The document discusses social media and its use for businesses. It notes that social media allows for inbound engagement through platforms like Facebook, Twitter, YouTube, and blogs rather than outbound interruption through traditional advertising. The document provides statistics on active users for major social media sites and explains that businesses should use social media to share useful information, market their brand, connect with customers, and monitor their online reputation. It also highlights examples of businesses successfully using social media and provides tips on engaging with social media.
Assignment 10 group coursework presentation of research part 1.0ksumbland
This document discusses the topic of whether engagement with social media has progressed. It covers several areas related to online dating as an example, including how it has become more accepted over time as more people use dating sites and apps. Business revenues for online dating have increased significantly in recent years. Social news websites are also discussed as having progressed due to increased user interaction and engagement across social media. Primary research on opinions of dating site usage is presented, showing a mix of views. Pros and cons of online dating are mentioned but not detailed.
Assignment 10 group coursework presentation of research part 1.0ksumbland
This document discusses the topic of whether engagement with social media has progressed. It covers several areas related to online dating as an example, including how it has become more accepted over time as more people use dating sites and apps. Business revenues for online dating have increased significantly in recent years. Social news websites are also discussed as having progressed due to increased user interaction and engagement across social media. Examples of popular social news sites like Reddit and Slashdot are provided.
Assignment 10 group coursework presentation of researchksumbland
This document discusses the topic of whether engagement with social media has progressed. It covers several areas related to online dating as an example, including how it has become more accepted over time as more people use dating sites and apps. The businesses behind online dating have grown significantly in revenue. Social news websites are also discussed as having progressed due to increased user interaction enabled by technologies like web 2.0. Both online dating and social news sites rely heavily on sharing through social media platforms to spread content and stories.
Social media for retirement communities (CCRCs) - Understanding what you can do, should do and why when marketing to seniors through social networks. Deck from September 2010 webinar presented by Todd Harff and Creating Results Strategic Marketing
The document discusses how online social networks are changing how people work, play, buy, research, study, find information, meet people, date, share photos and videos, rate products and services, express opinions, travel, participate in activities, work out, sign up for services, check in to locations, and check out of locations. It provides statistics on social media usage in the United States and New Mexico. It also summarizes popular social media platforms like Facebook, YouTube, Twitter, and LinkedIn and how they are used.
Protecting a Brand in the Age of Twitter, Facebook and PinterestKenneth Suzan
This document discusses legal issues related to protecting brands on social media platforms like Twitter, Facebook, and Pinterest. It provides an overview of these platforms and their growth, best practices for social media strategies, and potential legal traps regarding trademarks, copyright, and the Digital Millennium Copyright Act. Companies must monitor their brands, respect intellectual property rights, and understand how to respond legally to infringement online.
Facebook is primarily used to keep in touch with friends and family but some argue it has lost its cool factor with older users joining. It has over 175 million active users and allows customization of privacy settings and interactions like poking. Twitter is used by almost anyone to share short updates about their activities and location. It has nearly 6 million users including celebrities and politicians. LinkedIn is mainly used by professionals to make business contacts and expand their professional network of over 35 million users.
Assignment 10 group coursework presentation of research part 1.0ksumbland
This document discusses the topic of whether engagement with social media has progressed. It covers several areas related to online dating as an example, including how it has become more accepted over time as more people use dating sites and apps. Business revenues for online dating have increased significantly in recent years. Social news websites are also discussed as having progressed due to increased user interaction and engagement across social media. Primary research on opinions of dating site usage is presented, showing a mix of views. Pros and cons of online dating are mentioned but not detailed.
Assignment 10 group coursework presentation of research part 1.0ksumbland
This document discusses the topic of whether engagement with social media has progressed. It covers several areas related to online dating as an example, including how it has become more accepted over time as more people use dating sites and apps. Business revenues for online dating have increased significantly in recent years. Social news websites are also discussed as having progressed due to increased user interaction and engagement across social media. Examples of popular social news sites like Reddit and Slashdot are provided.
