SlideShare a Scribd company logo
1 of 16
Download to read offline
Zapnito
Every organisation is in the business of
experts and expertise
| 2
The Problem
Professionals expect high quality, relevant,
well-presented expertise, on demand.
Organisations are inefficient at showcasing their
expertise and connecting their experts with their
customers, hindered by old technology.
We have seen an exponential growth in content
from unreliable sources that position anyone as
an expert.
Old technology can’t compete for attention with
the new platforms like Facebook, LinkedIn and
Twitter.
The 'noise' created by these platforms is
drowning out trusted brands and is leaving
consumers overwhelmed.
| 3
The Solution
We help our clients turn their experts into
heroes
Zapnito enables organisations to leverage their
experts to win back trust and audiences from the
platforms. Zapnito expert networks enable our
clients to:
● Showcase their biggest asset: their experts
● Give their customers what they want: direct
access to these experts, on demand
● Differentiate from self-proclaimed experts,
showcasing their proprietary expertise
● Provide a modern, engaging user
experience with fit-for-purpose tools for
interaction
● Rise above the noise of social media and
bring audiences back to their brand
| 4
How It Works
| 5
Client engagement in weeks not
months or years.
Our client owns the data, brand
and revenue.
They move from social noise and
clunky tools to dynamic and
connected stakeholders.
Companies Using Zapnito Today
| 6
Steven Inchcoombe, Chief Publishing Officer & Board
Member, Springer Nature
Anna Donnelly, Director of Creative Solutions, Centaur
Media
Testimonials
Toby Green, Chief Operating Officer, Public Affairs and
Communications, OECD - OCDE
| 7
Client Use Cases
Knowledge-sharing hubs Peer-to-peer learning spaces Thought leadership showcases
Zapnito is the only enterprise software that enables organisations to showcase expertise and connect
their experts with their customers… in a variety of ways
| 8
Nature Ecology & Evolution
https://natureecoevocommunity.nature.com
Expert community of ecology researchers sharing
insights and ideas into the latest discoveries in
ecology and evolution, operated by Springer
Nature. Drives journal submissions and
subscriptions, and increases brand loyalty.
The OECD Forum
https://www.oecd-forum.org
Linked to the OECD’s flagship annual ‘Forum’
event, allows the OECD Forum community to
extend their discussions year-round and to
expand the network to include those who cannot
attend the conference in person. Helps OECD
fulfil their remit and creates new opportunities for
monetisation through sponsorship.
Case Studies: Knowledge Sharing Hubs
| 9
Nature Masterclasses
https://masterclasses.nature.com
Online training product developed from an
unscalable face-to-face training business.
Provides training from Springer Nature’s in-house
editors on scientific publishing. Monetised
through site licence subscriptions.
Case Study: Peer-To-Peer Learning Spaces
| 10
The UK Edge
https://uk-edge.centaur.jpmorgan.com
Operated by Centaur Media, J.P.
Morgan-sponsored expert network aimed at
financial professionals to help them navigate the
crowded UK investment market. The centre of an
extensive thought leadership / content marketing
campaign.
Case Study: Thought Leadership Showcases
| 11
Customer Benefits
Create, share and showcase expertise
Promote the experts within their company and
audience, make them accessible and give them
new ways to collaborate.
Create new revenue streams
Monetise through advertising, sponsorship,
subscriptions and ecommerce.
Save money
Bring new products and services to market at a
fraction of the cost of in-house development.
Realise rapid ROI
Set-up in hours; launch in weeks, with
out-of-the-box software.
Reclaim their audience from social media
Foster knowledge-sharing, networking and
collaboration, under their brand.
Increase customer loyalty and engagement
Build a community. Get closer to their audience
with new tools for interaction.
Create beautiful multimedia content, from
them and their audience
Publish quickly and easily. Allow their audience to
contribute too, and become part of their product.
| 12
Flexible, Modular Feature Set
Multimedia content authoring
Content engagement tools
Expert profiles & following
Q&A
Conversations
Video chat
Open & private rooms
People & company directories
Courses
Access control/subscription management
Ecommerce
Built-in and integrated analytics
| 13
Pre-Build
• Product Development
• UX & Design
• Market Research
Build Launch
• Custom Development
• Site Migrations & Launch
• Commercial Strategy
• Community Management
• Commercialisation
• Content Development
More than a technology platform: Zapnito services
Why Now?
A new category of software for a new stage of the internet
| 15
Thank you

