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What’s “Lean Startup”

     Yuki Sekiguchi
Super frugal,
Lean Startup
                                    ramen eating,
                                    bootstrapped
                                    startup

  Lean does not mean cheap. Lean Startup focuses on making
  real progress while minimizing waste. It is more about speed
  than cost.
Another software
Lean Startup
                                      development
                                      methodology like
                                      Agile

  It is true that Agile is often used in Lean Startup. However,
  Lean Startup is a higher level methodology that consists of
  many aspects other than software development, such as
  customer development, measurement, ideation, design
  thinking etc.
Pushing out demo
Lean Startup
                                    product called MVP
                                    (minimum viable
                                    product)

  MPV is one of the core concepts in Lean Startup, but is just a
  part of process to get the right feedback. MVP is not the
  entire methodology.
So, What is Lean Startup, Then?
• It is based on the thinking that startup success can be engineered by
  following the right process. The success doesn’t need to rely on a genius
  founder or mere luck. It can be learned, taught and managed.

• It is a loosely formed WIP methodology for helping entrepreneurs increase
  their odds of building a successful startup. Advocated primarily by Eric
  Ries and practiced by many startups , individuals and companies. It
  consists of various sub-methodologies , methods and techniques.

• Idea and term derived from Lean Manufacturing. It is focused on executing
  the right things towards success under conditions of extreme uncertainty
  by applying lean thinking to the process of innovation.

• It doesn’t have to be “startup” in conventional sense. Size, industry, and
  sector do not matter. It can be applied to a big corporation as long as they
  are making a new product or business under conditions of extreme
  uncertainty.

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What Is "Lean Startup"

  • 2. Super frugal, Lean Startup ramen eating, bootstrapped startup Lean does not mean cheap. Lean Startup focuses on making real progress while minimizing waste. It is more about speed than cost.
  • 3. Another software Lean Startup development methodology like Agile It is true that Agile is often used in Lean Startup. However, Lean Startup is a higher level methodology that consists of many aspects other than software development, such as customer development, measurement, ideation, design thinking etc.
  • 4. Pushing out demo Lean Startup product called MVP (minimum viable product) MPV is one of the core concepts in Lean Startup, but is just a part of process to get the right feedback. MVP is not the entire methodology.
  • 5. So, What is Lean Startup, Then? • It is based on the thinking that startup success can be engineered by following the right process. The success doesn’t need to rely on a genius founder or mere luck. It can be learned, taught and managed. • It is a loosely formed WIP methodology for helping entrepreneurs increase their odds of building a successful startup. Advocated primarily by Eric Ries and practiced by many startups , individuals and companies. It consists of various sub-methodologies , methods and techniques. • Idea and term derived from Lean Manufacturing. It is focused on executing the right things towards success under conditions of extreme uncertainty by applying lean thinking to the process of innovation. • It doesn’t have to be “startup” in conventional sense. Size, industry, and sector do not matter. It can be applied to a big corporation as long as they are making a new product or business under conditions of extreme uncertainty.