WORK
STATES
“Man is only capable of two things,
making boxes and tools to make boxes”
Alan Stacell -Design / Architecture Professor
frog is a global innovation firm

            We help the world’s leading companies
            create and bring to market meaningful
            products, services, and experiences.

           Our multidisciplinary process reveals
        Text
           valuable consumer and market insights and
           delivers lasting, humanizing solutions
           across multiple technologies, platforms,
           and media.




                                                    3
Work is not
   a place
Work is not
   a place

              5
We are all
  working
right now
             6
We work
   here
          7
and Here
 The laptop was the
      gateway drug


                  8
to some really bad trips




                      9
Oh and then there are
these things




                        10
My guilty geeky
pleasure




                  11
The real advance:
Ear bud shot



computers that don’t
suck



                       12
Efficient Power
Ear bud shot




                13
Always connected.




                    14
the cloud(s)


               15
Always connected.
Then there is the
Reverse-Don Draper-
Effect.
                    16
Our borders are
 Always connected.
compromised and
worlds collide.is the Don
 Then there
 Draper effect.


                        17
Conversation Tennis.
   (asynchronous communications)




                                   18
But really, why do we
work like this?



                        19
because we have to.




                      20
because we have to.
         and

because we want to.


                      21
How to
 Work
How to
 Work
         23
multi-disciplinary teams




                      24
but not together




                   25
but “being” there



                    26
Creating a sense of
place




                      29
Google Street view for
the office
structured and
  unstructured
order and chaos

                  31
so what does that
 actually mean?


                    32
discover                               design                          deliver




       strategy and design research                                               then development team
folks do their thing, defining the vision, the   then the designers design it   (software and hardware) builds
      solution, and the requirements                                                         it




                                                                                                                33
failure points




                  discover                                  design                          deliver




       strategy and design research                                                 then development team
folks do their thing, defining the vision, the     then the designers design it   (software and hardware) builds
      solution, and the requirements                                                           it




                                                                                                                  34
!

insight                         design                             build




           convergence of                    convergence of
          insight with design            design with development




                                                                           35
!
insight                  design                        build




     convergence of                   convergence of
   insight with design            design with development




                                                               36
discovering what we
don’t already know


                      37
frogMob




          38
frogMob




          39
hi-impact low-tech


                     40
projectM




           41
craft


        42
43
“We consider that the
 architects in every profession
 are more estimable and know
 more and are wiser than the
 artisans, because they know
 the reasons of the things
 which are done.”

                                  44
craftsmanship




GM Wagoner, Henderson, and Whittaker

Whittaker said, “I don’t know anything
about cars....a business is a business.”
                                           45
Craftsmen




            46
the prototype


                47
explorers, scientists, artists and
entertainers




                                     48
Introducing the next great
business operating system

PowerPointOS


                             49
conclusions
thoughts summary
predictions
                   50
We are not going to
be working less but
might just perhaps
be happier working.


                      51
Its going to be
much less about
who we work for
and who we work
with.

                  52
Interesting is the
great motivator and
experience never
trumps curiosity.


                      53
We are what we
make.




                 54
Work States

Work States