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OPERATIONAL PROCESSES INSTRUCTIONS AND
RESOURCES
In this project, you will demonstrate your mastery of the
following competency:
· Analyze the essential components of operational processes in
relation to efficiency and improvement
Scenario
You just started a new position at Mountain Top View Inc. as a
manager overseeing all three store locations. John Applewood is
one of the owners, and he would like to work with you to
develop strategic business goals and improve operational
processes. One of the first tasks John asks you to do is to
provide recommendations for supporting the company’s
business goals. He has asked that you provide the
recommendations in the form of a scorecard and to include
notes about business goals and initiatives in a follow -up email.
Mountain Top View Inc. Company Overview
A few years ago, based on their love of the outdoors, John and
Ann Applewood started a small outdoor equipment business
called Mountain Top View Inc. The company has expanded so
rapidly over the past few years that it is now a publicly traded
corporation. There are three stores located across the
northeastern United States. Additionally, it has a wide
international customer base and sell its products online.
Mountain Top View Inc. Mission Statement
Mountain Top View Inc. provides unparalleled service and
quality products that ignite people’s passion and appreciation
for nature, the world, and their community.
Mountain Top View Inc. Vision
Our vision is to lead the outdoor equipment industry in
inspiring and equipping people from all walks of life to enjoy
the great outdoors through unparalleled service and a diverse
array of quality products.
Business Goals
John has proposed the following business goals for the
upcoming year, and he would like your input with regard to
possible improvements in operational processes to support these
goals.
· Increase sales by 5% across store locations and online sales
· Retain existing customers by implementing a rewards program
· Support vendor relationships in order to improve supply base
· Decrease employee turnover rate
Directions
Develop an operational processes scorecard that addresses
operational processes related to financial, internal, customer,
and learning and growth perspectives, and suggest appropriate
operational processes to support the company’s business goals.
· Operational Processes Scorecard: John and Ann would like
you to add the business goals to the balanced scorecard. They
recognize that the goals are in draft form, so they have asked
that you make changes as you see fit, adjusting the goals
accordingly.
· Add the business goals to the scorecard in the Business Goals
section and make revisions to business goals to ensure
specificity and efficiency.
· As you revise the goals, consider their ability to measure
effectiveness and add context about an operational process that
would support the goal.
· Describe a metric or performance measurement that would
effectively evaluate the operational process or processes
associated with each business goal. Address the followi ng in
your responses:
· What is a logical measure of success for the business goals
identified?
· How does the metric or performance measurement address the
root question of the organizational goal or need?
· Email to the Owners: John has proposed business goals for the
upcoming year, and he would like your input with regard to
possible improvements and suggestions based on what is
included on the balanced scorecard. In your email, discuss the
relationship between the business goals and the operational
processes that would support the goals.
· Provide a brief (one- to two-sentence) explanation to justify
the use of the metric or performance measurement used in each
perspective of the balanced scorecard (financial, internal,
customer, learning and growth). Address the following in your
response:
· How will the metric support the company in meeting the
business goal?
· What specific operational processes does the metric measure?
· Provide strategies for development of future goals, providing
insight into the development and operational processes and
expectations that the goals should address. Address the
following in your response:
· What is a good starting point in developing goals? How does
this connect to the next steps?
· How might the mission or vision statement support the
development of business goals?
· Are there any environmental and social responsibility aspects
management should consider in the development of future
goals?
· How do these strategies align with the organization’s
operational processes and support management in determining
appropriate focus areas?
· Describe common mistakes that are made when designing and
reporting metrics to measure operational processes. Address the
following in your response:
· Specifically in the process of designing metrics, what common
mistakes can inhibit the metric’s effectiveness?
· When measuring operational processes, what are common
mistakes in determining what to measure, how to measure it,
and how to frame the information?
What to Submit
Every project has a deliverable or deliverables, which are the
files that must be submitted before your project can be assessed.
For this project, you must submit the following:
1. Operational Processes Scorecard
Highlight specific operational processes and metrics and
elaborate on how these will be attained.
2. Email to the Owners
John and Ann have asked that you include notes about the
business goals and future initiatives in order to elaborate on
specific elements included in the scorecard, such as revised
business goals and the use of recommended metrics. The email
should be a half page or 1 page in length and should be
submitted as a Word document.