Assignment 10 group coursework presentation of researchksumbland
This document discusses the topic of whether engagement with social media has progressed. It covers several areas related to online dating as an example, including how it has become more accepted over time as more people use dating sites and apps. The businesses behind online dating have grown significantly in revenue. Social news websites are also discussed as having progressed due to increased user interaction enabled by technologies like web 2.0. Both online dating and social news sites rely heavily on sharing through social media platforms to spread content and stories.
Social media for retirement communities (CCRCs) - Understanding what you can do, should do and why when marketing to seniors through social networks. Deck from September 2010 webinar presented by Todd Harff and Creating Results Strategic Marketing
The document discusses how online social networks are changing how people work, play, buy, research, study, find information, meet people, date, share photos and videos, rate products and services, express opinions, travel, participate in activities, work out, sign up for services, check in to locations, and check out of locations. It provides statistics on social media usage in the United States and New Mexico. It also summarizes popular social media platforms like Facebook, YouTube, Twitter, and LinkedIn and how they are used.
Protecting a Brand in the Age of Twitter, Facebook and PinterestKenneth Suzan
This document discusses legal issues related to protecting brands on social media platforms like Twitter, Facebook, and Pinterest. It provides an overview of these platforms and their growth, best practices for social media strategies, and potential legal traps regarding trademarks, copyright, and the Digital Millennium Copyright Act. Companies must monitor their brands, respect intellectual property rights, and understand how to respond legally to infringement online.
Facebook is primarily used to keep in touch with friends and family but some argue it has lost its cool factor with older users joining. It has over 175 million active users and allows customization of privacy settings and interactions like poking. Twitter is used by almost anyone to share short updates about their activities and location. It has nearly 6 million users including celebrities and politicians. LinkedIn is mainly used by professionals to make business contacts and expand their professional network of over 35 million users.
An introduction to social media (with animation) october 4Shanta Nathwani
This document provides an introduction to social media. It discusses the author's qualifications and what social media is defined as. The main types of social networks are explained, including Facebook, Twitter, YouTube, and LinkedIn. Tips are provided on blogging, email marketing, and using social media. Examples of how companies have used social media successfully are also presented.
Countdown is a social media dating app that allows users to connect with potential matches across multiple platforms like Instagram and Twitter simultaneously. It aims to address issues with Tinder like outdated or fake profiles by using real videos and verified social media to prove users are who they say they are. The founders are seeking $1 million in funding to grow their userbase and have exit strategies ranging from $10-50 million.
The document discusses strategies for engaging donors online. It defines engaged donors as those who take actions like donating, attending events, volunteering, and recruiting others. Engaged donors build relationships and are more cost-effective than acquiring new donors. The document provides tips for engaging donors online such as listening to them on social media, making donations easy, and giving donors what they want like impact stories and details about the organization. Examples of successful nonprofit websites and tools for engagement are also presented.
Using Social Media to Build Community and Promote Your EventWendy Soucie
Wendy Soucie, social media strategist at www.wendysoucie.com gave this presentation to the Wisconsin Bicycle Tour Operators. We covered broadly different strategies for sharing the experience of their event through various media and across tools such as Youtube, Facebook, Twitter, Slideshare, LinkedIn, FourSquare.
Kaya Sumbland has learned from their previous draft that they should research why certain situations related to their topic occur, to gain a deeper understanding. They were researching different aspects of internet socializing but it was too broad, so they decided to focus on online dating. The document provides research on the history of online dating, reasons why people date online, how it has changed over time including becoming more accepted, its role in globalization and social media, and psychological aspects like perception and the lack of non-verbal cues online.
Character Development, for students, by students!mediaplaylab
Cyberwellness has always been a ministry initiative, but in recent years has increasingly gained importance nation-wide as the evolving Internet and media landscapes bring about various issues with it.
Innova JC’s JC1 Cyberwellness Civics Lesson was done in collaboration with Media Development Authority (MDA), to bring about character development to IJC students.
All JC1 New Media Arts CCA students (known as NMA Cyberwellness Ambassadors) researched on cyberwellness topics that interest and benefit them as youths (social networking and gaming addiction). The students then collated materials (videos, case studies) to be used in the lessons.
They then leveraged on the weekly Civics Programme to extend its reach to the entire JC1 cohort of students. This programme is also part of Innova New Media Education Programme where students equip Innovians with the skills to be safe and responsible users of the Internet.
