Haylee Roberts is seeking a position in promotions, marketing, communications or management. She has a Master's degree in Integrated Marketing Communications and a Bachelor's in Public Relations. Her experience includes positions at Charles Ryan Associates, Mardi Gras Casino & Resort, and SunTime Tanning. She has strong skills in communication, organization, leadership, and emerging technologies. References are provided from her current and past employers.
Collaborative, solution-oriented Marketing & Communication Professional, with a passion for creativity and a history of surpassing organizational goals. Over the last eight years I have continued to grow my skills in writing, editing, public relations, marketing, graphic design and leadership. I work best in collaborative environments where creative challenges keep teams motivated and committed to producing great marketing and communications.
This is a sample resume & cover letter that can be used when high school students and college students are searching for jobs and internships. For more questions check out https://www.linkedin.com/in/michelleweathersby-lens/
Collaborative, solution-oriented Marketing & Communication Professional, with a passion for creativity and a history of surpassing organizational goals. Over the last eight years I have continued to grow my skills in writing, editing, public relations, marketing, graphic design and leadership. I work best in collaborative environments where creative challenges keep teams motivated and committed to producing great marketing and communications.
This is a sample resume & cover letter that can be used when high school students and college students are searching for jobs and internships. For more questions check out https://www.linkedin.com/in/michelleweathersby-lens/
I am offering over sixteen years' experience in the fields of sales, marketing, and corporate communications. Specializations include marketing plan development and implementation, public speaking, professional networking, training and management, professional recruiting, customer relations, organization, and attention to detail. I have proven results that have consistently exceeded goals and objectives.
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Education
2011-Current
B.A.in Industrial and Organizational Psychology/Global Business GPA: 3.6/4.0
· Selected as TA for Statistics in Psychology for outstanding expertise and high GPA
· Appointed as Hall Senator for Student Government Association, committee chair of the Weissman Center for Leadership, and delegate for the Career Center Advisory Committee based on faculty and students’ vote
Summer 2013
Tuck School of Business at Dartmouth
Hanover, NH
Business Bridge Program
· Completed a highly selective business program focused on developing skills in corporate finance, financial accounting, strategy, managerial economics, spreadsheet modeling, and management communication
· Utilized the skills learned to build a team project that analyzed in depth the company Salesforce to present its marketing, economic, and financial standing to determine a valuation
Experience
2012-Current
Greater Holyoke Chamber of Commerce
Holyoke, MA​​
Intern, Marketing Strategy
Worked with the chamber’s president and other interns to analyze marketing issues and develop new strategies
· Surveyed 350 members on commerce concerns and used the data to design workshops that solved demands
· Initiated marketing campaigns that increased the chamber’s membership and visibility to 512 businesses
Summer 2013
EA BIOWARE DIVISION
Austin, TX
Intern, Marketing Strategy
Conducted market research and targeted a new segment of consumers to expand the studios visibility
· Developed a marketing strategy for upcoming RPG game that appeals to all genders and will increase sales
· Expanded online campaign for the game Star Wars the Old Republic using consumer data analysis
Summer 2012
Austin Competitive Consulting Firm
Austin, TX
Intern, Strategy Consulting
Conducted market research with a team on product expansion project for AT&T
· Developed 4 strategies to solve sale issues using cost and profit analysis
· Expanded sales to a total of $17K in revenue by advising a new sales strategy that brought in 75 clients
Summer 2011
Trump Grande Ocean Resort and Residences
Sunny Isles, FL
Sale Assistant, Executive Realty Division
Assisted the Vice President in sales and increasing visibility of the condominiums in the realty market
· Completed 3 final sales transactions advised under the vice president for a total revenue of $1.5+M
· Reached out to 800 real estate agents on online advertising database which led to 25 assisted unit sales
Summer 2010
WPBT Channel 2, PBS
Miami, FL
Intern, Marketing
Worked closely with the region Senior Director of Membership to increase funding and membership
· Coordinated a mail fundraising campaign that raised membership from 9,846 to 11,954
Activities
2012-Current
Harvard Intercollegiate Business Convention Ambassador
· Coordinated marketing strategies, assisted expansion of attendees and ...