More Related Content

What's hot

Nominet Trust Social Tech Seed pre application workshop
Nominet Trust Social Tech Seed pre application workshopNominet Trust Social Tech Seed pre application workshop
Nominet Trust Social Tech Seed pre application workshopDannno
 
The Power of Social Media for the Trade Show Industry
The Power of Social Media for the Trade Show IndustryThe Power of Social Media for the Trade Show Industry
The Power of Social Media for the Trade Show IndustryStephen Nold
 
Devlin m menarid-knowledge-sharing-menarid
Devlin m menarid-knowledge-sharing-menaridDevlin m menarid-knowledge-sharing-menarid
Devlin m menarid-knowledge-sharing-menaridgroundwatercop
 
MENARID: Knowledge sharing and next steps
MENARID: Knowledge sharing and next stepsMENARID: Knowledge sharing and next steps
MENARID: Knowledge sharing and next stepsICARDA
 
Google Optimize: How Mass.gov Builds Great Government UX
Google Optimize: How Mass.gov Builds Great Government UXGoogle Optimize: How Mass.gov Builds Great Government UX
Google Optimize: How Mass.gov Builds Great Government UXMediacurrent
 
Nominet Trust Social Tech Seed Pre application workshop presentation (Makerve...
Nominet Trust Social Tech Seed Pre application workshop presentation (Makerve...Nominet Trust Social Tech Seed Pre application workshop presentation (Makerve...
Nominet Trust Social Tech Seed Pre application workshop presentation (Makerve...Dannno
 
Finance leadership model
Finance leadership modelFinance leadership model
Finance leadership modelMalcolm Gabriel
 
incon-expertarticle-21-the-changing-nature-of-sponsorship
incon-expertarticle-21-the-changing-nature-of-sponsorshipincon-expertarticle-21-the-changing-nature-of-sponsorship
incon-expertarticle-21-the-changing-nature-of-sponsorshipRebecca Schepers
 
Sharing and collaboration
Sharing and collaborationSharing and collaboration
Sharing and collaborationCapgemini
 
Leveraging Design Systems to Streamline Web Projects
Leveraging Design Systems to Streamline Web ProjectsLeveraging Design Systems to Streamline Web Projects
Leveraging Design Systems to Streamline Web ProjectsMediacurrent
 
ARC's Greg Gorbach Collaborative Enterprise Presentation @ ARC Industry Forum...
ARC's Greg Gorbach Collaborative Enterprise Presentation @ ARC Industry Forum...ARC's Greg Gorbach Collaborative Enterprise Presentation @ ARC Industry Forum...
ARC's Greg Gorbach Collaborative Enterprise Presentation @ ARC Industry Forum...ARC Advisory Group
 
Uses of social technologies in business
Uses of social technologies in businessUses of social technologies in business
Uses of social technologies in businessKemp Edmonds
 

What's hot (18)

Nominet Trust Social Tech Seed pre application workshop
Nominet Trust Social Tech Seed pre application workshopNominet Trust Social Tech Seed pre application workshop
Nominet Trust Social Tech Seed pre application workshop
 
The Power of Social Media for the Trade Show Industry
The Power of Social Media for the Trade Show IndustryThe Power of Social Media for the Trade Show Industry
The Power of Social Media for the Trade Show Industry
 
Devlin m menarid-knowledge-sharing-menarid
Devlin m menarid-knowledge-sharing-menaridDevlin m menarid-knowledge-sharing-menarid
Devlin m menarid-knowledge-sharing-menarid
 
MENARID: Knowledge sharing and next steps
MENARID: Knowledge sharing and next stepsMENARID: Knowledge sharing and next steps
MENARID: Knowledge sharing and next steps
 
Google Optimize: How Mass.gov Builds Great Government UX
Google Optimize: How Mass.gov Builds Great Government UXGoogle Optimize: How Mass.gov Builds Great Government UX
Google Optimize: How Mass.gov Builds Great Government UX
 
2 doit
2 doit2 doit
2 doit
 
DIRECTV Intranet Case Study
DIRECTV Intranet Case StudyDIRECTV Intranet Case Study
DIRECTV Intranet Case Study
 
Nominet Trust Social Tech Seed Pre application workshop presentation (Makerve...
Nominet Trust Social Tech Seed Pre application workshop presentation (Makerve...Nominet Trust Social Tech Seed Pre application workshop presentation (Makerve...
Nominet Trust Social Tech Seed Pre application workshop presentation (Makerve...
 
