HelpSocial bridges the gap between marketing and the contact center helping businesses to use real-time social insights for advancing their customer experience across all communication channels.
The document discusses integrating web marketing and CRM data to better understand customer conversions and attribution. It describes identifying conversions like admissions in a university's CRM from digital marketing campaigns. It also discusses mapping customer records between analytics and CRM systems to analyze multi-touch attribution and conversion paths over time. Finally, it proposes using data integration tools like Stitch to pull ecommerce and other data into a centralized warehouse for combined reporting and analytics.
Empowering Retailers with Customer InsightShiSh Shridhar
Retailers generate petabytes of data from various devices that can provide customer insights. Analyzing both internal and external open data sources like social media can help retailers better understand customers and their shopping behaviors. Correlating sales data with life events like pregnancies found in birth registries allowed one retailer to predict a customer's pregnancy before even her father knew.
The document discusses the future state of analytics in gaming devices and provides recommendations for harnessing analytics capabilities. It recommends understanding gamers through multidimensional data on behaviors, attitudes, demographics and social interactions. Platform providers should identify and engage social influencers who can help spread word of mouth. Combining behavioral data with attitudinal data from surveys can provide insights on gamer motivations and improve the gaming experience. Analytics can optimize business decisions around customer engagement, lifetime value, and marketing effectiveness.
Cognitive technology: putting the AI in retailPlexure
By 2020, 85% of retail customer interactions will be managed by artificial intelligence using machine learning and other cognitive technologies. Machine learning is being used for pricing optimization, demand forecasting, content targeting, and product suggestions. Machine vision and image recognition enable visual search and augmented reality experiences that have led to unplanned purchases. Speech recognition and natural language processing allow for voice ordering, search, and virtual digital assistants for customer assistance and order taking. AI is enhancing customer relationship management systems to improve customer experiences.
"qulak" customer satisfaction measurement system, allows you to see your business performance through your customer eyes. using qulak will help you measure your real customer satisfaction level at real-time. More information at www.qulak.com
Join your retail customer’s journey and see critical touchpoints that impact revenue. These stats prove superb customer experiences move business forward.
The document discusses integrating web marketing and CRM data to better understand customer conversions and attribution. It describes identifying conversions like admissions in a university's CRM from digital marketing campaigns. It also discusses mapping customer records between analytics and CRM systems to analyze multi-touch attribution and conversion paths over time. Finally, it proposes using data integration tools like Stitch to pull ecommerce and other data into a centralized warehouse for combined reporting and analytics.
Empowering Retailers with Customer InsightShiSh Shridhar
Retailers generate petabytes of data from various devices that can provide customer insights. Analyzing both internal and external open data sources like social media can help retailers better understand customers and their shopping behaviors. Correlating sales data with life events like pregnancies found in birth registries allowed one retailer to predict a customer's pregnancy before even her father knew.
The document discusses the future state of analytics in gaming devices and provides recommendations for harnessing analytics capabilities. It recommends understanding gamers through multidimensional data on behaviors, attitudes, demographics and social interactions. Platform providers should identify and engage social influencers who can help spread word of mouth. Combining behavioral data with attitudinal data from surveys can provide insights on gamer motivations and improve the gaming experience. Analytics can optimize business decisions around customer engagement, lifetime value, and marketing effectiveness.
Cognitive technology: putting the AI in retailPlexure
By 2020, 85% of retail customer interactions will be managed by artificial intelligence using machine learning and other cognitive technologies. Machine learning is being used for pricing optimization, demand forecasting, content targeting, and product suggestions. Machine vision and image recognition enable visual search and augmented reality experiences that have led to unplanned purchases. Speech recognition and natural language processing allow for voice ordering, search, and virtual digital assistants for customer assistance and order taking. AI is enhancing customer relationship management systems to improve customer experiences.
"qulak" customer satisfaction measurement system, allows you to see your business performance through your customer eyes. using qulak will help you measure your real customer satisfaction level at real-time. More information at www.qulak.com
Join your retail customer’s journey and see critical touchpoints that impact revenue. These stats prove superb customer experiences move business forward.
