Wooz.in is a platform that connects the online and offline worlds by placing social media features like "Like", "Share", and check-in in the physical world. This allows users to have real-life experiences with a twist of social media amplification. Wooz.in gives event organizers and businesses real-time insights into user demographics and interactions that can be used for targeted marketing. It also allows users to engage with brands and share experiences online from real world events and locations.