Want to know more about social networking and gaming addiction? Read Up! on the pertinent issues now!
The document discusses the advantages and disadvantages of social media use. Some key advantages include staying connected with friends and family, staying informed about world events, and opportunities to widen one's business. However, there are also disadvantages such as security and privacy concerns like hacking, fake profiles, cyberbullying, social media being time-consuming, and the potential for employees to lose their jobs due to inappropriate social media use. In conclusion, the document advises being cautious with social media and understanding the terms of use while also taking responsibility for one's own safety online.
Jim Harris, the blogger-in-chief of www.ocdqblog.com, gave a presentation on social media and social karma. The presentation included discussing myths vs facts about social media, focusing on using social media as a conversation medium rather than just broadcasting. It also covered committing adequate time, setting up listening stations and home bases with outposts. Measuring social media ROI in terms of both quantity and quality was discussed. Examples from Dilbert, Wizard of Oz and other sources were provided. Additional supporting materials from the presentation can be found on the OCDQ Blog.
This document discusses the importance and power of social media. It notes that social media allows individuals to reach more people than ever before through sharing their personal stories online. It also discusses how social media can be used to cause PR nightmares for companies or stage large national protests through online organizing. The document emphasizes that social media is about building relationships and communities. It profiles different types of social media users and suggests ways non-profits can engage different user groups through platforms like Facebook, Flickr, blogs, and Twitter. It advocates for non-profits to evolve their social media strategies and staffing models to better facilitate cooperation, communication, and progress.
Cultivating an active and loyal volunteer base is a critical component of building your donor base and organizational capacity for programs and fundraising.
Explore strategies for engaging and mobilizing volunteers using the social web. We’ll cover examples and best practices for recruiting, retaining and recognizing volunteers using free and accessible web tools.
Join The Social Media Movement - the Importance, Power and Potential of Socia...Jordan Viator Slabaugh
How to embrace social media for nonrprofit organizations - social networking benchmarks for nonprofits, organization case studies on fundraising and advocacy and the tools and tips to monitoring your social media efforts.
If anyone is interested in trends in online dating and some fun....very factual do's and don'ts.....I was curious to see what is happening on all those sites out there....So I researched it and...
Props to Calvin Cheng for doing the layout and design. If anyone wants to make things beautiful, let me know and I will connect you with him!
This document contains questions for gathering feedback on redesigning a digital branch website. It asks what people want to do on the website, how often they use it currently, what they like about the current site, what could be improved or is clunky, what types of activities people enjoy doing online, and what their favorite websites are and why they like them.
The document discusses managing social media networks efficiently without becoming overwhelmed. It describes various social media dashboard tools that allow scheduling posts and analyzing engagement across multiple networks from one place. The document also discusses best practices for social media content, including sharing a variety of resources, company news, and media types from blogs, articles, photos and videos. It emphasizes disseminating content across different channels and platforms like websites, blogs, email and social media to maximize reach.
Social Media Presentation at Ashland UniversityAmanda L. Sage
The document discusses social media and its use for business engagement. It notes that social media allows for inbound engagement through platforms like Twitter, Facebook, and blogs, while traditional marketing relies on outbound interruption through ads. The document outlines reasons to use social media like networking and sharing information. It also covers potential pitfalls like time consumption and privacy issues. Statistics on popular social media sites and examples of businesses using different platforms are provided.
The document outlines 10 key aspects of developing an effective small business marketing plan: 1) analyzing goals and objectives, 2) determining strengths and weaknesses, 3) distinguishing the business from competitors, 4) defining the target market, 5) defining product/service value and benefits, 6) drafting consistent messaging, 7) determining appropriate marketing channels, 8) planning each channel's content and strategy, 9) creating relevant content, and 10) developing an editorial calendar to manage content publication. The plan is intended to guide small businesses in strategically marketing their brand and services.
9A_2_Automatic classification of retail spaces from a large scale topographc ...GISRUK conference
This document discusses classifying different types of retail spaces using various methodologies. It aims to understand the distribution patterns of retail spaces at a national scale. The authors explore using boolean, fuzzy, and Bayesian logic to characterize retail spaces based on measures of urban centrality and accessibility. The Bayesian approach is described as determining the likelihood that an unclassified retail space belongs to a known population, like shopping malls, based on its characteristics. The conclusion suggests the Bayesian method may be best, and discusses broader applications like classifying other urban spaces and using automated techniques with open-source data.
