Youth Representations & Stereotypes
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The document discusses stereotyping of teenagers in media according to a 1979 study by Richard Dyer. It notes that stereotyping reduces complex groups to a few exaggerated characteristics applied to all group members. The media language conveys values that can influence audience perception and behavior. While media does not invent stereotypes, repeated use can reinforce certain assumptions. However, others argue the problem lies not with media use of stereotypes but audience assumption that stereotypes apply to all group members. The document asks to analyze 3 TV character extracts in terms of how stereotypes are constructed through clothing, mannerisms, décor, location, accent, music, relationships, and lifestyle.
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2) Mediation involves selecting and highlighting certain details, stories, and events to represent the world, which often results in stereotypes that exaggerate and generalize entire groups.
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There are several cultural barriers to effective communication in a multicultural workplace. Language barriers can cause misunderstandings as translation between languages is difficult and complex concepts may be lost. Hostile stereotypes can also hinder communication if inaccurate assumptions are made about individuals based on their cultural group. Additionally, differences in behaviors like eye contact, personal space and expectations around business discussions or emotional displays between cultures can lead to misunderstandings if these differences are not recognized and accounted for in interactions.
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The document discusses stereotypes of teenagers in media representations. It summarizes Richard Dyer's theory that stereotypes reduce diversity to a few exaggerated characteristics applied to all members of a social group. The document also discusses how stereotypes can reinforce certain values and assumptions through selective portrayal in media. Several theories are presented on how stereotypes function as a media shorthand and how constant exposure can subtly influence audiences' attitudes over time through cultivation and cultural effects. Examples of common teenage stereotypes in films and television are provided.
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The document discusses stereotypes, providing definitions and examples. It notes that stereotypes are oversimplified ideas or images about groups that are widely accepted. Examples given include stereotypes about different ethnicities, social classes, religions, and sexes. The document suggests stereotypes arise from a lack of exposure to other groups and from media portrayals. Specific stereotypes listed about Americans, Chinese, and Chinese and American stereotypes of each other are provided to illustrate. Partners are prompted to discuss how stereotypes affect relationships between countries and the importance of looking past stereotypes.
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Youth Representations & Stereotypes
- 1. Teenagers & Stereotypes A case study
- 2. Richard Dyer - 1979 Many of the debates and critical approaches to representation focus upon stereotypes, which, according to Dyer (1979), involve a number of processes: The complexity and variety of a group is reduced to few characteristics An exaggerated version of these characteristics is applied to everyone in the group as if they are an essential element of all members of the social group These characteristics are represented in the media through media language
- 3. Stereotyping – theoretical perspective Stereotyping can be seen to exaggerate difference and in doing so may increase antagonisms between groups . A problem with the media’s use of stereotypes is its selectivity , as it conveys values and assumptions that may help construct the audience’s perception of the world and consequently their behaviour. It is important to note that the media does not invent stereotypes, but by repeatedly using them, media can be accused of reinforcing certain values and assumptions.
- 4. Stereotyping – theoretical perspective It can be argued that it is not the media’s use of stereotypes that is problematic but the audience’s assumption that this representation can be applied to all members of a particular group .
- 5. Stereotyping – theoretical perspective Consider how the stereotypes are constructed with reference to… clothing body language or mannerisms décor of habitat location accent or language music Relationships lifestyle.
- 6. Stereotyping – theoretical perspective Task 2 : Analyse the following extracts in terms of how the stereotypes are constructed. Remember to detail your response. Text 1 : Kevin theTeenager – Harry Enfield and Chums Text 2:Vicky Pollard – Little Britain Text 3 : Lauren –The CatherineTate Show
- 7. Text 1 : Kevin the Teenager – Harry Enfield and Chums http://www.youtube.com/watch?v=Lqm8JGnSshE
- 9. Text 2:Vicky Pollard – Little Britain
- 10. Text 3 : Lauren –The CatherineTate Show