Finance leadership model
Finance leadership modelFinance leadership model
Finance leadership model
 
Outreach for Small Research Institutes
Outreach for Small Research InstitutesOutreach for Small Research Institutes
Outreach for Small Research Institutes
 
incon-expertarticle-21-the-changing-nature-of-sponsorship
incon-expertarticle-21-the-changing-nature-of-sponsorshipincon-expertarticle-21-the-changing-nature-of-sponsorship
incon-expertarticle-21-the-changing-nature-of-sponsorship
 
Sharing and collaboration
Sharing and collaborationSharing and collaboration
Sharing and collaboration
 
Leveraging Design Systems to Streamline Web Projects
Leveraging Design Systems to Streamline Web ProjectsLeveraging Design Systems to Streamline Web Projects
Leveraging Design Systems to Streamline Web Projects
 
ARC's Greg Gorbach Collaborative Enterprise Presentation @ ARC Industry Forum...
ARC's Greg Gorbach Collaborative Enterprise Presentation @ ARC Industry Forum...ARC's Greg Gorbach Collaborative Enterprise Presentation @ ARC Industry Forum...
ARC's Greg Gorbach Collaborative Enterprise Presentation @ ARC Industry Forum...
 
Google
GoogleGoogle
Google
 
Uses of social technologies in business
Uses of social technologies in businessUses of social technologies in business
Uses of social technologies in business
 
ReachOut Methodology
ReachOut MethodologyReachOut Methodology
ReachOut Methodology
 
The Reachout Methodology
The Reachout Methodology The Reachout Methodology
The Reachout Methodology
 

Similar to Expert Networks Rise Above Social Media Noise

Oep light
Oep lightOep light
Oep light7change
 
Cognitive Automation 2019, Berlin, Germany
Cognitive Automation 2019, Berlin, GermanyCognitive Automation 2019, Berlin, Germany
Cognitive Automation 2019, Berlin, GermanyTorben Haagh
 
Slides fra Echo.it - til Publico-seminar om "fremtidens intranet"
Slides fra Echo.it - til Publico-seminar om "fremtidens intranet"Slides fra Echo.it - til Publico-seminar om "fremtidens intranet"
Slides fra Echo.it - til Publico-seminar om "fremtidens intranet"Uffe Lyngaae
 
Growthlabsocialmedia Companypresentationmay09
Growthlabsocialmedia Companypresentationmay09Growthlabsocialmedia Companypresentationmay09
Growthlabsocialmedia Companypresentationmay09Magdalena Pawlowicz
 
Building a community
Building a communityBuilding a community
Building a communityRick Mans
 
DAN Brand Accelerator: Client Pitch Keynote
DAN Brand Accelerator: Client Pitch KeynoteDAN Brand Accelerator: Client Pitch Keynote
DAN Brand Accelerator: Client Pitch KeynoteJason Newport
 
Session 6 - Ecosystem building & Role of DIHs | Train the Trainers Program
Session 6 - Ecosystem building & Role of DIHs | Train the Trainers ProgramSession 6 - Ecosystem building & Role of DIHs | Train the Trainers Program
Session 6 - Ecosystem building & Role of DIHs | Train the Trainers ProgramFIWARE
 
Introducing the Infotention Network
Introducing the Infotention NetworkIntroducing the Infotention Network
Introducing the Infotention NetworkInfotention
 
CiscoWebEx Case Study
CiscoWebEx Case StudyCiscoWebEx Case Study
CiscoWebEx Case StudyPaul Acosta
 
Getting Started with Enterprise Social Networking
Getting Started with Enterprise Social NetworkingGetting Started with Enterprise Social Networking
Getting Started with Enterprise Social NetworkingDavid Stephens
 
SocialThinkers_Credential_english
SocialThinkers_Credential_englishSocialThinkers_Credential_english
SocialThinkers_Credential_englishJörg Zabel
 
