2. Titles/Credits
The title is most often then not shown towards the end of the trailer.
Other titles that give the audience information is shown throughout.
Credits acknowledge the people that helped making the film. Often it is the director
that is given most credit in the trailer. At the end of a trailer credit is given to the
production, distribution and other cast.
3. What they say/are about
Reviews:
Critics reviews can be essential in a trailer as a critics
review is generally based on not only their own opinion
but what audiences would make of it. It makes audiences
decisions easier when deciding whether to see the film
or not.
Critics comment on the actors performances to the plot
4. Credits:
Featuring ‘Based on a true story’ immediately
attracts audiences to the unknown. It appeals
to audiences as to what had actually happened
and it intrigues them to find out more
information.
‘Academy Award Winning Director’ of a
successful film captivates audiences. If their
previous film had been a success what is to say
their next one wont?
Release Date:
This simply informs audiences when the film will
be released but to also keep an eye out for when
it is finally released.
5. Who?
Whether the trailer is for a blockbuster film elite actors will always be acknowledge ,because
audiences can be familiar with that actors work. It also allows for fan bases to be attracted by
the trailer.
6. The production and distribution companies are
featured majority of the time at the beginning of the
trailer and is normally the first thing that is shown.
The funding that they give allows them to do so
The well known directors/producers are
sometimes not even named but their awards
and success in previous films is acknowledge.
Their success attracts audiences who know they
wont be disappointed.
7. Why?
The purpose of the title is to give limited information to the audiences. With this
limited information it creates enigma and therefore attracts audiences.
The purpose of credits is to give acknowledgment to those who helped create the
film. Director, co-team and distribution and production companies are all given a
feature within the trailer.
8. When?
Titles and Credits duration would range from 3-5 seconds. This is enough time for the
audiences to read what is on the screen.
The production and distribution companies would generally feature at the beginning
of the trailer.
Main actors and a well known director i.e Michael Bay attract a wide range of
audiences from fan bases who are familiar with their success.
The title of the film is more often then not shown at the end of the trailer so that it is
not easily forgotten.
9. Where?
The production and distribution companies would generally feature at the beginning of the
trailer.
Main actors and a well known director i.e. Michael Bay attract a wide range of audiences from
fan bases who are familiar with their success.
The title of the film is more often then not shown at the end of the trailer so that it is not
easily forgotten.
10. Narrative Structure & Enigmas
Through titles there is enough information given to create enigmas for the audiences.
Who? What? When? Where? Why?
Some trailers address the audience directly to get a real feel of what to expect in the
film. In the Horror genre it gives audiences the adrenaline to watch more and see
what happens (this creates enigma)
11. How do they fit in with
genre/subgenre?
For example: Mission Impossible is a Action/Thriller/ The titled is motioned
to count down from 5 seconds and then explode like a bomb. This reflects
what happens in the film and fits the conventions of its genre.
12. How?
Different genres affect the choice of font, colour and size.
The horror genre typically use a dark background with either white or red bold text that
stands out. Usually the font would feature blood or the red colouring and would connote this
a symbol of blood