Retail banks have large amounts of customer data that they can use to better understand customers and connect with them through meaningful experiences tailored to life moments. To do this, banks need to shift from generic audience segmentation and linear sales funnels to dynamic, individual-level segmentation and understanding non-linear customer journeys. They also need to move from broad marketing campaigns to targeted outcomes through personalized, data-driven approaches. Advanced marketing platforms using cross-device data, programmatic marketing, and artificial intelligence can help banks connect with customers seamlessly across channels to anticipate needs and seize moments of influence in customers' lives.
1) Mobile commerce is increasingly important for Brazil and Latin America as consumers use mobile more to make purchases. Mobile's share of retail ecommerce transactions is growing significantly year-over-year.
2) Apps are the most effective channel for mobile user engagement, driving higher conversion rates than mobile browsers. However, without active engagement, many users stop using apps quickly after installation.
3) Criteo offers solutions like InApp Retargeting and RoadRunner to help retailers re-engage valuable mobile app users and drive additional purchases and conversions. These solutions use techniques like app advertising, deep linking, and SDK integration.
The document discusses how retailers can use machine learning and data from various sources to better understand customers and personalize the shopping experience. It provides examples of how a foodservice retailer used analytics to improve customer loyalty and engagement through a mobile app. The document also demonstrates how a retailer can use sales driver analysis in Azure Machine Learning to identify factors impacting sales, like competitor pricing, and determine actions to increase profits.
This document discusses the importance of product behavioral analytics for e-commerce businesses. It notes that products, along with customers, are key entities that can drive revenue. Understanding a product's personality, potential, and how customer behavior varies based on different product attributes can help retailers focus on high selling items and clear out existing inventory. Product behavioral analytics examines on-site behavior, purchase history, email interactions, seasonality, discounts, and more to cluster products and identify customers most likely to buy each cluster. This predictive analysis provides insights into a product's revenue potential, profitability, and demand even for new products.
The document discusses how machine learning and sensors can provide insights to retailers by analyzing customer shopping journeys and behaviors. It describes how sensors in stores, online, and in the supply chain can track inventory, sales, and consumer preferences. The presentation then shows examples of how a retailer could use sensor data and machine learning to improve operations, pricing, promotions, and assortment planning.
Poor personalization, password reset issues, and data breaches can cause consumers to abandon brands or limit interactions. Most consumers want alternatives to passwords for authentication and improved customer experiences could yield significant revenue gains simply from increased customer satisfaction and retention. Creating secure yet seamless online customer experiences is key to moving businesses forward and increasing profitability.
Digital transformation: How communications service providers can thrive in th...Tata Consultancy Services
Navigate the path to successful digital transformation. Through deep industry expertise, modular, customizable solutions that meet real needs, we help you stay ahead of customers’ needs and reduce costs.
Consulting Giants PwC and Accenture Each Release New Research on RetailMarie Amoruso Jackson
Accenture's new research found that CPG companies can gain significant cross-channel growth through improved digital collaboration with retailers and better internal integration. The study found 75% of CPG executives expect this collaboration through digital transformation to improve product availability and use of shelf space. Meanwhile, PwC's survey found that despite fast growth of online retailers, physical stores remain the primary shopping destination for 68% of US consumers, who browse online but buy in stores. Both surveys support RSi's offerings of integrating daily downstream data with hyper-local advertising and social media to automate the digital path to purchase and ensure products are on shelves when consumers are ready to buy.
Around 1% to 3% of GMV per month is lost into leakages under various scenarios like overcharges levied by the marketplaces on commissions, pick and pack and weight handling charges, payments due on unpaid order, damage returns, carrier damages, replacement and returns.
Learn more about these intricated scenarios and how to handle it, with us.
steps included in the analytics process
why marketing analysis.
advantages of marketing analytics
the framework of marketing analytics
future of marketing analytics,
how analytics helped amazon small case study.
360° Customer Experience delivers compelling policyholder experiences that improve insurance customer loyalty and retention rates, optimize cross-sell and up-sell opportunities and maximize profitable customer growth by combining omni-channel customer engagement, customer analytics, and customer experience for service capabilities.
Retail Automata Analytics Inc. is a Big Data Analytics products company. The flagship technology & product suite of the company is predictive analytics engine with patent pending technology it is marketed under the brand name of RetailReco.
