2. Research Title : Chuping Valley – Social Impact Assessment Project
Client : North Corridor Implementation Authority
Service Provider : UniMAP Holding Sdn. Bhd.
Consultants : UniMAP
Location : Padang Besar City Centre respondents that stay
within the radius of 7 kilometres from Padang Besar.
Duration : May 2017 - April 2018
Pilot Test : August 2017 – September 2017
Actual Study : November 2017 - December 2017
Method of : a) Survey (2260 respondents)
Assessment b) Interview (150 respondents)
c) Focus Group (6- 7 groups)
3. Researchers (UniMAP Lecturers)
No Names
1. Prof Madya Idris Bin Md Noor - Project Leader
2. Prof Madya Muhammad Shahar Bin Jusoh - in charge of Focus Group
3. Dr Mohamad Harith Bin Amlus
4. Pn Tengku Suriani Binti Tengku Yaakub
5. Pn Dayang Hasliza Binti Muhd Yusuf - in charge of Claims
6. Pn Haslina Binti Hassan Basri - in charge of Interview
7. Pn Nur Syuhadah Binti Kamaruddin - in charge of Correspondence
8. Pn Intan Maizura Binti Abd Rashid
9. Pn Irza Hanie Binti Abu Samah - in charge of Survey
10. Pn Aidanazima Binti Abashah
4. Assistant Researchers
No Names NRIC
1 Nur Baiti Binti Abu Mutalib 950102-05-5096
2 Dayang Arwina Zahira Binti Rozain 950903-02-5938
3 Shariza Ahmad Binti Razali 950826-10-6098
4 Fatin Ijlah Binti Shahabudin 950116-02-5808
5 Siti Athirah Binti Anuar 950417-10-6396
6 Vigneswary a/p Mariappan 910127-02-5022
7 Razinda Tasnim Binti Abdul Rahim 950630-02-5632
8 Ahmad Suffian bin Kamaruddin 950312-01-5025
9 Muklis Lateh AA 1792821
10 Ng Li Wen 940412-02-5854
5. Duties of appointed Assistant Researchers
1) Conduct interviews for 126 respondents
2) Conduct survey for 2260 respondents
3) Update the work progress everyday
4) Transcribe interviews
6) Submit printed transcribed documents + CD + Claim forms for Claim
7) Return back recorders/clipboard/ files in good condition.
8) Complete all works according to dateline.
6. Interview (I) & Survey (S)
Target Groups : a) Government Officers (20% of population)
(Policemen, Firefighters, Immigration Officers,
Custom Officers, Teachers, Doctors & Nurses,
Veterinarian)
b) Private Sectors (51% of population)
(Hotel/Motel & Restaurant employees,
Pharmacy/ Private Clinic employees, Business
employees etc)
c) Self Employed (22% of population)
(Business Owners, Farmers etc)
d) Others (7% of population)
(Housewife, Students, Unemployed etc)
7. Interview (I) & Survey (S)
Target Groups : a) Government Officers
(I - 28 respondents, S - 452 respondents)
b) Private Sectors
(I - 67 respondents, S - 1153 respondents)
c) Self Employed
(I - 23 respondents, S - 497 respondents)
d) Others
(I - 8 respondents, S - 158 respondents)
TOTAL : I = 126 respondents, S = 2260 respondents
Duration : 15/11/2017 – 30/11/2017
8. Jarak Tempat Jumlah Pensyarah Penyelidik 1 Penyelidik 2
Pekan/ Arked Padang
Besar 28 2 1 1 32 Haslina dan Aida Nur Baiti Fatin Ijlah
Quarters
Kastam/Imigresen/
KTMB 0 0 1 1 2
Kg Syed Abdan 0 2 1 1 4 Syuhadah Dayang Arwina
Kg Melayu 0 2 1 1 4 Dayang Shariza
28 6 4 4 42
Felda Rimba Mas 0 5 2 1 8 Haslina dan Aida Nur Baiti Fatin Ijlah
Taman Kim 0 5 2 1 8 Tengku Suriani Siti Athirah
Kg Kok Mak 0 5 2 0 7
Kg Sena 0 5 1 0 6
Felda Mata Ayer 0 5 2 0 7
Kg Padang Mawa 0 5 1 0 6
0 30 10 2 42
Kg Titi Tinggi 0 5 1 1 7 Irza dan Intan Razinda Vigneswary
Kg Nyatoh 0 5 1 1 7 Irza dan Intan Razinda Vigneswary
Kg Masjid (Titi Tinggi) 0 4 1 0 5
Kg Baharu (Bt 16 0 4 1 0 5
Kg Batu Bertangkup 0 4 1 0 5 Harith Ahmad Suffian Ng Li Yen
Kg Kubang Tiga 0 5 3 0 8 Shahar Muklis
Kg Belukar Lenga 0 4 1 0 5 Harith Ahmad Suffian Ng Li Yen
0 31 9 2 42
28 67 23 8 126
2 9 10 3 24
