BIS introduction and presentation

1. --Qinyuan Feng
2527109

2. Blizzard Entertainment is one of the most popular game
production company in the world, with its high-quality game
experience, it is deeply loved by the majority of players. Since
1991, it has maintained a high level of production. Although it
always be squandered due to slow update, it still has a large
number of players to pursue. For nearly thirty years, Blizzard just
launched 13 games what makes Blizzard famous is warcraft,
since then, Blizzard has started the road of establishing its game
empire. The most important thing is that Blizzard can achieve
such success by the painstaking creation of Blizzard designer and
their determination to pursue perfection.

3. • Blizzard was founded in 1991 it is an American video game
developer and publisher based in Irvine,
• California. Founded by three people: Michael Morhaime, Allen
Adham, Framk Pearce in the name of Silicon & Synapse.
Blizzard has launched many classic series of game :《Warcraft》
《Starcraft》《Diablo》《world of warcraft》《storm hero》
《Hearthstone》《overwatch》,except World of Warcraft and
Diablo, those games are listed as the main events in many
famous e-sports competitions and enjoy high praise in the
computer game industry. Blizzard’s management system is also
different, the whole company staff has a deep understanding of
the game. Applicants must really love and master the game.

4. • Blizzard didn’t succeed from the beginning. it also went through
many hardships to get to this point. At first the name of Blizzard
was not “Blizzard” but “synapse. After changed its name,
famous American distribution companies Davidson &
Associates are interested in Blizzard and purchase it. weigh it
again and again, Blizzard decided to be acquired but they did
not give up the autonomy of game development. A year later,
Blizzard completed 《Warcraft Ⅱ》this game let Blizzard to get
a great success. Blizzard did not explore on the original basis
but chose to open a new series《starcraft》 starcraft sold 1.5
million sets of PC games worldwide in 1998, which became the
biggest sale.

5. • Compared with other companies, Blizzard is undoubtedly much
less productive. In the 28-years history, only 13 games have
launched, a new game on average for more than two years,
Blizzard has teen of millions of players looking forward to
launching new games, but on the contrary, every game from
Blizzard has to go through postponed game release .but this is
the reason of Blizzard’s game excellent

6. • ‘a game can be developed for 10 years before it is finally
available, but this game can be played foe 10 years or even
longer .’ Maybe this is the best description of Blizzard