Presentation to WordCamp Auckland 2014.
Wordpress and Facebook Connecting with Friends Gives Results. Case study detailing all the plugins we used to grow Facebook fans from 300 - 2000 for Rowperfect sports brand.
10. How we did it
1. Automatic Posting
2. Simpler Like Us Button
3. Facebook Popup
4. Horizontal Sharing Toolbar
5. 1Click Social Picture Sharing
6. Floating Sharebar
7. Mobile Plugin
11. Automatic Posting – NextScripts SNAP
Features
• Randomised posting times
• Limit speed and frequency to each
network
• Include/exclude categories
• Choose start dates
• Choose page types
19. Free Case Study writeup
Wordpress social media
automation:
Building audiences across
platforms
A copy for everyone
http://creativeagencysecrets.com/
WordCamp/
Editor's Notes
Posting 3 x per day on Facebook, 1 x per day blog post
One fed to the other.
Imbalance in readers – 4,500 newsletter subscribers; 350 Facebook fans
The first was to do with posting amounts and timing. We increased the frequency of posting and changed what time of day we posted Facebook updates. This was increased to 5-6 times a day (effectively doubling our previous posting frequency).
The second major change is where we post from. We changed all sources of our posts to our website and then linked to them.
Our third major change was where we sourced our content from. It’s important to note here we hardly ever created original content – we either shared others or repurposed our archived content.
SNAP, social network auto posting
Adds Adds 3 facebook social plugins as wordpress widgets: Facebook Recommendations, Facebook Activity Feed, and the Facebook Like Box