Headshift Sydney Event
Headshift Sydney EventHeadshift Sydney Event
Headshift Sydney EventHeadshift
 
Aau entrepreneurship+innovation - sept13
Aau   entrepreneurship+innovation - sept13Aau   entrepreneurship+innovation - sept13
Aau entrepreneurship+innovation - sept13Johan Winbladh
 
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for GrowthIET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for GrowthInnomantra
 
We spline invdeck_apr2018
We spline invdeck_apr2018We spline invdeck_apr2018
We spline invdeck_apr2018Fernanda Torós
 

Similar to Expert Networks Rise Above Social Media Noise (20)

Oep light
Oep lightOep light
Oep light
 
Cognitive Automation 2019, Berlin, Germany
Cognitive Automation 2019, Berlin, GermanyCognitive Automation 2019, Berlin, Germany
Cognitive Automation 2019, Berlin, Germany
 
Slides fra Echo.it - til Publico-seminar om "fremtidens intranet"
Slides fra Echo.it - til Publico-seminar om "fremtidens intranet"Slides fra Echo.it - til Publico-seminar om "fremtidens intranet"
Slides fra Echo.it - til Publico-seminar om "fremtidens intranet"
 
Growthlabsocialmedia Companypresentationmay09
Growthlabsocialmedia Companypresentationmay09Growthlabsocialmedia Companypresentationmay09
Growthlabsocialmedia Companypresentationmay09
 
Building a community
Building a communityBuilding a community
Building a community
 
DAN Brand Accelerator: Client Pitch Keynote
DAN Brand Accelerator: Client Pitch KeynoteDAN Brand Accelerator: Client Pitch Keynote
DAN Brand Accelerator: Client Pitch Keynote
 
Session 6 - Ecosystem building & Role of DIHs | Train the Trainers Program
Session 6 - Ecosystem building & Role of DIHs | Train the Trainers ProgramSession 6 - Ecosystem building & Role of DIHs | Train the Trainers Program
Session 6 - Ecosystem building & Role of DIHs | Train the Trainers Program
 
Oep
OepOep
Oep
 
Introducing the Infotention Network
Introducing the Infotention NetworkIntroducing the Infotention Network
Introducing the Infotention Network
 
CiscoWebEx Case Study
CiscoWebEx Case StudyCiscoWebEx Case Study
CiscoWebEx Case Study
 
Getting Started with Enterprise Social Networking
Getting Started with Enterprise Social NetworkingGetting Started with Enterprise Social Networking
Getting Started with Enterprise Social Networking
 
Product-Summit-brochure_2
Product-Summit-brochure_2Product-Summit-brochure_2
Product-Summit-brochure_2
 
SocialThinkers_Credential_english
SocialThinkers_Credential_englishSocialThinkers_Credential_english
SocialThinkers_Credential_english
 
Headshift Sydney Event
Headshift Sydney EventHeadshift Sydney Event
Headshift Sydney Event
 
Aau entrepreneurship+innovation - sept13
Aau   entrepreneurship+innovation - sept13Aau   entrepreneurship+innovation - sept13
Aau entrepreneurship+innovation - sept13
 
master-in-business-innovation
master-in-business-innovationmaster-in-business-innovation
master-in-business-innovation
 
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for GrowthIET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
IET-KPMG-INNOMANTRA -Reinventing Innovation Design Thinking Way for Growth
 
We spline invdeck_apr2018
We spline invdeck_apr2018We spline invdeck_apr2018
We spline invdeck_apr2018
 
Pbnm 2.0 chamber of commerce
Pbnm 2.0 chamber of commercePbnm 2.0 chamber of commerce
Pbnm 2.0 chamber of commerce
 
Pbnm tertiary institution
Pbnm  tertiary institutionPbnm  tertiary institution
Pbnm tertiary institution
 

Recently uploaded

XpertSolvers: Your Partner in Building Innovative Software Solutions
XpertSolvers: Your Partner in Building Innovative Software SolutionsXpertSolvers: Your Partner in Building Innovative Software Solutions
XpertSolvers: Your Partner in Building Innovative Software SolutionsMehedi Hasan Shohan
 
cybersecurity notes for mca students for learning
cybersecurity notes for mca students for learningcybersecurity notes for mca students for learning
cybersecurity notes for mca students for learningVitsRangannavar
 
