Blogging is still relevant despite claims that it is dead. Blogging allows one to clarify their thinking by writing, have conversations, and reflect on experiences. It is encouraged for bloggers to write in the first person to connect with readers. While some may worry about lack of readership, starting a blog and writing regularly is beneficial even if few people read it initially. Blogging in an organization can help share knowledge workers' work. Successful blogs are those that are revisited through valuable, regular content.