Where have they all gone? Advertising ideas and where to find them. PLEASE VIEW CLIPS ON YOUTUBE HINT: Cut and paste the links from the notes section for an easier way to view the Youtube clips.

2. https://www.youtube.com/watch?v=ABcckOTVqao

3. ideas0:1 where have they gone
0:2 why they are so important
0:3 your competitive advantage
https://www.slideshare.net/Reosurfer/edit_my_uploads

7. the great
distraction

8. look up
Never forget to ...

13. https://www.youtube.com/watch?v=bDmnVVhQXV0

16. 'the slumber key' technique

17. 'the slumber key' technique
https://www.lifehacker.com.au/2013/12/time-your-power-nap-naturally-with-einstein-and-dalis-key-method/

18. This is awesome
This is tricky
This is shit
I’m shit
This might be okay
I’m awesome

19. https://www.youtube.com/watch?v=ABcckOTVqao

20. ideas0:2 why they are so important

21. "Have you ever
wondered why one
ad is more memorable
than another?"

23. parity

24. parity

27. parity

30. ideas0:3 your competitive advantage

31. https://www.youtube.com/watch?v=r2xq0E-_yFw
0:1 human behavior; family first

32. https://www.youtube.com/watch?v=Le97qD87Id0
0:2 human behavior: competitiveness

33. https://www.youtube.com/watch?v=aRaiDW2g76Y
0:2 human behavior: competitiveness0:3 human behavior: the need to personalise

34. https://www.youtube.com/watch?v=Le97qD87Id0
0:4 human behavior; the desire to share your passion

35. https://www.youtube.com/watch?v=RVh7oicgPho
0:5 human behavior; we love new toys and TECH

36. https://www.youtube.com/watch?v=_eRi2NsK1YY
0:6 human behavior; 'wet paint' - don't look syndrome

37. ideashttps://www.slideshare.net/Reosurfer/edit_my_uploads