1. TAMEKA L. RADWAY
118-50 198TH STREET ST.ALBANS NEW YORK 11412 , CELL: 718-838-2451 , BXCARGIRL2010@GMAIL.COM AND
BXCARGIRL2009@GHMAIL.COM
SALES AND ACCOUNT EXECUTIVE / E-COMMERCE STRATEGIST
Strategic Market Planning • Customer Relationship Management • Business Development
8+ Years of successful sales and sales management experience w ith the cutting edge marketing in automotive
services in both upstart and turnaround situations. Extremely adept in contract negotiations w ith local and national
account upper management. Top notch, forw ard thinking sales force manager w ith proven training, communication
and motivational skills for new media. Entrepreneurial management style w ith focus on reaching beyond revenue
goals, maintaining budget matrix, and exceeding retention quotas. Proven record of identifying opportunities,
matching marketing initiatives, applying human resources and achieving quick penetration.
CORE COMPETENCIES
•E-Commerce Marketing •Web Development • Product launch/Introduction
•Key Account Management • Strategic Planning • Mentoring and Coaching
• Customer Relationships • Training Facilitator • Market Share Growth
PR O F ES S IO NAL EXPER IENC E
DCH Automotive Group/Toyota City – Mamaroneck, New York 2011-2012
DCH Auto Group is comprised of 27 new and used car dealers in New Jersey, New York, Connecticut and
California. specializING in 12 major manufacturers –Acura, Audi, BMW, Chrysler, Dodge, Jeep, Honda, KIA.
INTERNET DIRECTOR
Daily supervision of all internet sales staff, expense control, managed and maintained w eb sites and e mail
specials, Lead Management tool /CRM Selection, Lead Provider Selection and Management, E Mail Data Base
Marketing, Customer Follow-up, Customer Retention, and Customer Satisfaction
♦Sales from internet activities rose from 15% to 55% in less than 10 months for overall sales
♦Increased Internet sales 45% from previous year in used cars
♦Created and Documented Standard Operating Procedures To ensure all Internet Leads were assigned to a
Sales person and that the sales person conducted all the necessary steps to close the sale.
♦Over saw development of the dealership website to ensure it provided all the features needed to generate
Qualified leads such has direct mail access, chat functionality, new and pre-owned inventory and contact info
JM Hyundai – New Rochelle, New York 2009-2011
The only Hyundai the dealership in the Westchester area. Westchester largest Equus Dealer
BDC/INTERNET SALES MANAGER
Daily supervision of all internet staff and tw o receptionist, expense control, managed and maintained Hyundai Co-
Op accounts, managed and maintained w eb sites and e mail specials, Lead Management tool /CRM Selection,
Lead Provider Selection and Management, E Mail Data Base Marketing, Customer Follow -up, Customer
Retention, and Customer Satisfaction
♦ Established an Internet Sales department consisting of one manager and three internet sales
associates w ithin an 90 day period
♦ Increased Internet sales 55% from previous year in used cars
♦ Created and Documented Standard Operating Procedures To ensure all Internet Leads w ere
2. assigned to a sales person and that the sales person conducted all the necessary steps to close the
sale.
♦ Over saw development of the dealership w ebsite to ensure it provided all the features needed to
Generate qualified leads such has direct mail access, chat functionality, new and pre-ow ned
info.
♦ Sales from internet activities rose from 2% to 35% in less than 9 months for overall sales in both
sales and service
♦ Organized and instructed w eekly to monthly training sessions for all internet sales staff including all
receptionist
♦ Established an ongoing w orking relationship w ith Hyundai corporate office and dealership office staff
To insure 100% refund of all Co-Op advertisement dollars
Cox Chrysler Dodge Jeep - Bronx, New York 2007-2009
The largest Chrysler Dodge Jeep Dealership in the borough of the Bronx.
BDC/INTERNET SALES MANAGER
Daily supervision of all internet staff, managed and maintained w eb sites and e mail specials, Lead
Management tool /CRM Selection, Lead Provider Selection and Management, E Mail Data Base Marketing,
Customer Follow -up, Customer Retention, and Customer Satisfaction
♦ Established an Internet Sales department consisting of one manager and tw o internet sales
Associates.
♦ Created and Documented Standard Operating Procedures To ensure all Internet Leads w ere
assigned to a sales person and that the sales person conducted all the necessary steps to close the
sale.
♦ Over saw development of the dealership w ebsite to ensure it provided all the features needed to
Generate qualified leads such has direct mail access, chat functionality, new and pre-ow ned
info.
♦ Sales from internet activities rose from 35% in less than months for overall sales in both
sales and service
♦ Organized and instructed w eekly to monthly training sessions for all internet sales staff
♦ Accurately took and updated all pictures and discretions of vehicles on the internet.
♦ Suggested a new daily customer follow up sys tem, which reduced the amount of
W eekly lost deals.
EDUCATION & CREDENIALS
Presently attending classes for my
Bachelor of Arts in Accounting,
Iona Collage - New Rochelle New York
Professional Training:
Proactive Training Solutions created by Alan Ram
Knowledge and experience with Sales point, ADP, Dealer Ups, BZ, Eleadsone and
other CRM tools