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Habitat for Humanity and Mediacurrent: Expanding with Drupal 8

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The relaunch of Habitat.org on Drupal 8 paved the way for the international nonprofit's new brand platform. To get there, Habitat teamed with us to extend their internal team, leveraging our expertise with Drupal 8 migrations, configuring a multilingual site, flexible page layouts, and more.

See How Habitat Expands Their Online Presence with Drupal 8
Join John Parish, Director of IT Delivery Services at Habitat for Humanity International, to get an inside look at how one of the largest nonprofits in the world leverages Drupal 8 to increase donations, broaden international reach, and build an engaging mobile experience.


What You'll Learn
Habitat's challenges and goals before the migration to Drupal 8
How Habitat has and continues to leverage Drupal 8
The project scope and best practices for a Drupal 7 to Drupal 8 migration

Published in: Technology
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Habitat for Humanity and Mediacurrent: Expanding with Drupal 8

  1. 1. | 1 Habitat for Humanity Expands Their Digital Presence with Drupal 8 October 11, 2018
  2. 2. | 2 Today’s Agenda I. Intros II. Habitat’s Story III. Goals and Solutions IV. Why Drupal 8 V. Migration Best Practices VI. Open Q&A
  3. 3. | 3Table of Contents John leads the team responsible for architecting, developing, purchasing, and providing end-to-end support for business segments including Finance, Communications, Human Resources, Learning & Organization Development, Legal, Internal Audit and Facilities. John fosters excellent working relationships with senior executives and manages multi-million dollar IT budgets, a team including project managers, analysts and developers, and Habitat’s vendor relationships. John Parish
  4. 4. | 4Table of Contents Cory Watson Cory’s core competency is translation. Much like a linguist, Cory thrives on finding the purpose and meaning behind the words and promoting clarity among what are often vastly diverse stakeholders. This skill has been invaluable to his current role as a digital product lead for a multinational nonprofit. He evaluates project proposals and requirements from the perspectives of IT, marketing, communications, HR, programs, and senior leadership. Cory works to find consensus solutions that solve real-world puzzles and bring value to both internal and external stakeholders.
  5. 5. | 5Table of Contents Adam is passionate about leveraging marketing strategies to create value-added experiences for Mediacurrent clients, improve products, and grow the Mediacurrent brand. His specialties include marketing automation, operations, and analytics. Prior to joining Mediacurrent, he spent 12 years at CareerBuilder.com in Sales Productivity, Business Development, and Marketing Operations. Adam Kirby
  6. 6. | 6 About Mediacurrent
  7. 7. | 7 full-service digital agency open source software development, design, and strategy enterprise, higher education, government, and nonprofit organizations seeking a better return on investment Who We Are
  8. 8. | 8 500 80 #8 Drupal contributor in the world 75 6800 75 60 85,000 Who We Are
  9. 9. | 9 Habitat for Humanity is a global nonprofit housing organization working in local communities across all 50 states in the U.S. and in more than 70 countries. Our Vision is of a world where everyone has a decent place to live.
  10. 10. | 10 ● Since 1976, Habitat has helped over 13.2 million people build or improve the place they call home ● Work includes new construction and repair, neighborhood revitalization, disaster response, market development and financial education ● Recent highlights: 35th Jimmy & Rosalynn Carter Work Project; Habitat Hammers Back hurricane recovery initiative; support from Delta inflight recycling program topping $1 million
  11. 11. Habitat's Migration to Drupal 8
  12. 12. | 12 Project Goals Increase Donations Highlight Opportunities Mobile Experience
  13. 13. | 13 Project Goals Internationalization Migration
  14. 14. | 14 Solutions
  15. 15. | 15 ● ● ● ● Shining a Spotlight on Donations Drupal 8, consistent and dynamic CTAs flexibility to make changes at Scale Solutions
  16. 16. | 16 Highlighting Volunteer Opportunities the heart of Habitat’s mission. Solutions ● integrate ● ● entity reference module ●
  17. 17. | 17 ● build a modern, mobile-responsive website ● paragraphs module ● The Mobile Experience 2 sites: A Desktop & Mobile Site 50% Solutions
  18. 18. | 18 Delivering a Personalized Experience for an International Audience 70 countries Solutions ● Drupal 8 i18n ● For example ● “area edition” content type
  19. 19. | 19 Why Drupal 8
  20. 20. | 20 Why Drupal 8 Out of the Box it’s Mobile Ready
  21. 21. | 21 Why Drupal 8 Fast and Flexible Theming with the Twig Template System </>
  22. 22. | 22 Why Drupal 8 Drupal 8 is Future proof
  23. 23. | 23 Why Drupal 8 VS Dependency on small team with limited capacity Fees Limited Customization Security patches are cumbersome and lengthy Inflexible barriers to resolving accessibility issues Innovation dependent on vendor Massive open-source community provides support No Licensing Fees Evolves at scale to meet needs Provides Security through transparency, speed, & agility Community and code is committed to accessibility Innovation is open to the community Proprietary Drupal 8
  24. 24. | 24 Platform Migration Best Practices
  25. 25. | 25 Platform Migration Best Practices Build the right team with broad buy-in across multiple functions ● ● ● ● ● ● What do they value?
  26. 26. | 26 Platform Migration Best Practices Have a clear branding & marketing plan and know where web fits in ● ●
  27. 27. | 27 Platform Migration Best Practices Perform a full content audit in the current system & create a redirect plan ● full content audit. ● ● Set Expectations
  28. 28. | 28 Platform Migration Best Practices Develop a deep understanding of your chosen platform’s architecture ● ● ● rebuild custom ●
  29. 29. | 29 Platform Migration Best Practices Benchmark Analytics ● Make a copy of your data ● Prep automation rule and workflow changes ● Benchmark keywords ● top linked to pages
  30. 30. | 30 Platform Migration Best Practices Identify Opportunities, Risks, & Goals + Create Project Plan ● improve ranking ● Mitigate potential risks ● Set realistic and measurable goals ● get stakeholder buy-in
  31. 31. | 31 Why Platform Migrations Fail
  32. 32. | 32 Next Steps Learn more at Mediacurrent.com Email us with questions; adam.kirby@mediacurrent.com jparish@habitat.org cwatson@habitat.org sales@mediacurrent.com Read related D8 case studies; Georgia Tech, Synergos, Guardian Life Volunteer at habitat.org
  33. 33. | 33 Additional Resources ● ● ● ● ● ● ● ● ●
  34. 34. Thank you!

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