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EuropeanaTV Pilot 
Waag Society, Amsterdam 
November 21st, 2014
ReWind target 
Older generation owns SmartTV but does not use full (on 
demand) potential. Younger generation, more technological 
savvy, can navigate and curate videos for the older generation.
ReWind concept 
Granddad watches current live TV event 
(Olympics) and remembers past events. 
He opens ReWind on his SmartTV. 
His son, next to him on the sofa, opens 
the app on his smartphone and starts 
selecting videos for granddad to watch, 
and pushes them to the TV.
ReWind tagline 
Connecting generations through 
European video heritage
ReWind wireframes: SmartTV
ReWind wireframes: SmartTV
ReWind wireframes: SmartTV
ReWind wireframes: SmartTV
ReWind wireframes: SmartTV
ReWind wireframes: Smartphone
ReWind wireframes: Smartphone
ReWind wireframes: Smartphone
ReWind demo
ReWind market launch 
Possible scenarios: 
- Education 
- Museums 
- Business

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Workshop #2 EuropeanaTV Local Scenario