I am very happy to discuss details further as I am actively seeking positions, Remote or Dallas-based, in a Strategic Leadership capacity for Project Management that is Marketing and/or Communications based and customer focussed in nature, creative, as my strengths to contribute to creatively and passionately to a great organization!
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Haylee RobertsPROMOTIONS/COMMUNICATIONS/MARKETING/
MANAGEMENT DEVELOPMENT
304.552.3980
165 Midland Trail
Hurricane, WV 25526
hayleeroberts@aol.com
PROFESSIONAL PROFILE
Energetic, ambitious attitude that helps accomplish any project or task I am
presented with. With experience in event promotions, including
coordinating and executing, marketing, communications, public relations,
customer service and management, I am able to bring knowledge and
influence to this position. Currently seeking a position that will enable me
to work closely in the community, particularly in the promotions field, with
opportunities for personal and professional growth.
SKILLS
EDUCATION
EXPERIENCE
¥ Strong work ethic
¥ Always eager to learn new skills,
practices & projects
¥ Excellent communication skills
¥ Strong organizational skills
¥ Strong digital and writing skills
¥ Engaged in emerging trends &
technology
¥ Strong presentation skills
¥ Able to demonstrate leadership
¥ Positive role model
¥ Works well independently &
in team projects
Masters of Science, Integrated
Marketing Communications
@ West Virginia University
[ 8/14 – 4/16 ]
Bachelors of Art, Public
Relations
@ Marshall University
[ 8/10 – 05/14 ]
Charles Ryan Associates, Communications Coordinator
Charleston, WV 06/16 – Present
I manage all sales and marketing within the company. I manage social feeds and website
updates/improvements as needed. I also coordinate all internal marketing needs, including
events, promotions, company info, etc.
Mardi Gras Casino & Resort, Promotions & Social Media Coordinator
Cross Lanes, WV 1/16-06/16
Starting off with the company as a Marketing Assistant, I was promoted to Promotions & Social
Media Coordinator within three months. I handle all promotions and giveaways, manage all
social media channels, create monthly letters to top players, create monthly internal documents,
create monthly budget pro forma and communicate with grant partners and numerous
distributors for promotional items. I have had experience creating media alerts and grant
proposals.
Mardi Gras Casino & Resort, Marketing Assistant
Cross Lanes, WV 10/15-01/16
I managed payroll for the entire Marketing department. I also handled all billing for the
department through purchase orders and check requests. I created and handled all charitable
donations given by the company, as well as free slot/table play certificates. I helped plan and
organize promotions. I coordinated with other departments. I also managed all social media
accounts.
SunTime Tanning, Store Manager
Charleston, WV 3/14 –10/15
I managed the daily operations of internal & external aspects of the business. I hired, trained and
let go employees, made schedules, created payroll documents, ordered products and supplies,
handled customer complaints and customer accounts.
Charles Ryan Associates, Graduate/Undergraduate Public Relations Intern
Charleston, WV 6/15– 8/15 and 5/12-8/12
This was my required undergraduate internship, as well as my graduate school internship. I wrote
new articles, planned events, organized spreadsheets & coordinated media interviews. I worked
on client accounts including BrickStreet Insurance, Mardi Gras Casino & Resort, Independent Oil
& Gas Association & the PGA Greenbrier Classic tournament. I maintained this internship while
taking online classes.
CONTACT
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REFERENCES
Rachel Scantlin, Runyan & Associates 304.419.4427
Lucy Allara, Brickstreet Insurance 304.993.5644
Matt Midkiff, Mardi Gras Casino & Resort 304.444.1009
Terry Hapney, Marshall University School of Journalism and Mass Communications 606.585.6491