An introduction to social media (with animation) october 4Shanta Nathwani
This document provides an introduction to social media. It discusses the author's qualifications and what social media is defined as. The main types of social networks are explained, including Facebook, Twitter, YouTube, and LinkedIn. Tips are provided on blogging, email marketing, and using social media. Examples of how companies have used social media successfully are also presented.
Countdown is a social media dating app that allows users to connect with potential matches across multiple platforms like Instagram and Twitter simultaneously. It aims to address issues with Tinder like outdated or fake profiles by using real videos and verified social media to prove users are who they say they are. The founders are seeking $1 million in funding to grow their userbase and have exit strategies ranging from $10-50 million.
The document discusses strategies for engaging donors online. It defines engaged donors as those who take actions like donating, attending events, volunteering, and recruiting others. Engaged donors build relationships and are more cost-effective than acquiring new donors. The document provides tips for engaging donors online such as listening to them on social media, making donations easy, and giving donors what they want like impact stories and details about the organization. Examples of successful nonprofit websites and tools for engagement are also presented.
Using Social Media to Build Community and Promote Your EventWendy Soucie
Wendy Soucie, social media strategist at www.wendysoucie.com gave this presentation to the Wisconsin Bicycle Tour Operators. We covered broadly different strategies for sharing the experience of their event through various media and across tools such as Youtube, Facebook, Twitter, Slideshare, LinkedIn, FourSquare.
Kaya Sumbland has learned from their previous draft that they should research why certain situations related to their topic occur, to gain a deeper understanding. They were researching different aspects of internet socializing but it was too broad, so they decided to focus on online dating. The document provides research on the history of online dating, reasons why people date online, how it has changed over time including becoming more accepted, its role in globalization and social media, and psychological aspects like perception and the lack of non-verbal cues online.
Character Development, for students, by students!mediaplaylab
Cyberwellness has always been a ministry initiative, but in recent years has increasingly gained importance nation-wide as the evolving Internet and media landscapes bring about various issues with it.
Innova JC’s JC1 Cyberwellness Civics Lesson was done in collaboration with Media Development Authority (MDA), to bring about character development to IJC students.
All JC1 New Media Arts CCA students (known as NMA Cyberwellness Ambassadors) researched on cyberwellness topics that interest and benefit them as youths (social networking and gaming addiction). The students then collated materials (videos, case studies) to be used in the lessons.
They then leveraged on the weekly Civics Programme to extend its reach to the entire JC1 cohort of students. This programme is also part of Innova New Media Education Programme where students equip Innovians with the skills to be safe and responsible users of the Internet.
Want to know more about social networking and gaming addiction? Read Up! on the pertinent issues now!
The document discusses the advantages and disadvantages of social media use. Some key advantages include staying connected with friends and family, staying informed about world events, and opportunities to widen one's business. However, there are also disadvantages such as security and privacy concerns like hacking, fake profiles, cyberbullying, social media being time-consuming, and the potential for employees to lose their jobs due to inappropriate social media use. In conclusion, the document advises being cautious with social media and understanding the terms of use while also taking responsibility for one's own safety online.
Jim Harris, the blogger-in-chief of www.ocdqblog.com, gave a presentation on social media and social karma. The presentation included discussing myths vs facts about social media, focusing on using social media as a conversation medium rather than just broadcasting. It also covered committing adequate time, setting up listening stations and home bases with outposts. Measuring social media ROI in terms of both quantity and quality was discussed. Examples from Dilbert, Wizard of Oz and other sources were provided. Additional supporting materials from the presentation can be found on the OCDQ Blog.
This document discusses the importance and power of social media. It notes that social media allows individuals to reach more people than ever before through sharing their personal stories online. It also discusses how social media can be used to cause PR nightmares for companies or stage large national protests through online organizing. The document emphasizes that social media is about building relationships and communities. It profiles different types of social media users and suggests ways non-profits can engage different user groups through platforms like Facebook, Flickr, blogs, and Twitter. It advocates for non-profits to evolve their social media strategies and staffing models to better facilitate cooperation, communication, and progress.