EY_Graph Database Powered Sustainability
EY_Graph Database Powered SustainabilityEY_Graph Database Powered Sustainability
EY_Graph Database Powered SustainabilityNeo4j
 
Salesforce Certified Field Service Consultant
Salesforce Certified Field Service ConsultantSalesforce Certified Field Service Consultant
Salesforce Certified Field Service ConsultantAxelRicardoTrocheRiq
 
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...MyIntelliSource, Inc.
 
why an Opensea Clone Script might be your perfect match.pdf
why an Opensea Clone Script might be your perfect match.pdfwhy an Opensea Clone Script might be your perfect match.pdf
why an Opensea Clone Script might be your perfect match.pdfjoe51371421
 
What is Binary Language? Computer Number Systems
What is Binary Language?  Computer Number SystemsWhat is Binary Language?  Computer Number Systems
What is Binary Language? Computer Number SystemsJheuzeDellosa
 
Alluxio Monthly Webinar | Cloud-Native Model Training on Distributed Data
Alluxio Monthly Webinar | Cloud-Native Model Training on Distributed DataAlluxio Monthly Webinar | Cloud-Native Model Training on Distributed Data
Alluxio Monthly Webinar | Cloud-Native Model Training on Distributed DataAlluxio, Inc.
 
Optimizing AI for immediate response in Smart CCTV
Optimizing AI for immediate response in Smart CCTVOptimizing AI for immediate response in Smart CCTV
Optimizing AI for immediate response in Smart CCTVshikhaohhpro
 
Building a General PDE Solving Framework with Symbolic-Numeric Scientific Mac...
Building a General PDE Solving Framework with Symbolic-Numeric Scientific Mac...Building a General PDE Solving Framework with Symbolic-Numeric Scientific Mac...
Building a General PDE Solving Framework with Symbolic-Numeric Scientific Mac...stazi3110
 
ODSC - Batch to Stream workshop - integration of Apache Spark, Cassandra, Pos...
ODSC - Batch to Stream workshop - integration of Apache Spark, Cassandra, Pos...ODSC - Batch to Stream workshop - integration of Apache Spark, Cassandra, Pos...
ODSC - Batch to Stream workshop - integration of Apache Spark, Cassandra, Pos...Christina Lin
 
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...kellynguyen01
 
KnowAPIs-UnknownPerf-jaxMainz-2024 (1).pptx
KnowAPIs-UnknownPerf-jaxMainz-2024 (1).pptxKnowAPIs-UnknownPerf-jaxMainz-2024 (1).pptx
KnowAPIs-UnknownPerf-jaxMainz-2024 (1).pptxTier1 app
 
Hand gesture recognition PROJECT PPT.pptx
Hand gesture recognition PROJECT PPT.pptxHand gesture recognition PROJECT PPT.pptx
Hand gesture recognition PROJECT PPT.pptxbodapatigopi8531
 
Unveiling the Tech Salsa of LAMs with Janus in Real-Time Applications
Unveiling the Tech Salsa of LAMs with Janus in Real-Time ApplicationsUnveiling the Tech Salsa of LAMs with Janus in Real-Time Applications
Unveiling the Tech Salsa of LAMs with Janus in Real-Time ApplicationsAlberto González Trastoy
 
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdf
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdfLearn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdf
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdfkalichargn70th171
 
DNT_Corporate presentation know about us
DNT_Corporate presentation know about usDNT_Corporate presentation know about us
DNT_Corporate presentation know about usDynamic Netsoft
 
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...ICS
 
HR Software Buyers Guide in 2024 - HRSoftware.com
HR Software Buyers Guide in 2024 - HRSoftware.comHR Software Buyers Guide in 2024 - HRSoftware.com
HR Software Buyers Guide in 2024 - HRSoftware.comFatema Valibhai
 
Cloud Management Software Platforms: OpenStack
Cloud Management Software Platforms: OpenStackCloud Management Software Platforms: OpenStack
Cloud Management Software Platforms: OpenStackVICTOR MAESTRE RAMIREZ
 

Recently uploaded (20)