Artificial Intelligence: The Next Generation of ABMDemandbase
Artificial intelligence is powering the next generation of account-based marketing by enabling personalized experiences grounded in customer relationship management data. As AI adoption grows among marketers, it is being used across various marketing functions like text autocomplete, product recommendations, and voice. Companies are using AI to scale account-based marketing success globally and optimize for customer success. For example, VMware saw a 20% increase in revenue by powering their ABM efforts with AI.
Predictive Analytics for retail enables optimal Omni-Channel consumer experience.
Most accurate predictions of future buys of customers, The patent pending recommendation engine increases eCommerce retail sales significantly.
B2B Marketers: Sharpen Your Storytelling Skills (Workshop)LookBookHQ
For B2B marketers, great stories can mean the difference between marketing content that audiences love and content that fails to deliver results. It takes real storytelling skill to rise above the noise and grab the attention of busy audiences.
These slides were presented by Ardath Albee, from Marketing Interactions, and Nick Edouard, from LookBookHQ, during a free 30 minute online workshop on 11th June 2013 designed to sharpen B2B marketers' storytelling skills.
The slides cover:
1. Why storytelling matters to B2B marketers
2. How to get round the big 3 storytelling obstacles that even the pros face
3. 4 real-world examples of B2B storytelling that drove amazing business results
4. The 8 key storytelling success factors
Data analytics is a game changer for telcos in the digital eraFlytxt
Mario Nolla, Senior VP – Analytics and Consulting Practice at Flytxt, talks with VanillaPlus Magazine on how data analytics is going to be a game changer for telcos in the digital era.
20160911 Shopping Today presentatie Expertgroep Payments final versionWard Hagenaar
This document summarizes an expert group discussion on new business models enabled by integrated payment solutions. The group consisted of representatives from various retailers, payment providers, and startups. They discussed how payments are increasingly integrated into the ordering and shopping experience through solutions like one-click payments, in-app purchases, and buy buttons. New business models like contextual commerce, social commerce, and subscription commerce require secure payment credentials storage and user authentication. Integrating payments into the entire customer experience across channels will be important to support new models where ordering products, services, and payments are combined within apps.
3 New ways to Improve and Understand your Customers ExperienceVirginia Fernandez
This document discusses new ways for organizations to understand and improve the customer experience. It outlines three key capabilities needed: analyzing customer behavior to understand root causes of issues, visualizing customer journeys across channels, and easily pivoting between different analytics types. The document also discusses challenges like fragmented data, siloed tools and departments. It proposes that a unified analytics solution is needed to provide a holistic view of the customer experience.
[eBook] Essential Questions Every B2B Chief Customer Officer Needssnbozek
B2B Chief Customer Officers collect voice-of-customer data to learn about account health-- but are they asking all the right questions? Check out this list of essential questions that will guide B2B customer success teams to achieve their goals and how to get there.
Retail banks have large amounts of customer data that they can use to better understand customers and connect with them through meaningful experiences tailored to life moments. To do this, banks need to shift from generic audience segmentation and linear sales funnels to dynamic, individual-level segmentation and understanding non-linear customer journeys. They also need to move from broad marketing campaigns to targeted outcomes through personalized, data-driven approaches. Advanced marketing platforms using cross-device data, programmatic marketing, and artificial intelligence can help banks connect with customers seamlessly across channels to anticipate needs and seize moments of influence in customers' lives.
1) Mobile commerce is increasingly important for Brazil and Latin America as consumers use mobile more to make purchases. Mobile's share of retail ecommerce transactions is growing significantly year-over-year.
2) Apps are the most effective channel for mobile user engagement, driving higher conversion rates than mobile browsers. However, without active engagement, many users stop using apps quickly after installation.
3) Criteo offers solutions like InApp Retargeting and RoadRunner to help retailers re-engage valuable mobile app users and drive additional purchases and conversions. These solutions use techniques like app advertising, deep linking, and SDK integration.
The document discusses how retailers can use machine learning and data from various sources to better understand customers and personalize the shopping experience. It provides examples of how a foodservice retailer used analytics to improve customer loyalty and engagement through a mobile app. The document also demonstrates how a retailer can use sales driver analysis in Azure Machine Learning to identify factors impacting sales, like competitor pricing, and determine actions to increase profits.