30 76 33 11 150
Swasta Kerja Lain-lain
JUMLAH MENGIKUT PEKERJAAN
JUMLAH RESPONDEN
JUMLAH MENGIKUT PEKERJAAN
Pinggiran
Padang
Besar
(Outskirt)
3 - 4.9
Km
JUMLAH MENGIKUT PEKERJAAN
Luar
Padang
Besar
(Outside)
5 - 7 Km
Padang
Besar
Pusat
Bandar
0 - 2.9
Km
Pilot Test
Kawasan Kerajaan
9. No Names Lecturers Areas Respondents
1. Nur Baiti Binti Abu Mutalib & Pn Haslina & Padang Besar & 4
Fatin Ijlah Binti Shahabudin & Pn Aida & Felda Rimba Mas 8
2. Dayang Arwina Zahira Binti Rozain Pn Syuhadah & Kg Syed Abdan & 4
& Siti Athirah Binti Anuar Pn Tengku Suriani Taman Kim 8
3. Vigneswary a/p Mariappan & Pn Intan & Kg Titi Tinggi & 7
Razinda Tasnim Binti Abdul Rahim Pn Irza Hanie Kg Nyatoh 7
4. Ahmad Suffian bin Kamaruddin & Dr Harith Kg Batu Bertangkup 5
Ng Li Yen Kg Belukar Lenga 5
5. Muklis Lateh PM Shahar & Kg Kubang Tiga 8
Shariza Ahmad Binti Razali Pn Dayang Kg Melayu 4
10. Villages JKKK/ Penghulu Telephone Number Notes
Pdg Besar A (4) Baiti
Kg Syed Abdan A (5) Dayang
Kg Melayu Tn Kamis Mat Isa 019 - 454 73 99 A (5) Shariza
Kg Felda Rimba Mas Tn Ariffin Hamid 019 - 543 70 43 B (8) Fatin
Taman Kim B (8) Athirah
Kg Kok Mak B (7)
Kg Sena B (6)
Kg Felda Mata Ayer En Omar Bakar 012 - 622 80 59 B (7)
Kg Padang Mawa En Kamis Husain 012 - 561 14 63 B (6)
Kg Titi Tinggi En Hasbullah Muhammad 012 - 47689 76 C (7) Razinda
Kg Nyatoh En Mat Isa Saad 019- 526 19 07 C (7) Vigneswary
Kg Masjid C (5)
Kg Baharu En Jamaluddin Ismail 019 - 434 02 79 C (5)
Kg Batu Bertangkup En Ali Ismail 019 – 454 58 45 C (5) Ahmad Sufian
Kg Kubang Tiga En Chobgkul a/l Echang 012 – 549 39 85 C (8) Muklis
Kg Belukar Lenga C (5) Ng Li Yen
11. INTERVIEW – INSTRUCTIONS TO RESEARCHERS
Preparation
• Dress properly
• Bring along ID card, authorization letter, clipboard, pen, interview questions,
recorder. (Make sure the recorder is working properly)
• Identify your areas and target groups/ respondents. Only 1 respondent can be
interviewed at 1 time.
• Make sure to be on time if the respondent has already decided on the time and
date for the interview.
• Try to conduct an interview in quiet room.
• Put your phone in silent mode during interview. Stay focus and do not get
distracted.
• Smile. Speak clearly and slowly. Do not speak too fast because it can be stressful
to the respondent.
• Keep an eye on the time.
• Study the questions. You might need to rephrase them so that your target
respondent can understand.
12. Making your respondent comfortable
• Introduce yourself, explain the purpose of research, show your authorised letter
and ID card.
• Record the interview using recorders from the very beginning.
• Explain to respondent that this is public perception research and therefore there
is no right or wrong answers.
• Explain to the respondent that all information provided will be kept strictly
confidential and available only to persons to whom it is necessary to write the
assessment report.
• Write down the particulars of your respondents: name, area, age, gender,
occupation.
• Ask your questions and take simple notes for the answers. (The notes can act as
reminders for you when transcribing the interview)
13. Conducting the interview
• Ask about the general perception of the project and then all 7 main issues related
to the project.
a) Immigration
b) Economy & Human Resource
c) Poverty Rate.
d) Communication & Media
e) Health, Environment & Security
f) Social & Community
g) Future Hope
• Speak in language common to the respondents for his/ her easy and clear
understanding. (Northern dialect)
• Be polite and act with consideration and prudence during interview.
