This document introduces Microsoft Lync 2010 and provides an overview of unified communications. It discusses how Lync 2010 can help decrease costs through lower messaging, travel, telephony, and real estate expenses while also improving business outcomes like productivity, sales cycles, and customer issue resolution. The document demonstrates Lync 2010 and discusses Microsoft's business productivity infrastructure. It also covers Lync 2010 adoption rates, drivers of adoption, ecosystem partners, and hosting partners.

1. Introducing Microsoft Lync 2010 Nathan Winters – UC TSP

2. A trip down memory lane……  486/66 or faster processor At least 32MB of RAM for Windows NT Server At least 250 to 500 MB of available disk space after Windows NT has been installed A server with the above configuration will support approximately 100-150 Users

3. Agenda UC Introduction Microsoft Lync Q&A

4. Future of Communications Communications Today E-mail and Calendaring Web Conferencing Video Conferencing InstantMessaging (IM) AudioConferencing Telephony Voice Mail InstantMessaging Telephony and Voice Mail Unified Conferencing: Audio, Video, Web E-mail andCalendaring User Experience User Experience User Experience User Experience User Experience User Experience User Experience Unified Inbox & Presence Authentication Administration Storage Compliance Authentication Administration Storage Authentication Administration Storage Authentication Administration Storage Authentication Administration Storage Authentication Administration Storage Authentication Administration Storage Authentication Administration Storage On-Premises Hybrid In the Cloud

5. Decrease Costs Lower Messaging Costs Save 20–40% Reduce Travel Expenses Save 50–80% Reduce Telephony and Audio Conferencing Charges Save 20–40% Save 30–40% Lower Real Estate and Facility Costs Save 40–60% Reduce Cost of Communications Systems >> Note: Results are based on customer evidence. Visit www.microsoft.com/uc/ and www.microsoft.com/casestudies to learn more.

6. Improve Business Outcomes Improve End-User and Team Productivity Complete Projects Faster Up to 30 min/day Up to 10% Shorten Sales Cycle Up to 20% Varies by customer Resolve Customer Issues Faster Up to 20% Attract and Retain Employees >> Note: Results are based on actual Microsoft customer evidence and a composite case study of a 4,000-person company developed from interviewing 15 companies. Please see the Total Economic Impact™ of Microsoft Unified Communicationswhite paper issued by Forrester Research.

7. DEMO

8. Microsoft Business Productivity Infrastructure Unified Business Platform Unified Communications Business Intelligence Enterprise Content Management Collaboration Enterprise Search Best Productivity Experience Across PC, Phone, and Browser The Cloud On Your Terms Online On-premises

9. Customer Adoption 9

10. What’s Driving Adoption? User Experience & Integration Platform & Extensibility “Integration with the desktop is why we chose a Microsoft solution. People love having presence in all the programs.” Martin Smale, IT Director NDS Group Ltd Unified Infrastructure & Cost Savings “Lync has enabled us to move from planning to full deployment in a record six weeks. We’ve also been able to fully remove our PBXs while delivering an end to end secure UC environment.”” Vicente Fraser, CIO, London School of Business & Finance “We looked at the alternatives, such as Cisco, and chose Microsoft because it was half the cost and delivered twice the functionality. With Lync 2010 we are looking forward to delivering a leading edge communications service to our users.” Darren Lloyd, IS Manager, Newport City Homes

15. $2M per year in telephony support costs

16. Facilitates $90M per year reduction in travelAd hoc collaboration Planning Meetings Customer Meetings Global Development Teams

17. A New Partner Ecosystem for Communications ISVs Global & National SIs Devices/Infrastructure

18. Polycom MCU/Gateway Solution MCU Polycom RMX provides both MCU conferencing and gateway pass-through functionality. Users meet in virtual rooms for multiparty calls. Virtual rooms appear as contacts in Lync 2010. MCU contains a static route to Microsoft Lync Server 2010 and registers it as a trusted application. Benefit over VTC direct registration without needing to register all endpoints. Benefit from telepresence interoperability with continuous presence and transcoding functionality.

19. Polycom RMX—Telepresence MCU Lync 2010 can connect using RTV codec. Endpoints supporting H.264 high profile can join using H.264 HiP. RMX provides full transcoding. Multiple video layout is supported. Qualification schedule: March 2011: Office Communications Server HDX May 2011: Lync HDX May 2011: Lync RMX Immersive Telepresence Room system (H.323) Mobile device (audio only) Personal system(SIP) Microsoft Lync RTV (up to 720P HD) CX3000 (audio only)

20. Summary Access any modality anywhere on any device. It’s a stack Exchange Lync SharePoint

21. Microsoft Hosting Partners Sign up today! The UC Expo Trial powered by Microsoft Lync in association with Sipcom is available on stand 707 or at http://www.ucexpo.co.uk/SIPCOM-Trial. Microsoft confidential | 16

22. Partners at the Show Hardware Audiocodes (519) Boxed UC (715) Dialogic (219) Jabra (217) NET (715) Plantronics (309) Polycom (819) SNOM (717) Hosting Intercall (711) Outsourcery(301) SIPCOM (707) Services Always On (719) Dell (811) EMC Consulting (816) Formicary (818) Global Crossing (810) Grey Convergence (815) HP (709) Iconnyx (812) Modality (915) NEC (513) Orange Business Services (821) PostCTI (711) Techland (715) VCOMM (316) Software Aspect Software (813) X2O Media (817)

23. Immersive Experience Zone (915) Come along and have a play with Microsoft UC!!!

24. My Blog – http://nathanwinters.co.uk nwinters@microsoft.com Q&A