Include the following heading:
TO: John and Ann Applewood
FROM: (Your Name)
SUBJECT: Operational Processes Scorecard Follow -Up
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/detail/detail?vid=0&sid=57f53166-
40db-4343-862b-0f7d79cf9050%40sdc-v-
sessmgr01&bdata=JnNpdGU9ZWRzLWxpdmUmc2NvcGU9c2l0
ZQ%3d%3d#AN=edseee.5518755&db=edseee
https://www.forbes.com/sites/jwebb/2017/05/30/how -to-
measure-supplier-performance-3-basic-metrics-to-gauge-
success/?sh=187d46376660
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=930bef19-
91ea-4f94-8ef0-
3c1dad4ef108%40sessionmgr4008&ppid=pp_91&vid=0&format
=EB
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/detail/detail?vid=0&sid=3c33818d-
d0a3-4808-b53a-
113955864c09%40sessionmgr4007&bdata=JnNpdGU9ZWRzLW
xpdmUmc2NvcGU9c2l0ZQ%3d%3d#AN=9312031654&db=bsu
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/detail/detail?vid=0&sid=b14b1844-
0cc0-45e1-abca-67b508ed6b55%40sdc-v-
sessmgr03&bdata=JnNpdGU9ZWRzLWxpdmUmc2NvcGU9c2l0
ZQ%3d%3d#AN=edsbig.A204480543&db=edsbig
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=f4a8ff36-
77dd-4596-a285-43893446a6b7%40sdc-v-
sessmgr02&ppid=pp_47&vid=0&format=EB
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=1ffc6a83-
fa64-467b-8797-65ad7fcb78c1%40sdc-v-
sessmgr01&ppid=pp_69&vid=0&format=EB
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=5597ce74-
3a79-4089-9ea2-324b26ca8d96%40sdc-v-
sessmgr01&ppid=pp_115&vid=0&format=EB
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=c9f22626-
1c12-4109-a3e9-76a0ec4b4f58%40sdc-v-
sessmgr01&ppid=pp_153&vid=0&format=EB
https://eds-a-ebscohost-
com.ezproxy.snhu.edu/eds/detail/detail?vid=0&sid=6fa3778b-
c072-4344-ba7d-
e47ea8e1dd85%40sessionmgr4007&bdata=JnNpdGU9ZWRzLW
xpdmUmc2NvcGU9c2l0ZQ%3d%3d#AN=118015559&db=eih
https://learning.oreilly.com/library/view/metrics-how-
to/9781430237266/Chapter08.html?sso_link= yes&sso_link_fro
m=SNHU
https://learning.oreilly.com/library/view/metrics-how-
to/9781430237266/Chapter13.html?sso_link=yes&sso_link_fro
m=SNHU
https://eds-p-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=43609826-
e817-4e94-a659-
2dd0108adc25%40redis&ppid=pp_1&vid=0&format=EB
https://www.forbes.com/sites/billconerly/2018/08/12/companies
-need-to-know-the-dollar-cost-of-employee-
turnover/?sh=55904a3ed590
https://learning.oreilly.com/library/view/metrics-how-
to/9781430237266/Chapter14.html?sso_link=yes&sso_link_fro
m=SNHU
https://learning.oreilly.com/library/view/metrics-how-
to/9781430237266/Chapter15.html?sso_link=yes&sso_link_fro
m=SNHU
https://eds-p-ebscohost-
com.ezproxy.snhu.edu/eds/detail/detail?vid=0&sid=03fbcbf4-
7151-465c-9ac2-
5c0e88fb4bdb%40redis&bdata=JnNpdGU9ZWRzLWxpdmUmc2
NvcGU9c2l0ZQ%3d%3d#AN=11187631&db=bsu
https://eds-p-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=907ba8e2-
1639-427c-9db6-
2d7c72eb5366%40redis&ppid=pp_3&vid=0&format=EB
https://eds-p-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=fff22ee1-
18b7-45df-9e94-
5cf2f8666331%40redis&ppid=pp_51&vid=0&format=EB
https://eds-p-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=ba6d2c77-
e93c-48d9-a661-
978e13128fd6%40redis&ppid=pp_19&vid=0&format=EB
https://eds-p-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=66e33d90-
b4dc-47a4-bb49-
1e45b6d3fe6a%40redis&ppid=pp_45&vid=0&format=EB
https://eds-p-ebscohost-
com.ezproxy.snhu.edu/eds/ebookviewer/ebook?sid=99c3b368-
e76a-49e0-a24d-
7a6a487a8828%40redis&ppid=pp_201&vid=0 &format=EB
https://www.ted.com/talks/wendy_woods_the_business_benefits
_of_doing_good
https://learn.snhu.edu/d2l/le/content/854409/viewContent/14578
307/View
Operational Processes Scorecard Template
Balanced Scorecard Perspective
Business Goal
Metric or Performance Measurement
Financial
Internal
Customer
Learning and Growth

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