Cultivating an active and loyal volunteer base is a critical component of building your donor base and organizational capacity for programs and fundraising.
Explore strategies for engaging and mobilizing volunteers using the social web. We’ll cover examples and best practices for recruiting, retaining and recognizing volunteers using free and accessible web tools.
Join The Social Media Movement - the Importance, Power and Potential of Socia...Jordan Viator Slabaugh
How to embrace social media for nonrprofit organizations - social networking benchmarks for nonprofits, organization case studies on fundraising and advocacy and the tools and tips to monitoring your social media efforts.
If anyone is interested in trends in online dating and some fun....very factual do's and don'ts.....I was curious to see what is happening on all those sites out there....So I researched it and...
Props to Calvin Cheng for doing the layout and design. If anyone wants to make things beautiful, let me know and I will connect you with him!
This document contains questions for gathering feedback on redesigning a digital branch website. It asks what people want to do on the website, how often they use it currently, what they like about the current site, what could be improved or is clunky, what types of activities people enjoy doing online, and what their favorite websites are and why they like them.
The document discusses managing social media networks efficiently without becoming overwhelmed. It describes various social media dashboard tools that allow scheduling posts and analyzing engagement across multiple networks from one place. The document also discusses best practices for social media content, including sharing a variety of resources, company news, and media types from blogs, articles, photos and videos. It emphasizes disseminating content across different channels and platforms like websites, blogs, email and social media to maximize reach.
Social Media Presentation at Ashland UniversityAmanda L. Sage
The document discusses social media and its use for business engagement. It notes that social media allows for inbound engagement through platforms like Twitter, Facebook, and blogs, while traditional marketing relies on outbound interruption through ads. The document outlines reasons to use social media like networking and sharing information. It also covers potential pitfalls like time consumption and privacy issues. Statistics on popular social media sites and examples of businesses using different platforms are provided.
The document outlines 10 key aspects of developing an effective small business marketing plan: 1) analyzing goals and objectives, 2) determining strengths and weaknesses, 3) distinguishing the business from competitors, 4) defining the target market, 5) defining product/service value and benefits, 6) drafting consistent messaging, 7) determining appropriate marketing channels, 8) planning each channel's content and strategy, 9) creating relevant content, and 10) developing an editorial calendar to manage content publication. The plan is intended to guide small businesses in strategically marketing their brand and services.
9A_2_Automatic classification of retail spaces from a large scale topographc ...GISRUK conference
This document discusses classifying different types of retail spaces using various methodologies. It aims to understand the distribution patterns of retail spaces at a national scale. The authors explore using boolean, fuzzy, and Bayesian logic to characterize retail spaces based on measures of urban centrality and accessibility. The Bayesian approach is described as determining the likelihood that an unclassified retail space belongs to a known population, like shopping malls, based on its characteristics. The conclusion suggests the Bayesian method may be best, and discusses broader applications like classifying other urban spaces and using automated techniques with open-source data.
The document discusses social media and its use for businesses. It outlines the differences between outbound marketing like telemarketing versus inbound marketing through social media. It provides statistics on the usage and engagement on major social media platforms like Facebook, Twitter, LinkedIn, and blogs. It also discusses best practices for businesses using social media and common pitfalls to avoid.
Presentation to Ashland University on October 2011Amanda L. Sage
The document discusses best practices for designing effective websites as marketing tools. It recommends that websites should be integrated into an overall marketing plan and act as hubs for marketing, communication and information. It provides guidance on key elements like design, copy, programming, search engine optimization, accessibility and usability. It also covers topics like coding languages, file formats, color models, and methods for creating a website.
The document discusses the rise of social media and its influence on branding. It notes that word-of-mouth through social networks enables human interaction despite distance. Marketers should engage customers where they are active online through social graphs, which can be used to build circles of trust and influence. An integrated approach across traditional and social media is advocated, with strategies to initiate conversations, cultivate recommendations, establish reputation, and influence perception.