XpertSolvers: Your Partner in Building Innovative Software Solutions
XpertSolvers: Your Partner in Building Innovative Software SolutionsXpertSolvers: Your Partner in Building Innovative Software Solutions
XpertSolvers: Your Partner in Building Innovative Software Solutions
 
cybersecurity notes for mca students for learning
cybersecurity notes for mca students for learningcybersecurity notes for mca students for learning
cybersecurity notes for mca students for learning
 
EY_Graph Database Powered Sustainability
EY_Graph Database Powered SustainabilityEY_Graph Database Powered Sustainability
EY_Graph Database Powered Sustainability
 
Salesforce Certified Field Service Consultant
Salesforce Certified Field Service ConsultantSalesforce Certified Field Service Consultant
Salesforce Certified Field Service Consultant
 
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...
Try MyIntelliAccount Cloud Accounting Software As A Service Solution Risk Fre...
 
why an Opensea Clone Script might be your perfect match.pdf
why an Opensea Clone Script might be your perfect match.pdfwhy an Opensea Clone Script might be your perfect match.pdf
why an Opensea Clone Script might be your perfect match.pdf
 
What is Binary Language? Computer Number Systems
What is Binary Language?  Computer Number SystemsWhat is Binary Language?  Computer Number Systems
What is Binary Language? Computer Number Systems
 
Alluxio Monthly Webinar | Cloud-Native Model Training on Distributed Data
Alluxio Monthly Webinar | Cloud-Native Model Training on Distributed DataAlluxio Monthly Webinar | Cloud-Native Model Training on Distributed Data
Alluxio Monthly Webinar | Cloud-Native Model Training on Distributed Data
 
Optimizing AI for immediate response in Smart CCTV
Optimizing AI for immediate response in Smart CCTVOptimizing AI for immediate response in Smart CCTV
Optimizing AI for immediate response in Smart CCTV
 
Building a General PDE Solving Framework with Symbolic-Numeric Scientific Mac...
Building a General PDE Solving Framework with Symbolic-Numeric Scientific Mac...Building a General PDE Solving Framework with Symbolic-Numeric Scientific Mac...
Building a General PDE Solving Framework with Symbolic-Numeric Scientific Mac...
 
ODSC - Batch to Stream workshop - integration of Apache Spark, Cassandra, Pos...
ODSC - Batch to Stream workshop - integration of Apache Spark, Cassandra, Pos...ODSC - Batch to Stream workshop - integration of Apache Spark, Cassandra, Pos...
ODSC - Batch to Stream workshop - integration of Apache Spark, Cassandra, Pos...
 
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...
Short Story: Unveiling the Reasoning Abilities of Large Language Models by Ke...
 
KnowAPIs-UnknownPerf-jaxMainz-2024 (1).pptx
KnowAPIs-UnknownPerf-jaxMainz-2024 (1).pptxKnowAPIs-UnknownPerf-jaxMainz-2024 (1).pptx
KnowAPIs-UnknownPerf-jaxMainz-2024 (1).pptx
 
Hand gesture recognition PROJECT PPT.pptx
Hand gesture recognition PROJECT PPT.pptxHand gesture recognition PROJECT PPT.pptx
Hand gesture recognition PROJECT PPT.pptx
 
Unveiling the Tech Salsa of LAMs with Janus in Real-Time Applications
Unveiling the Tech Salsa of LAMs with Janus in Real-Time ApplicationsUnveiling the Tech Salsa of LAMs with Janus in Real-Time Applications
Unveiling the Tech Salsa of LAMs with Janus in Real-Time Applications
 
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdf
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdfLearn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdf
Learn the Fundamentals of XCUITest Framework_ A Beginner's Guide.pdf
 
DNT_Corporate presentation know about us
DNT_Corporate presentation know about usDNT_Corporate presentation know about us
DNT_Corporate presentation know about us
 
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...
The Real-World Challenges of Medical Device Cybersecurity- Mitigating Vulnera...
 
