What is social media? Its benefits and disadvantages

1. Stage 1
The
Preliminary
Round
Team Name:
Name of first member: Ankit Sharma
College Name: TAPMI, Manipal
Name of second member: Chiti Shree
College Name: TAPMI, Manipal

2. WHAT IS SOCIAL MEDIA??

3. SOCIAL MEDIA IS...
• Social interaction among people
• Sharing, creating and exchanging information and ideas in virtual communities
• Social media depends on mobile and web based technologies to create highly
interactive platforms

4. SOCIAL MEDIA POPULARITY…
• #1 online activity surpassing email and pornography
• Two thirds of the global internet visit social networks
• Social networks are growing 3x faster than internet rate
• Social media is most influential in consumer purchase decision
• Millions are creating content for social network web
• One way marketing is for your parents, Ad campaigns are out ,Conversations are
out
• Social media is FREE

5. SOCIAL MEDIA EXPANSE

6. TYPES OF SOCIAL MEDIA??
 Collaborative projects ( Wikipedia)
 Blogs and microblogs ( Twitter and Tumblr)
 Content communities ( YouTube and DailyMotion)
 Social Networking ( Facebook)
 Virtual Game-Worlds (World of Warcraft)
 Virtual Social Worlds ( Second Life)

7. PEOPLE’S COMMENT ABOUT SOCIAL
MEDIA…
 “Important part of my life that needs to be known to
public”- Mahesh, TAPMI
 “news current affairs and knowledge sharing”-
Ankit, TAPMI
 “Building Relationships”- Manpreet, TAPMI
 “Exciting way to catch up with old friends”- Gaurav,
TAPMI
 “A new place that excites everyone but soon will be
old school!”- Jagriti, TAPMI
 “Fake and waste of time”- Arpit, TAPMI

8. CONNECTING PEOPLE…
People don’t share facts… They share emotions.

9. MARKETING BUSINESSES
45%
40%
35%
30%
25%
20%
15%
10%
5%
0%
Professional Usage of Social Media
LinkedIn Wikis Skype Social Networking sites
Professional Usage of Social Media

10. NEGATIVE IMPACT…
Cyber Bullying Hollow Relationships
Decreasing Productivity

11. NEGATIVE IMPACT
Privacy Breaches