Task 3 work for media

1. Analysis of Eminem’s music video
Analysis of music video
Eminem (Stan) The song tells the story of a person named Stanley (Stan) who
thinks he is Eminem’s biggest fan. In the song, he writes letters to Eminem, with
each paragraph he becomes more obsessed with him, and when there is no
reply he becomes even more angry. The entire music video is based around a
linear story. There is no performance to the video and therefore does not focus
on Eminem, the artist, instead it focuses character ‘Stan’.
Eminem is represented firstly as an ignorant celebrity who does not really find
time to write back to his fans. But in today’s generation, the artist doesn’t write
back its usually the team that he works with. However, He creates a voice
recording of himself driving his car into a lake, with his pregnant girlfriend in
the trunk.
Near the end of the video you see that he replays back to his fact but obviously
he was too late to write back to Stan, however, despite the whole narrative of
the video is based around an obsessive fan, this makes the audience want to
know more about the artist and why it is that this fan is so obsessive. The star
image reasons are clearly displayed when we see Stan trying to imitate Eminem
by wearing similar clothing and dying his hair.
The video starts from a black fade, this represents the mood and atmosphere of
Stan’s mind, because all we see is sad moments and disappointment in this
video, and when Stan is happy it gets brighter or the background has a bit of
light, for example when he cut his hair to Eminem’s style he was happy to the
scene had light. The video does not entirely focus on the artist but it has a lot to
do about the artist. Stan being the protagonist of the music video, his obsession
with the artist makes the audience think a lot about Eminem.

2. Genre
The genre for the music video comes under hip hop, however the music video
doesn’t show the conventions of this as it is set in a dark and dull place.
Normally hip hop videos show big houses girls, fancy cars and nice clothes, but
in Stan’s video is more of a sad video. Still. The genre is appropriate due to the
rapping song.
Over the shoulder shot
In the opening scene shows that Stan is
dying his hair blonde like his favourite
artist slim because he wants to attempt
to look like him, the lighting and rain
outside can reflect the emotion of the
video example sadness and trouble. In
the picture he is happy so that’s why
there is lighting around him.
We can see here the whole room is
wrapped in Slim’s posters, this shows
that he is obsessed with slim, spends
time writing to him more than he
spends with his wife (dido) who is
pregnant, however we can see the
room has light which shows that is
the only place that he is happy at.
Here we can see that Stan is writing to
him for the third time, he says that ‘it
probably was a problem in the post
office or something’ because he did
not get a reply from the other 2 letters
as he was busy, as he’s rapping he
writes to him everything about he’s life
and the problem’s he’s got. Because as
Eminem is his favourite he wants to
writes to him if he was like a brother, he tells him that he will his daughter ‘bonnie ‘because
bonnie and Clyde are Slim’s favourite actors. (mid angle shot)

3. Stan imagines himself being slim,
it got to a point that he started
hallucinating slim as he looks into
the mirror, however they are both
wearing white which symbolises
goodness, innocence and purity.
(mid angle shot)
Here we can see tan’s wife arguing
with him because she’s feeling
unloved by him, she jealous because
he speaks about slim “24/7”they
don’t really spend that much time
together due to Stan’s obsession
towards his big star Eminem (mid
angle shot)
The poster man dropped his letter
in the floor which means that he’s
letter won’t get sent to slim also
this means that he is going to get
really mad at it, but he doesn’t
know it’s a misunderstanding.(
Low angle )
Stan’s little brother loves slim as well,
he followed he older brother’s
footsteps which was loving a liking
Eminem’s songs, Stan says ‘he wants
to be just like you, he likes you more
than I do’ this means that one day his
going to be as obsessed as his older
brother. (mid shot )

4. Stan’s wife found out that he
replaced Slim’s picture by her one
which symbolises that she is
losing Stan slowly and she is not
going to be important in his head
anymore. (we can see that the
scene is an over the shoulder
angle.
Before stan took her and put her in
the back of the car, shw was
wearing green which represents
“life” however her life and hert
baby’s life was going to be taken
away from stan due to his
obsession fromslim (eminem ).
In this scene shows that Stan is really
angry and his recording his self while
driving in the slippery road going crazy
with his wife in the trunk, he says “ so
this is my cassette that I’m sending you
I hope you hear it I’m doing 90 on a
freeway” he does this because he gets
no replies from slim and he believes
that Eminem has received the letters
successfully but he is ignoring the in purpose, however while he is recording his voice
Stan says “we could have been together, think about it you’ve ruined it now, I hope
you can sleep and dream about it” then his wife screams and he says “ shut up
b***h” so he lets him know that he not alone and 2 other people are going to die
with him, his wife and the baby. All this is to makes Slim guilty and makes him realise
what he has done and he can’t do anything about it now because it’s too late for him
to write back. (close up)

