The target audience for the magazine seems to be young adults aged 15-25 who are interested in alternative and unique music genres like rock. This is suggested by the emphasis on rock band images and colors like black, red and white that symbolize rebellion. The masthead and oversized band name connote loud, intense rock music. Dramatic headlines with exclamation points are meant to intrigue and persuade readers to buy the magazine. Photographs show artists in confrontational poses to draw readers in. While mainly featuring male artists, the magazine seems to target both male and female readers interested in multi-genre music.

2. The main house style colours are
black red and white connoting The target audience for this
alternative conventions. It magazine seems to range from
reflects rebellion and creates a teenagers aged 15 to 25 and most
sense of uniqueness .The bands likely older. I think this attracts
name is oversized and in capitals both male and female readers but
emphasizing what the main the cover is heavily dominated
cover story is going to be about. with male artists which may
suggest there are more men
The connotations of the readers than women.
masthead reveal that the
magazine is about new music
that is alternative to mainstream The front cover is mainly dominated
music. This implies that new by the picture of the band with the
talent and musicians will be rest of the text and other images
showcased in the magazine. The positioned around them. The female
abbreviated name also subverts is featured central while the other
conventional magazine names band mates behind her creating a
and is also positioned on the left matriarchal band and also connoting
hand side of the copy suggesting that she is probably the face of the
converting the norms of band and its promotion. High lighting
traditional magazines. is used in contrast to their dark
clothing and they are looking directly
into the camera showing a fierce and
The language used here bold visage. This may be used to
resembles conflict, presumably intrigue readers and is compatible
the fight against mainstream with the tag line below.
music. The quotation marks
used here entices readers to find
out what the celebrities are The front cover does have some
saying. The use of alliteration layout conventions such as the strip
used in the tagline dramatizes with the main article and pictures
the words attracting the other than the main image to show
audience and embedding them other aspects of the magazine such
in their minds. as posters and new bands.

3. The connotations of the The target audience for this
masthead may be the magazine seems to range from
onomatopoeia of rock teenagers aged 15 to 25 and
instruments such as bass possibly older. It also may
and guitar. It may also appeal to people who are
mean the expression of interested in rock or unique
something loud which may music and mainly be for men.
suggest that the magazine This may be connoted from the
voices people’s opinions. amount of artist s who are
popular in this genre.
The front cover does have The language used is very
some layout conventions such persuasive and dramatic. This
as the strip with the main is established by each of the
article and pictures other than articles headings ending
the main image to show other with exclamation marks. The
aspects of the magazine such quotation marks encourage
as posters and new bands. readers to buy the magazine
to see what the celebrities
The main house style colours are saying. The words
are red, white and black which exposed and exclusive
symbolises gothic subcultures suggest news that can be
and reflects rebellion. This viewed via this magazine.
may suggest the magazine is
unique and different from The photo of the celebrity is shown
others. The size of the article with high lighting. He is positioned
heading are slightly bigger with his hands in a punching
than the synopsis of the position which may show
article. This may be used to uniqueness and connote he is dark
emphasise the topic of the and dangerous which may entice
article and encourages viewers. He is looking directly into
readers to buy the magazine. the camera to engage with the
readers and draw them in.

4. The target audience for this
The connotations of the magazine seems to range from
masthead may be linked to young adults aged 18 to 25 and
a dance move but also possibly older. It also may
linked to rotation i.e. appeal to people who are
Various music artists. It interested in multi genre music
sounds contemporary and and equally unisex. This may be
modern which reflects its connoted from the various
target audience. amount of artist s appear on
the cover who are
representative of different
The front cover does have genres.
some layout conventions such
as subsidiary headlines but
The language used is very
overall is subverting other
confrontational and
conventions such as not
dramatic. This is established
having banners or strips. Even
by each of the articles
the masthead is positioned on
headings e.g. ‘what the hell
the left hand side rather than
happened’. The language
being in the top centre.
used also does not show any
favouring to a particular
The main house style colours genre highlighting its
are black and blue which is in acceptance of all genres.
contrast with the image and
the masthead. The colours are
The photo of the celebrity is shown
maintained to produce a
with high lighting. She is
simplistic and relative layout
positioned slightly bending forward
emphasising the
with her hands displayed
sophistication of the
nonchalantly. This may reflect her
magazine.
laidback attitude and also the
magazine’s attitude.

6. What genre does the magazine cover?
The genre the magazine covers
is rock. This is seen by the
bands and musicians
mentioned who cover rock
tracks. The colours also connote
rock colours such as the
emphasis on black.

7. What are the connotations of the masthead?
The connotations of the
masthead may be the
onomatopoeia of rock
instruments such as drums
and guitars. The title may
connote the intensity of
music and reflects loud
music.

8. What can you say about the language
techniques used by the headline and sell
lines?
The sell lines are written
colloquially and forceful. The
‘touch down’ is a pun for the
sport which is reflected with the
costumes the band are wearing
and also it connotes that they
have landed in the uk. The band’s
name is written in capital letters
to emphasise the feature article
is about the band. The
exclamation marks show which
articles are important or more
appealing to the audience.

9. What can you say about the layout style particularly style
and size of fonts and colour scheme?
The colours are
presented as gothic and
the house style colours
of black, red and white
may connote
destruction and rock
music. The size of the
masthead and the
band’s name is equal,
this may suggest what
type of music the
magazine represents. It
has a conventional
layout with the singer
predominantly seen
with the guitars and
drum players behind
him.

10. What can you say about the use of photography?
The photography
shows the position of
the band where the
lead singer, guitarist
and drummer would
usually position
themselves on stage.

11. Does the front cover feature any other
layout conventions?
The magazine cover mainly has
images therefore there is a lack of
sell lines. The strip of pictures
below show extras that you can
get which is a selling point.

12. Who are the target audience? Why?
The target audience are rock
lovers and love music which
consists of mainly drums and
guitars.