7 Key Ingredients to
Responsive Design
 	
  
HELLO, I’M SHANNAH
 	
  
WHO ARE YOU?
•  Consultants?
•  Designers working at agencies or studios?
•  Designers working inside companies?
•  Marketing or business professionals
concerned about digital delivery?
•  Developers starting to engage with UX?
h"p://galleryhip.com/chicago-­‐bean-­‐winter.html	
  
 	
  
NO ‘LUCK’ IN THESE 7…
1.  What is responsive?
2.  Design team
3.  Users
4.  Content
5.  Accessibility
6.  Look and feel
7.  Test, test, test
 	
  
WHAT IS RESPONSIVE?
•  One site, many viewports
•  One experience
•  Device agnostic
•  Table stakes
h"p://bradfrost.com/blog/mobile/the-­‐many-­‐faces-­‐of-­‐mobile-­‐first/	
  
 	
  
DESIGN TEAM
•  Who
•  How many
•  Where
 	
  
 	
  
Love/Break-up Letter
 	
  
USERS
•  Who are they?
•  What do they want to
achieve?
•  What is their context of use?
•  How are they important to
the project?
 	
  
Proto-persona Worksheet
 	
  
Proto-persona Spectrums
 	
  
Empathy Map
 	
  
CONTENT
•  More important than ever
•  Make it the first thing you tackle
•  Having a good handle on content will make
your responsive project MUCH easier
 	
  
Home Page Cut & Paste
 	
  
Cores & Paths
 	
  
ACCESSIBILITY
•  It’s the law (in many places)
•  Good accessibility = good SEO
•  Perceivable, operable,
understandable, robust
h"p://www.keepcalm-­‐o-­‐ma<c.co.uk/p/keep-­‐calm-­‐and-­‐read-­‐wcag/	
  
 	
  
GOV.UK – Built Accessible
 	
  
LOOK AND FEEL
•  Emotion
•  Brand
•  Usability
 	
  
Creative Gut Test
 	
  
Banff Centre Website (launching soon!)
 	
  
TEST, TEST, TEST
•  Test across touchpoints
•  Test as often as possible
•  Try to test in the browser
 	
  
TO RECAP…
•  One site, many views
•  Design team
•  Users
•  Content
•  Accessibility
•  Look and feel
•  User testing!
 	
  
THE FUTURE?
•  Integration with wearable
devices
•  Gesture interaction
•  Vocal/aural user interfaces
•  Brain sensing technology
 	
  
THANK YOU SO MUCH!
shannah@usabilitymatters.com
anita@usabilitymatters.com
@umatters
www.usabilitymatters.com

WORKSHOP: 7 Elements to Responsive design

  • 1.
        7 KeyIngredients to Responsive Design
  • 2.
  • 3.
        WHO AREYOU? •  Consultants? •  Designers working at agencies or studios? •  Designers working inside companies? •  Marketing or business professionals concerned about digital delivery? •  Developers starting to engage with UX? h"p://galleryhip.com/chicago-­‐bean-­‐winter.html  
  • 4.
        NO ‘LUCK’IN THESE 7… 1.  What is responsive? 2.  Design team 3.  Users 4.  Content 5.  Accessibility 6.  Look and feel 7.  Test, test, test
  • 5.
        WHAT ISRESPONSIVE? •  One site, many viewports •  One experience •  Device agnostic •  Table stakes h"p://bradfrost.com/blog/mobile/the-­‐many-­‐faces-­‐of-­‐mobile-­‐first/  
  • 6.
        DESIGN TEAM • Who •  How many •  Where
  • 7.
  • 8.
  • 9.
        USERS •  Whoare they? •  What do they want to achieve? •  What is their context of use? •  How are they important to the project?
  • 10.
  • 11.
  • 12.
  • 13.
        CONTENT •  Moreimportant than ever •  Make it the first thing you tackle •  Having a good handle on content will make your responsive project MUCH easier
  • 14.
        Home PageCut & Paste
  • 15.
  • 16.
        ACCESSIBILITY •  It’sthe law (in many places) •  Good accessibility = good SEO •  Perceivable, operable, understandable, robust h"p://www.keepcalm-­‐o-­‐ma<c.co.uk/p/keep-­‐calm-­‐and-­‐read-­‐wcag/  
  • 17.
        GOV.UK –Built Accessible
  • 18.
        LOOK ANDFEEL •  Emotion •  Brand •  Usability
  • 19.
  • 20.
        Banff CentreWebsite (launching soon!)
  • 21.
        TEST, TEST,TEST •  Test across touchpoints •  Test as often as possible •  Try to test in the browser
  • 22.
        TO RECAP… • One site, many views •  Design team •  Users •  Content •  Accessibility •  Look and feel •  User testing!
  • 23.
        THE FUTURE? • Integration with wearable devices •  Gesture interaction •  Vocal/aural user interfaces •  Brain sensing technology
  • 24.
        THANK YOUSO MUCH! shannah@usabilitymatters.com anita@usabilitymatters.com @umatters www.usabilitymatters.com