5. Stan was still voice recording and
going in a quick speed, before he
threw himself and his wife from
the bride he said” Well I got to
go, I’m nearly into the bridge
now” so he’s records his last
words before his dies and then
the we can see how the car going
into the deep water
In here we can see that slim is
finally writing to Stan after the
suicide slim says “I was meant
to write you sooner but I’ve just
been busy, you said you girl is
pregnant now how far along is
she, I was really flattered you
called you daughter that, and
here’s and autograph for you
brother, I’m sorry I didn’t see
you in the show” so Slim is now apologizing because he couldn’t write to him, give his
brother an autograph and didn’t see him in the show after “waiting outside in the
blistering cold for 4 hours in a row”
Slim mention to him “I think you
need to counselling to help you’re
a** from bouncing off the walls
when you get down son” Slim is
telling him to go and stop doing
stupid things with his family and
himself so that he doesn’t end up
hurting them or himself.

6. 5 different camera angles
1. Long shot
2. Mid shot
3. Close up
4. Low angle shot
5. High angle shot
Long shot
In Eminem (Stan) different camera angles an example is long shot and the meaning of a long
shot is when the character’s body is shown in the video or music video however this means
that you can fit things or stuff in a whole scene without cutting or adding anything out, and
shows other happenings. e.g.
Mid shot
This is an example in Eminem’s music video of a mid-shot which focuses on his upper body,
amid shot means when the camera focuses mainly above the waist and the character with a
little bit of zoom in usually the background is a little but blurry because as I said the camera
is mainly focusing in the characters.

7. Close up
A close up in Eminem’s video is this example, however a close up is mainly focused in the
face or an object, and the background is usually always blurry to make a clearer focus on the
objects or face in the camera. This is usually to add like a kind of emphasis to the scene.
Low angle shot
Low angle shot is always filmed at a ground level and used commonly when for example
filming action scenes. An example of low angle shot is Eminem’s music video is when
High angle shot
A high angle shot is kind of similar to bird’s eye view, but instead of using like a helicopter or
something to get like a kind of overview of the scene, a crane or machine to elevate the
camera upwards to focus on the on the character in the ground level.

8. Goodwin’s theory
Goodwin’s theory is trying to say how the audience has to figure out the
message of this video on our own
1. The relationship between the lyrics and the visual are present because
Eminem is talking about obsessed fans who is mentally unstable and
abuses his girlfriend because he wants the attention that Eminem has as
an artist and the video represents this.
2. This video is hip hop because there’s consistent beat and slow cuts from
scene to scene and in the video the director cuts each scene at every
beat drop
3. The genre related style that Eminem uses to always be recognised is his
buggy oversized T-shorts, buggy trousers and his thick heavy chains. In
this video Stan is coping Eminem’s style by wearing these items as
Eminem is known for always wearing them.
4. There is multiple close up shots of each vocalist at each part of their
verse, when Dido is singing the chorus there are close ups of her sitting
in the corridor, Stan has close up shots of him throughout the video as
the song is based on his character, and Eminem has close ups at his part
and trough the video to remind the audience he the artist
5. Voyeurism isn’t really present in this video so much that the fan (Stan)
is obsessed sexually toward Eminem but he does follow him when he’s at
concerts and stalk him at home as he has a room dedicated to him with
videos of Eminem everywhere but he only wants to be Eminem not be
with him in a relationship.
6. The intertextual references are present because Eminem is basing the
story line of this video on all the crazy messages he gets from fans from
over the years and is trying to send the message of how serious people
take things when it comes to Eminem and his music and how these types
of fans need help as its not healthy for them or their families.

9. Katy Perry- Friday night
Genre: The whole music video is based on a geeky unpopular girl who
throws a party and during the party her friend transforms her into a
looking good and popular and she gets noticed by popular boys. Then she
gets really drunk and there’s a geeky boy that liked her the way she was
and tried to protects her from being taken advantage of. The message of
this is to show in society girls are pressured to look nice in order to fit in
and be noticed. The use of showing her parents not caring is a way of her
being spoiled and that the parents are trying to be young again too. We
know it’s a pop song because the beat is fast and upbeat and the use of
bright colours represents the mood and matches the theme-80’s disco
http://vevo.ly/8g4oOH
Codes
For codes we first can look at the type
of clothing there wearing. This will be
at first Katy Perry is wearing light
coloured clothes to show innocence
and she has glasses and braces
showing she’s a nerd and unpopular

10. The popular boy is wearing a red jacket
showing he is in the football team which
means he is a popular and everyone
wants to know him and to be him. He is
stuck up and does not want to associate
himself around “ugly “people which is
why he does not give a second glance at
Katy Perry when she’s a geek.
How we see the unpopular outcast who spots the
geeky girl and falls the way she is he has dreams
of them together which means he thinks he’s
found his match. We can see he is a geek also he
is wearing glasses and wears braces and is
wearing smart clothes to an 80’s disco themed
party.
This “tilt shot “angle gives the audience
a view as if they are looking at her
coming down the stairs, the way she
was walking is awkward and this
represents how she does not feel
comfortable in what she was wearing,
she is doing it to fit in.