This document discusses the importance of product behavioral analytics for e-commerce businesses. It notes that products, along with customers, are key entities that can drive revenue. Understanding a product's personality, potential, and how customer behavior varies based on different product attributes can help retailers focus on high selling items and clear out existing inventory. Product behavioral analytics examines on-site behavior, purchase history, email interactions, seasonality, discounts, and more to cluster products and identify customers most likely to buy each cluster. This predictive analysis provides insights into a product's revenue potential, profitability, and demand even for new products.
The document discusses how machine learning and sensors can provide insights to retailers by analyzing customer shopping journeys and behaviors. It describes how sensors in stores, online, and in the supply chain can track inventory, sales, and consumer preferences. The presentation then shows examples of how a retailer could use sensor data and machine learning to improve operations, pricing, promotions, and assortment planning.
Poor personalization, password reset issues, and data breaches can cause consumers to abandon brands or limit interactions. Most consumers want alternatives to passwords for authentication and improved customer experiences could yield significant revenue gains simply from increased customer satisfaction and retention. Creating secure yet seamless online customer experiences is key to moving businesses forward and increasing profitability.
Digital transformation: How communications service providers can thrive in th...Tata Consultancy Services
Navigate the path to successful digital transformation. Through deep industry expertise, modular, customizable solutions that meet real needs, we help you stay ahead of customers’ needs and reduce costs.
Consulting Giants PwC and Accenture Each Release New Research on RetailMarie Amoruso Jackson
Accenture's new research found that CPG companies can gain significant cross-channel growth through improved digital collaboration with retailers and better internal integration. The study found 75% of CPG executives expect this collaboration through digital transformation to improve product availability and use of shelf space. Meanwhile, PwC's survey found that despite fast growth of online retailers, physical stores remain the primary shopping destination for 68% of US consumers, who browse online but buy in stores. Both surveys support RSi's offerings of integrating daily downstream data with hyper-local advertising and social media to automate the digital path to purchase and ensure products are on shelves when consumers are ready to buy.
Around 1% to 3% of GMV per month is lost into leakages under various scenarios like overcharges levied by the marketplaces on commissions, pick and pack and weight handling charges, payments due on unpaid order, damage returns, carrier damages, replacement and returns.
Learn more about these intricated scenarios and how to handle it, with us.
steps included in the analytics process
why marketing analysis.
advantages of marketing analytics
the framework of marketing analytics
future of marketing analytics,
how analytics helped amazon small case study.
360° Customer Experience delivers compelling policyholder experiences that improve insurance customer loyalty and retention rates, optimize cross-sell and up-sell opportunities and maximize profitable customer growth by combining omni-channel customer engagement, customer analytics, and customer experience for service capabilities.
Retail Automata Analytics Inc. is a Big Data Analytics products company. The flagship technology & product suite of the company is predictive analytics engine with patent pending technology it is marketed under the brand name of RetailReco.
Artificial Intelligence: The Next Generation of ABMDemandbase
Artificial intelligence is powering the next generation of account-based marketing by enabling personalized experiences grounded in customer relationship management data. As AI adoption grows among marketers, it is being used across various marketing functions like text autocomplete, product recommendations, and voice. Companies are using AI to scale account-based marketing success globally and optimize for customer success. For example, VMware saw a 20% increase in revenue by powering their ABM efforts with AI.
Predictive Analytics for retail enables optimal Omni-Channel consumer experience.
Most accurate predictions of future buys of customers, The patent pending recommendation engine increases eCommerce retail sales significantly.
B2B Marketers: Sharpen Your Storytelling Skills (Workshop)LookBookHQ
For B2B marketers, great stories can mean the difference between marketing content that audiences love and content that fails to deliver results. It takes real storytelling skill to rise above the noise and grab the attention of busy audiences.
These slides were presented by Ardath Albee, from Marketing Interactions, and Nick Edouard, from LookBookHQ, during a free 30 minute online workshop on 11th June 2013 designed to sharpen B2B marketers' storytelling skills.
