The document discusses wrap advertising as a marketing strategy. It presents wrap advertising as using vehicles like cars, buses, or airplanes that are partially or completely covered in a wrapping to function as a mobile billboard. This allows businesses to reach a maximum number of potential customers and market their products in a novel way. Some benefits of wrap advertising discussed are that it is less costly than other forms of advertising, easy for businesses to adopt, can cover a vast area, and is fast for product promotion.

1. Presented By:
 Akshata Sakalley
 Khalilullah Chaudhary
 Mausam Shah
 Vaibhav Sadiwala
 Viraj Deshmukh


2. Vast potential Market
 Great business opportunity
 Existing customer
 New customer
 Product awareness
 Marketing of product & company


3. 
Social Marketing

Digital Marketing

Internet Marketing

Wrap Advertising

4. 



A vehicle
completely or
partially covered
A mobile billboard
To reach
maximum
customers
To market the
product

5. A} Sleek Design
B} Customizability
C} Portability
D} Novelty

6. A} Car/Bus Wraps
B} Wall Wraps
C} Air plane wraps

7. consult
Remove/
replace
install
design
produce

8. 
Less costly

Ease to adopt

Covers vast area

Fast for promotion

9. 
Cost to change the wrapping every time

A car when parked advertisement stops

Immoral driving will lead to misbranding