1. Christopher R. Storlie
6250 Telegraph Road, #1302
Ventura, CA 93003
mightyxr@yahoo.com
(818) 967- 4424
Why I Should Be A Member Of Your Team…
Highly experienced B2B / B2C Sales Driven Professional with over 30 years of Call Center and Sales
Management accomplishments – who is fully prepared to rapidly assist in boosting your overall
operational profitability.
Career Achievements and Developments
Management of selling products / services within the home improvement, software, catalog,
automotive, cellular, television, banking and additional industries.
Skill Path training in Team Building, Leadership, Sales and Customer Service Techniques
Blueprint Success “Service Mastery Certification Training Program” – Mastery Level.
Janek Group Sales Training, Zenger Miller “Frontline Leadership Training”.
Extensive CRM experience including customer segmentation techniques and the deployment of
outbound telesales initiatives.
Continued proficiency in formulating highly effective sales training programs, and on-going
coaching methods.
Mastering innovative problem solving skills to optimize operational functions.
Disciplined adherence and accountability to KPI indicators.
Proficient with the Microsoft Office Suite.
Utilization of three CRM Systems: Xtime, DealerHosts TMS, and VIN Solutions.
Associates Degree in Photography (Palomar Community College, San Marcos, CA).
Bachelor of Arts Degree in Advertising (California State University, Fullerton, CA).
Professional Experience
Kirby Kia – Ventura, CA 7/2016 – 8/2016
Internet Sales Consultant
• Motivating those who have expressed interest in purchasing at Kirby Kia, and setting
appointments for the purpose of selling new or pre-owned vehicles.
Three Way Chevrolet Cadillac – Bakersfield, CA (via ACT-1) 1/2016 – 4/2016
Referral Communications Champion
• Deploying extensive communication with sold customers via phone, email, and text applications,
and urging their referrals for appointments and new business – as supported by a Disneyland
ticket giveaway promotional program.
2. Bill Wright Toyota – Bakersfield, CA (via Blueprint Success) 7/2014 – 9/2015
Client Care Center Manager
• Achieved “Mastery Level” through the Blueprint Success “Service Mastery Certification
Training Program”.
• Successfully launched a new Client Care Center developed to set Service Appointments – via
both inbound calls and a wide assortment of outbound calling initiatives.
• Rated in the top 2-3% National Dealership users of Xtime Scheduling System in less than 8
months on the job!
• Maximized the efforts of 5 Service Coordinators in processing an average of 8,012 calls per
month, 2,256 appointments per month, and 1,460 fulfilled appointments per month – thus
resulting in a consistently high show rate of above 85%.
• Maintained Key Performance Indicator “KPI” standards and adherence – and presented
performance tracking versus forecast rates in weekly Management Meetings.
• Deployed bi-monthly coaching and training sessions for staff.
• Consistently achieved 98% (Excellent) call scores by BluePrint’s “Call Rater” division.
• Contributed approximately $125 – $150,000 to the Service Department’s monthly gross profit margin.
Norman Window Fashions – Santa Fe Springs, CA 10/2013 – 3/2014
Territory Sales Manager
• Extensive travel to visit 100+ Dealers, motivate product sales, and sign up new Dealers while on
the road (San Fernando Valley, Central Coast, Simi Valley, Bakersfield, Lancaster, Palmdale).
Contract Work 9/2011 – 7/2012
The N.A.L.A. / StarKart – Encino, CA (via Exact Staff)
B2B Telesales Consultant
• Sold services to Client, hired staff, wrote applicable scripts, trained accordingly, coached staff
on filling the pipeline with on-line presentations for resulting sales.
Natren Probiotics – Westlake Village, CA
B2C CRM Telesales Consultant
• Sold services to Client, conducted extensive database segmentation, launched outbound
telesales initiative for generating revenue from current customers.
Custom Decorators – Portland, OR
B2C CRM Telesales Consultant
• Sold services to Client, hired staff, wrote applicable scripts, trained accordingly, and deployed
outbound telesales initiative targeting segments of the customer database.
3. Danmer Custom Shutters – Van Nuys, CA (via ACT-1) 7/2007 – 6/2011
Director of Lead Productivity
• Initiating the selling process by converting leads into free in-home design consultations – as
originally generated from direct marketing channels including TV, radio, mail, web, on site
marketing events, AND extensive outbound telesales CRM initiatives.
• Maximizing lead generation tactics by product Demonstrators at events such as home shows,
fairs and festivals.
• Advancing call center appointment setting standards by creating / implementing a sales driven
platform emphasizing extensive scripting, conversation control, value statements, and quality
control mechanisms.
• Standardizing the key performance indicators – resulting in a consistent achievement of CEO
determined goals of new business development leads, appointments set/run, average set-to-run
time periods, appointment cancellation rate, and revenue targets.
• Managing and ensuring overall productivity of five direct reports, and 42 indirect reports.
QualityWatch – Northridge, CA 4/1999 – 12/2006
Owner, Sales & Operations Manager
• Sold services to Clients, and implemented third party quality monitoring services for significant
direct marketing companies.
• Managed a staff of 5-12 associates conducting remote call monitoring and mystery shopping
functions.
• Created customized agent evaluation forms germane to each Client’s call center operation.
• Prepared and presented extensive analysis and feedback to customers – targeting specific
areas of opportunity, and defining action items for continuous performance improvement.
• Improved call center quality/sales performance for customers that included Symantec,
Proflowers.com, Brookstone, and Norm Thompson Outfitters.
Rightside Up Teleservices – Van Nuys, CA 3/1998 – 2/1999
Manager, Client Services
• Directed all customer contact, issue identification, resolution plans, and account management
status reports.
• Managed the productivity of five Client Services personnel, as well as positively influenced
efficiencies within inter-related call center departments.
• Highly instrumental in optimizing call center service levels, sales conversions, and ensuring the
timely processing of automated credit card transactions.
Christopher Storlie + Associates – Northridge, CA 4/1997 – 1/1998
Owner, Sales & Operations Manager
• Sold services to Client (mortgage industry related), constructed all scripting, training material,
application platform, and reporting methods to support the company’s direct-to-consumer
marketing initiative.
• Direct on-site interface with the outsourced call center during launch period leading up to
program roll out.
• Provided additional, on-going to training to maximize Agent performance levels.
4. The Prudential Bank – Atlanta, GA 4/1994 – 3/1997
Manager of Customer Activation & Retention
• Spearheaded inaugural inbound/outbound telesales CRM initiatives to achieve greater usage of
open home equity lines of credit.
• Deployed strategic customer database segmentation techniques.
• Secured risk assessment and accompanying ROI projections from five department heads prior
to applicable testing periods.
• Wrote scripts, provided training, and supervised two outsourced call centers for telesales
initiatives.
• Generated the usage of $4.3MM in untapped credit.
• Managed internal call center with 5 direct reports for completing mortgage applications, as
generated through an assortment of direct marketing channels.
TeleTech – Sherman Oaks, CA 6/1989 – 4/1994
Account Executive, New Business Director
• Implemented successful B2B sales efforts, RFP response, bi-coastal sales presentations, and
contractual settlements for securing new business.
• Primary contact point for account management functions as provided for nationally recognized
direct marketing agencies and customers – including Chiat Day, Grey Direct, Nissan, Pediatric
AIDS Foundation, Unsolved Mysteries, PacTel Cellular, and Prudential Bank, among others.
• Wrote scripts, designed reporting methods, led training sessions, and presented on-going
program performance reviews.
Additional achievements available if required.