11. When she comes down the stairs
and she is wearing tight clothes
which is very colourful with big
fluffy curly hair and no glasses
etc. The bright colour pink
represents lust and the bright
green colour is getting her
noticed because it’s an appealing
colour. She is wearing short tight
clothing because the male’s gaze theory is used to gain viewers and she has a bug
curly hair as this was a popular 80’s hairstyle and matches the theme of the party
she’s at.
In this section we can see that the
popular boy started making moves
to Katy Perry because he found
attractive, the popular boy makes
the moves when her friend
transforms her into a good-looking
girl, this shows that this popular boy
only hangs around with girls that are
attractive.
,
However, this geeky boy liked the way
she looked and he appreciated her even
though she was a “nerd” because they
both matched and he thinks they are
both going to be together, she is trying
to show that there’s someone for every
type of person so in society girls
shouldn’t always have to change who
they are just to fit in.

12. For this we see how the geeky
boy is protecting the girl (Katy
Perry) by standing up to the
popular boy, they show him
daydreaming about him being
her knight in shining armour
and they’ve used this to
represent he’s a geek as
stereotypically nerds play video games like this.
They used key 80’s stars to
match the 80’s themed disco.
Corey Feldman as the father,
who starred in the famous
80’s movie ‘The Goonies’ and
Debbie Gibson as the mother
who was a famous singer
during the 80’s

13. Conventional
This is conventional to pop music
because the video includes
music, people dancing, party, a
big house and a massive garden,
a thing where you can see in
every pop video, however the
way Katy Perry gets dressed
includes bright colours, green
short skirt and a pink bright top, she shows a lot of skin which attracts males
(male’s gaze theory) there are fast cuts mostly when at the beat drops there is
a story a type f storyline, there is a happy consistent mood and there are a lot
of close ups shots of the main artist/vocalists
Unconventional
However, this video is
unconventional for a pop video
because it’s a nonlinear meaning
it’s not chronological order (events
not in order) because the video
starts with Katy Perry the morning
after the party and throughout the
video goes back to the usual scene of the party, we can see it’s not shown as
flashbacks of this night because these scenes aren’t in black and white. This
video is directed as a short movie which pop video are not known for and this is
to want the viewer to be interested in watching and it’s more entertaining for
them.

14. Goodwin’s theory
Goodwin is trying to say how the audience has to figure out the message of a video
on our own
1. The relationship between the lyrics and the visuals is present because in Katy
Perry’s video she talks about a house party the visuals of the video match the
lyrics. The use of bright colours matches the mood and the genre of the song
which is pop
2. The music and the visuals match because there are fast cuts at each beat drop
and the chorus has a lot of cuts, the same as the visuals in the video, so they
work together to make an image of what’s going on and by showing the same
cuts after every verse represents the chorus and this is easy for viewers to
recognise.
3. The genre related style, Katy Perry uses is a theme of bright colours in many of
her videos including this one to represent she’s a pop artist and that her songs
are upbeat and suitable for all ages.
4. There are multiple close ups of Katy Perry throughout the video to remind the
viewers/ audience that she’s the main star because in this video she plays lots
of different characters.
5. Voyeurism is present in this video when Katy Perry first enters into the party as
a geek and the nerd boy spots her and daydreams about them being together
while starring at her, he follows her around the party and we know this
because he is present in the bedroom when Katy Perry is being groped by the
popular boy. Also the way the popular boy grabs Katy Perry’s bum, shows how
boys don’t have respect for girls if they are dressed a certain way.
6. Intertextual references in this video are that Katy Perry has made a sequel to
the song by Rebecca Black “FRIDAY” and features her in the song as the friend,
she also uses the dance game “just dance” to promote herself as her song is on
there.

15. 5 different camera angles
 Long shot
 Mid shot
 Close up
 Low angle shot
 Over the shoulder shot
Long shot
In Katy’s Perry music video different camera angles an example is long shot and
the meaning of a long shot is when the character’s body is shown in the video
or music video however this means that you can fit things or stuff in a whole
scene without cutting or adding anything out, and shows other happenings.
e.g.
Mid shot
This is an example in Katy’s Perry music video of a mid-shot which focuses on
his upper body, amid shot means when the camera focuses mainly above the
waist and the character with a little bit of zoom in usually the background is a
little but blurry because as I said the camera is mainly focusing in the
characters.

16. Close up
A close up in Katy’s Perry video is this example, however a close up is mainly
focused in the face or an object, and the background is usually always blurry to
make a clearer focus on the objects or face in the camera. This is usually to add
like a kind of emphasis to the scene.
Low angle shot
Low angle shot is always filmed at a ground level and used commonly when for
example filming action scenes. An example of low angle shot is Eminem’s music
video is when

17. Over the shoulder shot
A shot where the camera is behind the parson’s shoulder, and this is an
example when Katy Perry is Talking to her friend usually so it’s during a
conversation. It implies a connection between the speakers.