The slides cover:
1. Why storytelling matters to B2B marketers
2. How to get round the big 3 storytelling obstacles that even the pros face
3. 4 real-world examples of B2B storytelling that drove amazing business results
4. The 8 key storytelling success factors
Data analytics is a game changer for telcos in the digital eraFlytxt
Mario Nolla, Senior VP – Analytics and Consulting Practice at Flytxt, talks with VanillaPlus Magazine on how data analytics is going to be a game changer for telcos in the digital era.
20160911 Shopping Today presentatie Expertgroep Payments final versionWard Hagenaar
This document summarizes an expert group discussion on new business models enabled by integrated payment solutions. The group consisted of representatives from various retailers, payment providers, and startups. They discussed how payments are increasingly integrated into the ordering and shopping experience through solutions like one-click payments, in-app purchases, and buy buttons. New business models like contextual commerce, social commerce, and subscription commerce require secure payment credentials storage and user authentication. Integrating payments into the entire customer experience across channels will be important to support new models where ordering products, services, and payments are combined within apps.
3 New ways to Improve and Understand your Customers ExperienceVirginia Fernandez
This document discusses new ways for organizations to understand and improve the customer experience. It outlines three key capabilities needed: analyzing customer behavior to understand root causes of issues, visualizing customer journeys across channels, and easily pivoting between different analytics types. The document also discusses challenges like fragmented data, siloed tools and departments. It proposes that a unified analytics solution is needed to provide a holistic view of the customer experience.
[eBook] Essential Questions Every B2B Chief Customer Officer Needssnbozek
B2B Chief Customer Officers collect voice-of-customer data to learn about account health-- but are they asking all the right questions? Check out this list of essential questions that will guide B2B customer success teams to achieve their goals and how to get there.
Explicato provides business analytics and consulting services to retailers to help them better understand customer behavior and improve strategies. They conduct in-depth market research using unique methods focused on understanding customers' motivations. Explicato also builds data warehouses and business intelligence platforms for retailers that integrate various data sources. This provides retailers operational and analytical reports as well as advanced analytics capabilities.
Why Your Best Salesperson May Be a Customer Support RepCognizant
This document discusses how customer support organizations can be transformed into sales channels by focusing on providing a positive customer experience. It proposes that support teams should prioritize resolving issues on the first call to increase customer satisfaction and retention. The document also describes a customer care transformation framework that uses customer usage data and feedback to identify and fix recurring problems, empowering agents and customers to resolve issues themselves through self-service tools. This framework aims to transform dissatisfied customers into advocates by resolving the root causes of their issues.
Net Group
Kliendid otsivad omale sobivaid teenuseid veebi kaudu ja pool müüki on tehtud enne esimest kohtumist. Kuidas üles leida kliendid, kes veebi kaudu omale partnerit otsivad? Pilvepõhine CRM Online koondab infot kokku sotsiaalvõrgustikest ja ettevõtte veebilehtedelt, et võimalused võimalikult vara tuvastada ning müügijuht näeb kliendi teekonda kogu müügiprotsessi käigus. Raigo räägib, kuidas CRM Online arvestab klientide uue ostukäitumisega ning kuidas on müügijuhtimist mõistlikult korraldada.
ScoreShuttle is a credit-enhancing software that helps businesses turn home loan denials into approvals by helping consumers improve their credit scores. It provides real-time alerts when a consumer reaches the credit score threshold needed to qualify for a home loan. Consumers use ScoreShuttle's toolkit to dispute credit report errors, learn how to improve their credit portfolio, and monitor their credit for identity theft protection as their credit score increases towards their goal. Partnering with ScoreShuttle allows businesses to keep engaged with declined applicants and close more home sale deals as credit scores improve.
The state of marketing measurement, attribution and data managementClark Boyd
This presentation will reveal exclusive new findings from a survey of leading marketers, including:
The data challenges marketers are confronting today
The business impact of a complex (and oft-misunderstood) data culture
The role of marketing intelligence software in a modern organization
How to define and use metrics like customer lifetime value
The features marketers wish their current technologies had
How to assess your own company’s data maturity
A new approach to agile, accessible marketing measurement from Fospha
Revenue Operations Analytics: A Strategic BlueprintKwanzoo Inc
The true value in your KPIs is understanding how they complete the bigger picture of the customer journeys that drive the most impact for your business.
