expect to see
1. What kind of colours
in this magazine?
would you mostly associate
reviews of albums with indie music?
latest news 5
4
recommendations of artists 3
advertisment of gigs 2
1
all of them 0 Series1
17%
33%
17%
33%
As the recommendation of artists were highly I used the results of my questionnaire by
popular I made sure most of the features combing the results with the highest
mentioned in my contents page were about percentage when choosing the colour
upcoming artists and this is further reinforced by scheme for my magazine. I combined both
my dps article and choice of subject for my front yellow and blue in order to meet my
cover. audiences expectations

7. To attract or address my audience I have used many features that would allure them
such as using popular artists in the genre on the contents and front page of my
magazine. Also in my questionnaire I found that the most likely articles people would
want to see in my magazine are reviews of albums and artists and recommendations
of new artists. I have used this in my contents page by including articles like e.g. ‘hot
or not’ and ‘exclusive interview with…’. My double page spread would also interest
the audience as it is an insightful article that will prompt readers to think and
interpret the information. Furthermore I have used rhetorical questions in my
contents page to tempt the reader into finding out more.