2. Codes and Conventions
There should be music in the background of the advert
at low level and should be the same music as used in the
documentary.
Also some Vox pops should be in the advert so people
can see other peoples opinions which will make them
want to watch the advert.
The voice over used in the documentary should be the
same person doing it for the radio advert as well this
shows coherence.
There should be a beginning middle and end to the
advert.
3. Codes And Conventions
The tagline for the whole documentary should be
said at the end of the radio advert along with the
title of the documentary so people remember
what the documentary is called. And also the
scheduling should be played towards the end of
the advert for the same reasons.
Throughout the advert links should be made to
the documentary and print advert.