The document discusses 12 image development strategies that can be used in the planning and sketching process to create images. The strategies are selection, viewpoint, juxtaposition, simplification, positive/negative space, elaboration, distortion, personification, magnification, fragmentation, metamorphosis, and multiplication. Using these strategies gives direction and can help minimize mistakes when developing images.

1. (Specific Techniques)

2. What are “Image Development
Strategies”?
 Strategies that help you to create an image
 They are part of your planning/sketching process.
 There are many of them, and you can use more than one
strategy in an image.
 Picking your design strategy is like planning your route
before you set off on a trip. It will give you direction, and
minimize blunders along the way.

3. 1. Selection
- Use a viewfinder to
isolate a specific
view/area
- Use natural framing
devices like windows,
mirrors, etc, to enclose
drawings
- Select part of the
composition and
emphasize it using color,
or other details.

4. Selection contd.

5. 2. Viewpoint
-Use your point of view
as a way to make your
images unique
- Place yourself in a way
that gives you a
different/unique view of
your subject (ie: Bird’s
eye view, Worm’s eye
view)

6. Viewpoint Contd.

7. 3. Juxtaposition
- Joining two unlikely
images together
- Split and re-arrange
images
-Combine images
- Superimpose (layer)
one image onto another
so that two images are
visible at once.

8. Juxtaposition Contd.

9. 4. Simplification
- Omit details from a
complicated original
view/image
-Dissect or fragment an
image (take it apart)

10. Simplification Contd.

11. 5. Positive/Negative Space
-Add/subtract detail
from positive or negative
space.
-Emphasize one over
the other
- Create ambiguous
space

12. Negative/Positive Space Contd.

13. 6. Elaboration
- Add extra details like
pattern, texture, color, et
c.

14. Elaboration Contd.

15. 7. Distortion
-Use reflections from
various surfaces
- Exaggerate selected
features of your subject
- Change the scale
(size)
-- Draw the subject
without looking at it too
closely

16. Distortion Contd.

17. 8. Personification
- Give inanimate
subjects living qualities

18. Personification Contd.

19. 9. Magnification
-Magnifying/increasing
the size of part or all of
an image

20. 10. Fragmentation
-Detaching part of an
image
- Taking apart an image

21. Fragmentation Contd.

22. 11. Metamorphosis
-Changing the forms of
an image from one to
another
-Changing mediums
from one to another
(drawing to
painting, etc.)

23. Metamorphosis Contd.

24. 12. Multiplication
-Repeating part of an
image
-Repeating an entire
image

25. Multiplication Contd.