HR Software Buyers Guide in 2024 - HRSoftware.com
HR Software Buyers Guide in 2024 - HRSoftware.comHR Software Buyers Guide in 2024 - HRSoftware.com
HR Software Buyers Guide in 2024 - HRSoftware.com
 
Cloud Management Software Platforms: OpenStack
Cloud Management Software Platforms: OpenStackCloud Management Software Platforms: OpenStack
Cloud Management Software Platforms: OpenStack
 

Expert Networks Rise Above Social Media Noise

  • 2. Every organisation is in the business of experts and expertise | 2
  • 3. The Problem Professionals expect high quality, relevant, well-presented expertise, on demand. Organisations are inefficient at showcasing their expertise and connecting their experts with their customers, hindered by old technology. We have seen an exponential growth in content from unreliable sources that position anyone as an expert. Old technology can’t compete for attention with the new platforms like Facebook, LinkedIn and Twitter. The 'noise' created by these platforms is drowning out trusted brands and is leaving consumers overwhelmed. | 3
  • 4. The Solution We help our clients turn their experts into heroes Zapnito enables organisations to leverage their experts to win back trust and audiences from the platforms. Zapnito expert networks enable our clients to: ● Showcase their biggest asset: their experts ● Give their customers what they want: direct access to these experts, on demand ● Differentiate from self-proclaimed experts, showcasing their proprietary expertise ● Provide a modern, engaging user experience with fit-for-purpose tools for interaction ● Rise above the noise of social media and bring audiences back to their brand | 4
  • 5. How It Works | 5 Client engagement in weeks not months or years. Our client owns the data, brand and revenue. They move from social noise and clunky tools to dynamic and connected stakeholders.
  • 7. Steven Inchcoombe, Chief Publishing Officer & Board Member, Springer Nature Anna Donnelly, Director of Creative Solutions, Centaur Media Testimonials Toby Green, Chief Operating Officer, Public Affairs and Communications, OECD - OCDE | 7
  • 8. Client Use Cases Knowledge-sharing hubs Peer-to-peer learning spaces Thought leadership showcases Zapnito is the only enterprise software that enables organisations to showcase expertise and connect their experts with their customers… in a variety of ways | 8
  • 9. Nature Ecology & Evolution https://natureecoevocommunity.nature.com Expert community of ecology researchers sharing insights and ideas into the latest discoveries in ecology and evolution, operated by Springer Nature. Drives journal submissions and subscriptions, and increases brand loyalty. The OECD Forum https://www.oecd-forum.org Linked to the OECD’s flagship annual ‘Forum’ event, allows the OECD Forum community to extend their discussions year-round and to expand the network to include those who cannot attend the conference in person. Helps OECD fulfil their remit and creates new opportunities for monetisation through sponsorship. Case Studies: Knowledge Sharing Hubs | 9
  • 10. Nature Masterclasses https://masterclasses.nature.com Online training product developed from an unscalable face-to-face training business. Provides training from Springer Nature’s in-house editors on scientific publishing. Monetised through site licence subscriptions. Case Study: Peer-To-Peer Learning Spaces | 10
  • 11. The UK Edge https://uk-edge.centaur.jpmorgan.com Operated by Centaur Media, J.P. Morgan-sponsored expert network aimed at financial professionals to help them navigate the crowded UK investment market. The centre of an extensive thought leadership / content marketing campaign. Case Study: Thought Leadership Showcases | 11
  • 12. Customer Benefits Create, share and showcase expertise Promote the experts within their company and audience, make them accessible and give them new ways to collaborate. Create new revenue streams Monetise through advertising, sponsorship, subscriptions and ecommerce. Save money Bring new products and services to market at a fraction of the cost of in-house development. Realise rapid ROI Set-up in hours; launch in weeks, with out-of-the-box software. Reclaim their audience from social media Foster knowledge-sharing, networking and collaboration, under their brand. Increase customer loyalty and engagement Build a community. Get closer to their audience with new tools for interaction. Create beautiful multimedia content, from them and their audience Publish quickly and easily. Allow their audience to contribute too, and become part of their product. | 12
  • 13. Flexible, Modular Feature Set Multimedia content authoring Content engagement tools Expert profiles & following Q&A Conversations Video chat Open & private rooms People & company directories Courses Access control/subscription management Ecommerce Built-in and integrated analytics | 13
  • 14. Pre-Build • Product Development • UX & Design • Market Research Build Launch • Custom Development • Site Migrations & Launch • Commercial Strategy • Community Management • Commercialisation • Content Development More than a technology platform: Zapnito services
  • 15. Why Now? A new category of software for a new stage of the internet | 15