1) SAP Cloud for Customer provides capabilities for sales, service, and customer relationship management. It allows users to track opportunities, maintain customer information, collaborate on sales, and gain insights through integration with other SAP products.
2) The service module allows agents to easily handle customer service tickets across communication channels. Tickets can be automatically or manually processed to resolve customer issues.
3) The system provides flexibility in how agents communicate with customers to resolve issues, supports tracking service level agreements, and provides analytics to improve customer service processes over time.
By delving deeply into customer experience, business process design and operating model change, organizations can more effectively move from 'doing' digital to 'being’ digital.
This document outlines an webinar on data-driven customer success. The webinar will include an introduction to data-driven customer success, a case study from Thismoment on customer segmentation and renewal success using Totango, and how companies can get started with a data-driven approach. Thismoment will discuss how they use customer segmentation and product usage data from Totango to understand key customer segments, measure the impact of engagement activities, and integrate insights into their Salesforce CRM and Marketo automation. Attendees will learn how monitoring product usage can provide insights to improve renewal rates and customer success plays across the customer journey.
The ultimate guide to the new buyers journeyMarketBridge
At MarketBridge we have the privilege of working with hundreds of marketing and sales leaders every month. In those discussions one thing is abundantly clear: the customer buying journey is rapidly changing and organizations are struggling to keep up.
These dramatic shifts in buying behavior are well documented; independent research by Gartner and Forrester suggests that by 2020,
The 'Truthiness' of Marketing AttributionOrigami Logic
In this presentation, you will discover the 'truthiness' (for those of you who are Stephen Colbert fans) of marketing attribution. Modern marketers now depend on a growing number of digital and offline channels - web, email, social, search, display, video, television, out of home, radio and many more - to deliver messages to their audiences. Faced with increased accountability for ROI and frequent requests for campaign metrics, marketers are scrambling to determine which channels are performing best and how to allocate budget to maximize sales.
It’s no wonder that marketers are rushing to attribution solutions, in an effort to decipher data and assign credit to specific channels and touchpoints. However, marketers often face a rude awakening when they realize that attribution models fail to reveal the whole truth and can’t answer some of their most urgent, time-sensitive questions.
Join us to gain a clear understanding of the four key limitations of attribution and learn how to:
- Establish a data foundation and measurement framework
- Develop an “always-on” view of multi-channel performance
- Test and optimize to assess and determine lift
Key takeaways from the Gartner Magic Quadrant for the CRM Customer Engagement...Creatio
Bpm'online has been included in the Gartner CRM Customer Engagement Center Magic Quadrant, 2015.
Report Highlights:
- Through 2018, an ecosystem of at least five vendors will be required to build the ideal customer engagement center (CEC), the core of which will be an intelligent CRM case management system.
- Great diligence must be shown by IT leaders working on customer service projects.
- To support customers, some interactions will remain human-assisted, while far more will be automated, and some will require customer self-service through search tools or social media channels.
The document discusses 6 strategies for improving ecommerce conversion rates: 1) Optimizing checkout processes, 2) Ensuring website compatibility across browsers, 3) Optimizing for mobile and tablets, 4) Including online review widgets to boost trust, 5) Leveraging social media to drive sales, and 6) Assigning a dedicated staff member to be responsible for conversion rates. It provides details on each strategy and emphasizes testing approaches, simplifying processes, and focusing on building customer trust to improve online sales.
The document discusses 6 strategies for improving ecommerce conversion rates: 1) Optimizing checkout processes, 2) Ensuring website compatibility across browsers, 3) Optimizing for mobile and tablets, 4) Including online review widgets to boost trust, 5) Leveraging social media to drive online sales, and 6) Assigning a dedicated staff member responsible for conversion rates. It provides details on each strategy and emphasizes testing approaches, addressing customer needs, and assigning clear responsibilities to improve online sales.
The document discusses 6 strategies for improving ecommerce conversion rates: 1) Optimizing checkout processes, 2) Ensuring website compatibility across browsers, 3) Optimizing for mobile and tablets, 4) Including online review widgets to boost trust, 5) Leveraging social media to drive sales, and 6) Assigning a dedicated staff member to be responsible for conversion rates. It provides details on each strategy and emphasizes testing approaches, simplifying processes, and focusing on building customer trust to improve online sales.