The document provides tips on effectively using social media for business purposes. It discusses common mistakes like social media overload and fear of negative reviews. It recommends starting with Facebook, Twitter, and LinkedIn and posting 1-3 times per week. The document also provides advice on how to engage customers, track progress, and promote social media pages.
This document discusses social media analysis and measurement. It provides examples of metrics that can be used to measure social media engagement, including comments, shares, followers, and conversations. It also presents a case study on how Knight News Challenge increased awareness of its program through blogger outreach, online communities, and real-life meetups. Tools for competitive analysis and measuring social media success are also recommended. The overall document serves as a guide for organizations to understand how to analyze and quantify their social media efforts.
Assignment 10 group coursework presentation of research part 2.5Abc Abc
The document discusses how the internet has revolutionized communication by replacing methods like fax machines, letters, and telegrams. It suggests the internet has become popular possibly due to being an escape from reality, as it allows users to access any information. However, the internet can also enable issues like addiction for some users who spend long periods online without breaks. The risks of excessive internet use are demonstrated through the case study of a young man who died of a blood clot after regularly spending over 12 hours gaming at a time.
The document discusses social media platforms for non-profits. It provides overviews of Facebook, LinkedIn, and Twitter, explaining how each can be used by non-profits. Facebook tools covered include personal profiles, pages, groups, events, ads and insights. LinkedIn features include personal and company profiles, groups, and events. Twitter basics like tweets, followers and hashtags are also outlined. Other platforms mentioned are YouTube, SlideShare and Picasa.
Susan Black gave a presentation on leveraging social media in the government travel sector. She discussed how social media is an umbrella term for social networking, social news, social bookmarking, and photo sharing. She explained that the goals of using social media should be to reach customers, generate revenue, and increase engagement and customer satisfaction. However, there are also obstacles to using social media in the government context due to rules, security concerns, and legal issues. Overall, she advised developing a strategic social media plan that addresses audiences, content creation, and compliance with relevant policies and laws.
Social Media... Woop! Woop! (February 2012)Ed Cook
The document discusses various topics related to social media usage statistics and trends. It provides statistics on the number of social media users worldwide, top countries using Twitter, percentage of populations using Facebook in various countries/regions, and other usage data. It also discusses definitions and views of social media, how it is changing communications and business, and predictions for its future direction.
Social media is a fundamental shift in communication that businesses should utilize for customers, marketing, and industry awareness. It can help with customer feedback, word-of-mouth marketing, and monitoring competitors. Key platforms include Facebook, blogs, Twitter, and photos/videos. Proper social media use requires consistency, engaging content, and monitoring interactions.
This document provides an overview of social media for councils presented by Lara Solomon. It begins with an introduction of Lara Solomon and her background and experience in social media and small business. It then defines what social media is and provides data on Australian internet and social media usage. It discusses popular social media platforms like Facebook, Twitter, YouTube, LinkedIn, blogging, Foursquare, and Pinterest. It provides tips and strategies for using each platform and examples of how businesses and organizations can create social media strategies and measure results. It emphasizes that social media requires ongoing effort and is part of an overall marketing strategy.
This document provides an overview of how non-profits can use social media to communicate more effectively. It discusses what social media is, why non-profits should engage with it, and how to get started. Key points include that social media allows for conversations rather than one-way messaging, non-profits should listen to online conversations and select tools based on goals and audience, and that success can be measured in various ways beyond traditional metrics like donations. The document provides resources for non-profits to learn more about using social media.
Assignment 10 group coursework presentation of research part 2.5rfasil22
Here are a few key points about your target audience:
- Mass audience - As you noted, social media impacts nearly everyone in modern society. Most people are active users of at least one major platform.
- Broad age range - While younger generations may be more "native" users, social media is now integrated across demographics from teens to 40s+.
- Cross-cutting interests - The topic covers communication, technology, sociology, and more. It should appeal to people with a variety of interests.
- Relevance - Understanding social media is important given its pervasive influence on our lives and culture. People will want to learn more about how it shapes our world.
Focusing on such a mass audience
Assignment 10 group coursework presentation of research part 2.5ksumbland
Here are a few key points about your target audience:
- Mass audience - As you noted, social media impacts nearly everyone in modern society. Most people are active users of at least one major platform.