• Try to end the interview within 1 hour. (The most 1 hour and 30 minutes)
14. Things to avoid.
• Arrive late or miss your appointments.
• Reschedule your appointments.
• Dress poorly. Do not care about appearance.
• Overtired/ Bored appearance.
• Bad manners/ inappropriate behaviour.
• Complaining about the jobs.
• Gossiping about irrelevant issues.
• Talking/commenting about political matters.
• Making promises to pay money.
• Getting into arguments.
• Talking call during interview.
• Being angry because of criticism.
• Showing negative body language.
15. End the Interview
• Try to end the interview within 1 hour. (The most 1 hour and 30 minutes)
• Thank the respondent for their time and valued information.
• Explain to them that the information will be used to prepare better report for Chuping
Valley Assessment project.
EVERY INFORMATION SHOULD BE TREATED AS PRIVATE & CONFIDENTIAL
Updating the progress everyday.
• On average each enumerators will have to conduct 12/13 (12.6) interviews and 226
surveys.
• Each enumerators have to update the work progress by whatsup.
Example
Interview
Nur Baiti Padang Besar 2/4
Fatin Ijlah Felda Rimba Mas 2/8
Dayang Arwina Zahira Kg Syed Abdan 4/4
Siti Athirah Binti Anuar Taman Kim 1/8
Vigneswary Kg Titi Tinggi 2/7
Razinda Tasnim Kg Nyatoh 1/7
17. Transcribing the interview.
• Prepare the list of your respondent by following this template.
No Names Age Gender Occupation Area
1 A bin B 42 M Business
Owner
Pinggiran Pdg Besar,
Taman Kim
2 C binti D 27 F Factory Worker Pinggiran Pdg Besar,
Taman Kim
3 E a/p F 30 F Nurse
(Private Clinic)
Pinggiran Pdg Besar,
Taman Kim
18. • Listen to the interview and write it down exactly the way it has been spoken.
(True verbatim sentences)
• True verbatim sentences requires a keen ear and attention to detail. Pay close
attention to every sound, tone, word and make intelligent use of punctuation to
convey the correct message.
Example
Perkenalkan diri.
Q : Apa pandangan pakcik bila pakcik degark yang depa nak bangun Lembah
Chuping ni?
A : Sukalah. Tapi biark bagi sama rata kat semua ogang.
No Names Age Gender Occupation Area
1 A bin B 42 M Business
Owner
Pinggiran Pdg Besar,
Taman Kim
19. Definition
True Verbatim Transcription
Everything a person says is faithfully copied, which means any grammatical errors,
repetition, or false starts are delivered without being tidied up.
Verbatim Transcription
Verbatim transcription involves detailed transcription followed by light editing,
delivering a transcript not overloaded with unnecessarily detail.
Intelligent Verbatim Transcription
This style of transcription involves creating a clean, print-ready transcript that has
been edited in detail to correct grammatical errors, improve sentence structure
(paraphrasing) and remove distractions fillers (um, uh, you know, etc.), false starts
(incomplete sentences) and repetitions (repeated words and sentences).
20. Rules
1) Do not paraphrased sentence. True verbatim sentence is used to show
pronounced emotion.
Example
True Verbatim sentence : Buat pa kalau tercemark semua. Kita kena
jaga jugak …..
Paraphrase sentence : Tidak setuju kalau mengakibatkan
pencemaran. Kita kena juga menjaga (alam
sekitar).
2) Do not leave out non verbal communication since communication has a lot of
other components such as gestures, pauses, laughter etc.
Example
True Verbatim sentence :Emmm…. ya ka….(gelak). Tak degark apa-apa
pun.
21. 3) When you and respondent speak at the same time, indicate this with /, as in:
Example
A : Ya, saya lama dah/ dok sini.
Q : Oh! ogang sini?
A : Tak ogang KL.
“dok sini” and “Oh! ogang sini” were said at the same time and A continued on
his sentence without stopping.
4) Use = when two lines come directly after one another without a gap.
Example
Q : Jadi pakcik sokonglah? =
A : = Ya!
That is a very fast reply.
5) For short pauses add a full stop, each one representing a second. For pauses
longer than 4 seconds, put time in brackets and italicised e.g. [6 second pause]
22. 6) Write down fillers and false starts
Fillers are the ums, ahs, you knows, that are often used by speakers to buy time
to think.
Example
A : Umm…hujan bah jugak.
False starts are sentences that are started but never completed.
Example
A :Umm…rasa macam…tu depa dok kata…
Fillers and false starts may break the flow of speaking but often provide insights
into the thinking process of a speaker. The process of verbatim transcription
therefore includes these components in the transcript rather than editing them
out.