Similar to What Happens In Marketing Stays In Marketing - Social Insights For the Contact Center (20)
UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
Discover essential SEO Google tools to boost your website's performance, from Google Analytics and Search Console to Keyword Planner and Page Speed Insights.
Learn more: https://elysiandigitalservices.com/seo-google-tools/
ChatGPT 4o for social media step by step Guide.pdfalmutabbil
In this comprehensive guide, we'll delve into the exciting world of ChatGPT and explore
its practical applications for social media success. Learn how to craft captivating posts
that resonate with your audience, leverage automation to save precious time, and utilize
ChatGPT's analytical prowess to stay ahead of the curve.
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...AJHSSR Journal
ABSTRACT: Security plays an important role in human life and endeavors. Securing information and
disseminating are critical challenges in the present day. This study aimed at identifying innovative technologies
that aid cybercrimes and can constitute threats to cybersecurity in North Central (Middle Belt) Nigeria covering
its six States and the FCT Abuja. A survey research design was adopted. The researchers employed the use of
Google form in administering the structured questionnaire. The instruments were faced validated by one expert
each from ICT and security. Cronbach Alpha reliability Coefficient was employed and achieved 0.83 level of
coefficient. The population of the study was 200, comprising 100 undergraduate students from computer science
and Computer/Robotics Education, 80 ICT instructors, technologists and lecturers in the University and
Technical Colleges in the Middle Belt Nigeria using innovative technologies for their daily jobs and 20 officers
of the crime agency such as: Independent Corrupt Practices Commission (ICPC) andEconomic and Financial
Crimes Commission (EFCC). Three research purposes and questions as well as the hypothesis guided the study
on Five (5) point Likert scale. Data collected were analyzed using mean and standard deviation for the three
research questions while three hypotheses were tested using t-test at 0.05 level of significance. Major findings
revealed that serious steps are needed to better secure the cybers against cybercrimes. Motivation, types, threats
and strategies for the prevention of cybercrimes were identified. The study recommends that government,
organizations and individuals should place emphasis on moral development, regular training of its employees,
regular update of software, use strong password, back up data and information, produce strong cybersecurity
policy, install antivirus soft and security surveillance (CCTV) in offices in order to safeguard its employees and
properties from being hacked and vandalized.
KEYWORDS: Cybersecurity, cybercrime, cyberattack, cybercriminal, computer virus, Virtual Private Networks
(VPN).
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...AJHSSR Journal
ABSTRACT: Salman Rushdie’s novels are humorous books about serious times. His cosmopolitanism and
hybrid identity allowed him access to multiple cultures, religions, languages, dialects, and various modes of
writing. His style is often classified as magic realism, blending the imaginary with the real. He draws
inspiration from both English literature and Indian classical sources. Throughout his works, there is a lineage of
‘bastards of history’, a carnival of shameful characters scrolling all along his works. Rushdie intertwines fiction
with reality, incorporating intertextual references to Western literature in his texts, and frequently employing
mythology to explore history. This paper focuses on Rushdie’s three novels: Midnight’s Children, Shame, and
Haroun and the Sea of Stories, analyzing his postmodern storytelling techniques that aim to explore human
vices and follies while offering socio-political criticism.
KEYWORDS : Magic Realism, Rushdie, Satire, Storytelling, Transfictional Identities
Using Playlists to Increase YouTube Watch TimeSocioCosmos
Discover how to use playlists to keep viewers engaged and increase your watch time.
https://www.sociocosmos.com/product-category/youtube/youtube-comments/
2. What Happens In Marketing Stays In Marketing
Social Insights For Advanced CX In The Contact Center
3. Insights from social networks allow us to understand our
customers and learn from their behaviors and preferences
so we can make adjustments to serve them better.
By 2020, 85% of customer interactions with a
business will be digital.
4. In Most Organizations, Marketing Owns Social Media
‣ Social management platforms used in marketing do not integrate or share data well (often,
not at all) with contact center systems.
