1. Presentation Skills
Giuseppe Suriani - CEO of
Startup Weekend Catania | 25-27, May 2012

2. Personal contacts
Giuseppe Suriani - 31 years old
giuseppe.suriani@gmail.com
www.ingsurianigiuseppe.com
follow my hashtag #StartupNews

3. Solution: SolarWriting & SolExMa

4. Product
ideas
IMM technology
CUSTOMIZABLE
FLEXIBLE
VERY LIGHT
LOW COST

5. Competitions won
…finally we were the WINNERS!!!
20
10 /2
01 1
20
11

6. Improve your life with…
www.eralos3.com

7. 5 Steps to Effective Communications
Delivery Skills
Visula Aids
?
Structure
Goal
Audience Analysis

8. 5 Steps to Effective Communications
Presentation Skills
Meeting Management
Delivery Skills
Images
Visula Aids
Charts
Pitch Time
Structure
Pitch Presentation
Goal
Audience Analysis

9. Pitch Structure
Introduction ★ GET ATTENTION ★
Body ● Key Points ●
Conclusion ◆ Call to Action ◆

10. Structure: pitch features
short & brief
10-20-30 rule (Guy Kawasaki’s advice)
more visual less written
(from data to charts, images)
simplicity
the hook: WIIFY (what’s in it for you?)

11. Structure: pitch features
WIIFY
large growing
market (1B$)
great team
innovative technology,
product, service (patentable)
huge customer need (pain)
resolvable by your technology

12. A typical 5 min pitch presentation
What’s the problem & how big it is?
★ business problem / market
How are we going to solve it?
★ product / tecnology
★ competitors
5 - 10 slides
Why are we the right people?
★ team
How much money are we going to make?
★ business model
★ financial forecasts
★ exit (for the investors)

13. Presentation: Right approach
Solutions over Problems
Main points at beginning
Brevity vs. Eloquence
Clarity vs. Complex vocabulary
Get to the point

14. Presentation skills
Vocal
Visual
Delivery determines Impact
38.0%
55.0%
...bla bla... 7.0%
bla
Verbal
Vocal Verbal
how you sound what you say
Visual
how you look Research by
Prof. Albert Mehrabian,
UCLA

15. Presentation skills
Style affects info retention
Involving audience
Expressive
Passive
10% 50% 70%

16. Presentation: Right approach
Bring out ENERGY
Show passion and knowledge
Don’t read
Make eye contact
Smile and walk around
Prepare Q&As - hold the fire, be direct
Be yourself, be different

17. Presentation: Right approach
★ Practise, practise, make adjustments and then ★
practise again!!!

18. Presentation: Right approach
★ Practise, practise, make adjustments and then ★
practise again!!!
NEVER GIVE UP!!!