- Broad age range - While younger generations may be more "native" users, social media is now integrated across all adult age groups as the technologies have evolved.
- Interest in current issues - Your documentary covers topics like privacy, addiction, influence on relationships and society - all timely issues people are discussing and want to understand better.
- Personal relevance - Whether as users themselves or observing impacts on friends/family, the topic hits close to home for many. People are invested in learning both pros and cons.
Michele Payn-Knoper - Farming Your Online Community: Social Networks and Beyondguest5147da
Farming Your Online Community: Social Networks and Beyond - Michele Payn-Knoper, Cause Matters Corp., from the Minnesota Pork Congress, January 20-21, 2010, Minneapolis, MN, USA.
Michele Payn-Knoper - Twittering Techniques for Ag TweepsJohn Blue
Twittering Techniques for Ag Tweeps - Michele Payn-Knoper, Cause Matters Corp., from the Minnesota Pork Congress, January 20-21, 2010, Minneapolis, MN, USA.
The document discusses the use and benefits of social media for businesses. It provides an overview of popular social media platforms like Twitter, LinkedIn, and reviews examples of both positive ("Social Heaven") and negative ("Social Hell") experiences that companies have had on social media. The key points are that social media allows customers rather than companies to control brands, and that companies need to actively engage in social media to influence conversations and address customer issues.
This document summarizes a presentation about using social media for law firms. It discusses how social media can help build a firm's public reputation and support business development efforts. It explores common social media platforms like LinkedIn, blogs, and Twitter and how they are growing significantly in use. The presentation aims to dispel myths that social media is just a fad, only for younger users, or that clients and competitors are not using it. It provides data showing social media use is widespread across age groups and that clients and law firms widely use platforms like LinkedIn, blogs and Twitter.
This document discusses best practices for using social media and digital strategies for brand promotion and protection. It emphasizes that organizations should focus on authentic engagement with stakeholders online rather than seeing themselves as separate from customers. It also stresses the importance of operationalizing social media strategies, understanding key performance indicators, and planning for potential crises. Community engagement efforts should provide an online space to build support, and influence key members to reach broader audiences. Return on influence requires defining metrics like reach, engagement, and conversions.
Twitter for artists and musicians. New tool of music marketing. Virginie BERGER
Twitter, the microblogging website, is the third social network in the world and has over 7.5 million followers in France. For nearly five years, the site has grown considerably and has become an indispensable tool which has totally transformed the relationship between the artists and their fans. But Twitter is more than just a tool of communication for artists with their fans. In this workshop, we will see how to concretely use Twitter in order to develop and optimize its presence.
Vinton Chamber Social Media for Business WorkshopSandy Ratliff
The Vinton Chamber of Commerce partnered with Sandy Ratliff at the Virginia Department of Business Assistance to host a social media for business workshop. The event focused on using social media to promote and brand small business.
World Piece Emporium sources fair trade craft supplies and finished products from around the world. They have no order minimums and offer a varied selection of items like batik fabrics handmade in Ghana by artisans Aba and Ama. Payment is by credit card and lead times vary depending on the product's origin. The company supports fair trade practices and charities with a percentage of non-fair trade profits. The document provides product photos, descriptions and pricing.
If you've determined that Twitter is the right market for your business but aren't sure where to start, we'll be covering in this webinar:
* How to best build your Twitter followers list to foster quality conversations
* What third party services and softwares will help make your life easier
* How to promote and market your products and services
* How to handle customer service via Twitter
This document provides an overview of common Twitter tips, tools, and functionality. It discusses common mistakes to avoid on Twitter, such as following too many people too quickly or tweeting everything. It also provides tips for customizing your profile, defining goals, and sharing interesting content. The document explains how Twitter's API allows other sites and apps to integrate with Twitter. It describes the TweetDeck desktop client and how to use its columns and features. Finally, it outlines some Twitter tools for search, analysis, security, finding people to follow, and content sharing.
This is the slidedeck that goes with the April 13th webinar on Twitter 101. In this webinar, we covered the basics of Twitter, how to setup and account, and the various kinds of functions available on Twitter.
Slide deck from the April 7th webinar on Social Media for Small Businesses. We covered the fundamentals of social media and briefly over-viewed some of the different platforms available.