‣ There is a gap between the CX goals of the contact center and the social data insights that
are siloed in marketing.
”Marketing” used as a catch-all term for related teams and departments - Public Relations, Corporate Communications, etc.
The Marketing Gap Prevents Omnichannel CX Promises
5. HelpSocial bridges the gap, helping the contact center
turn real-time social insights into actions that create
amazing customer experiences across channels.
6. The following use-cases are a few examples of what’s possible when the contact
center is able to use social insights from the other side of the marketing gap.
7. Automated Queue Escalation
210-816-2466
@GeekyJoe22
Social history
Sentiment: -1
210-816-2466
IVR
‣ The IVR recognizes the inbound phone number
and checks HelpSocial to see if there is recent
social history from the customer.
‣ HelpSocial shows there is recent, negative
social history so the IVR escalates the call to the
top of the queue.
‣ This reduces the chance the customer will go
back to social and post negatively again and
starts the process of turning them from a brand
detractor to a promoter.
8. Predictive Routing
‣ As in the last example, the IVR checks
HelpSocial for recent social history.
‣ HelpSocial tells the IVR the customer
complained about a billing issue a few minutes
ago.
‣ The IVR skips the normal Q&A flow and tells the
routing engine to send the call to an agent
skilled for billing questions.
‣ This introduces the customer to the right agent
faster, and reduces their effort in requesting
service at the same time.
210-816-2466
@geekyjoe22
Social history
Sentiment: -1
The Geekest @geekyjoe22
I wish it was easier to get a billing statement
from ABC Company!
3m ago
210-816-2466
IVR
Billing
Agent
ACD
9. Real-Time, Proactive
Customer Churn Prevention
‣ 24/7 social media monitoring picks up a
customer saying they want to close their
account and move to a competitor.
‣ An alert is triggered based on the company’s
alert settings and the customer is added to the
queue for outbound check-up calls.
‣ The ACD assigns the call to a senior agent
because of the alert status.
‣ When the call is delivered to the agent, a notice
is shown that the customer is at risk of churning
and a transcript of the social comments are
shown for context.
‣ This helps the company move faster in churn-
prevention efforts and gives the agent the
context needed for handling a critical call.
Account ID# 3982
@geekyjoe22
Social history
Sentiment: -1
The Geekest @geekyjoe22
Getting tired of ABC Company. Anyone use
XYZ Business? Thinking about moving there.
1m ago
ACD
Senior
Agent
Agent Interface
10. Trend Analysis For Voice Of
The Customer Programs
‣ As a part of 24/7 social monitoring, sentiment
scores and category (message intent) tags are
applied to every comment made by customers
about the company in real-time.
‣ Customer satisfaction surveys may be
scheduled on a quarterly basis leaving a time
gap in understanding customer sentiment.
‣ Net Sentiment Scores are calculated and
negative trends trigger an alert, prompting
action by customer care teams.
Account
Manager
Account ID# 3982
@geekyjoe22
Trend: Negative
Net Sentiment: -3
The Geekest @geekyjoe22
Getting tired of ABC Company. Anyone use XYZ
Business? Thinking about moving there.
4/2/18
The Geekest @geekyjoe22
ABC Company service is ok but I’m still not having luck
getting their system to work right. :/
4/24/18
The Geekest @geekyjoe22
ABC Company system works right sometimes and others
not at all. What the heck?
5/15/18
-1
-1
-1
Business
Intelligence
11. Want to know how all this works and see other use-cases?
Join us for our Omnichannel Intelligence webinar on August 1st.
Register at helpsocial.com/webinar.
12. HelpSocial was never supposed
to be a company.
We started internally at Rackspace Hosting helping service
leaders support their customers in social networks.
We continue to innovate with a focus on helping agents and
systems quickly understand two primary questions, for the
purpose of delivering high quality, low-effort service:
Who am I talking to?
What do I need to know so I can help the customer faster?
13. Channel
Integration
Social & Messaging
for the agent interface.
Intelligent
Automation
Intelligence for advanced
routing, agent & bot assist.
>_
Marketing
Data Bridge
Real-time social insights
for omnichannel CX.
HelpSocial is the #1 platform for integrating digital
channels with the contact center.