Presented at the Enterprise Search Cambridge UK meetup: http://tinyurl.com/3bonf7f

1. From Lookup to Learning
by Tyler Tate, TwigKit
photo by Peter Kaminski

2. ?
What is learning?

3. learn•ing n | the activity of obtaining knowledge

4. Document Information
Document Query
Representation Need
Classic information retrieval

5. Iterative information seeking

6. "The query is satis ed not by a single nal
retrieved set, but by a series of selections of
individual references and bits of information
at each stage of the ever-modifying search."
– Marcia Bates

7. Lookup
A hierarchy of information interaction

8. Lookup

9. Recognise the
need for information
Lookup

10. Formulate the query
Lookup

11. Run the query
Lookup

12. Review the results
Lookup

13. ?
Lookup

14. Lookup
A hierarchy of information interaction

15. Investigate
Learn
Lookup
A hierarchy of information interaction

16. Investigate
Explore
Learn
Lookup
Three types of search activities

17. The information seeking process

18. INITIATION FACILITATION INTERPRETATION
The information seeking process

19. INITIATION FACILITATION INTERPRETATION
The information seeking process
1 2 3 4 5 6

20. INITIATION FACILITATION INTERPRETATION
The information seeking process
1 2 3 4 5 6

21. INITIATION FACILITATION INTERPRETATION
The information seeking process
1 2 3 4 5 6

22. INITIATION FACILITATION INTERPRETATION
Selection
The information seeking process
1 2 3 4 5 6

23. INITIATION FACILITATION INTERPRETATION
Selection Exploration
The information seeking process
1 2 3 4 5 6

24. INITIATION FACILITATION INTERPRETATION
Selection Exploration Formulation
The information seeking process
1 2 3 4 5 6

25. INITIATION FACILITATION INTERPRETATION
Selection Exploration Formulation Collection
The information seeking process
1 2 3 4 5 6

26. INITIATION FACILITATION INTERPRETATION
Selection Exploration Formulation Collection
The information seeking process
1 2 3 4 5 6

27. Explore

28. Personalised recommendations

29. Flexible ltering

30. Related searches

31. Re- nd

32. Recently viewed items

33. Recently viewed items

34. Organise

35. Organise recipes into a meal plan

36. Compare

37. Side-by-side product comparison

38. Annotate

39. Comment on and rate saved properties

40. Monitor

41. Email alerts

42. Collaborate

43. Collaborative bookmarking

44. ?
How can you better help
your users learn?

45. ✴ Gary Marchionini, Exploratory Search: From
Finding to Understanding, 2006
✴ Carol C. Kuhlthau, Inside the Search Process:
Information Seeking from the User’s
Perspective, 1991
✴ Ann Blandford and Simon Att eld, Interacting
with Information, 2010
✴ Marcia Bates, The Design of Browsing and
Berrypicking Techniques for the Online Search
Interface, 1989

46. From Lookup to Learning
by Tyler Tate, TwigKit
photo by Peter Kaminski