This document analyzes the websites of two artists, Beyoncé and Chris Brown. Beyoncé's site features a large central photo and clear tabs to navigate between information, news, videos, and social media links. The colors are muted but effective at focusing on Beyoncé. Chris Brown's site also features a large central photo and options to listen to his music, support him, and access pages, social media, news, and his latest music video.

1. Website/Marketing Analysis of 2 existing artists

2. Here is Beyonce’s homepage, Beyonces claim to fame began in the late 1990’s when she was the lead singer of a group called Destiny's Child. In 2003 Beyonce released a debut solo album which had 2 number one hits ‘Baby Boy’ and ‘Crazy in Love’. Destiny’s Child finally came to an end in 2005 where Beyonce carried on with her solo career and released her second solo album in 2006 which again included two large hits ‘irreplaceable’ and ‘Beautiful Liar’.

3. Large photo of Beyonce Name Written straight through the middle of the page. Can subscribe for exclusive info on Beyonce… Different tabs which take you to different things on the website…clearly labelled. Social networking sites Can have different language setting.

4. Further down the page shows news and videos of Beyonce, the colours used on the website are vary bland but effective with Beyonce herself. The use of imagery is good and attractive to people to have a look around the website. I think that the layout isn’t as good as it could be as it is a bit simple and not a lot to do although it suits Beyonce as it just lets you know about her.

5. Here is Chris Brown’s homepage, Chris Brown made his recording debut in 2005 with a self named album ‘Chris Brown’ at the age of just 16. This album included his hit single ‘Run it!’. Chris’s second album ‘exclusive’ was released in 2007 with two of his most successful singles ‘kiss kiss’ and ‘with you’. Since all of this Chris has continued his career to be a top R&B artist.

6. Here they have were you can listen to Chris's music from his latest album F.A.M.E This is a link for fans to support Chris in winning 2010 people Large photo of Chris off centred Here gives you options to go through to different pages on the website Links to social network sites.

7. Here is the bottom half of the website, it shows ‘News and photos from fans’. It also shows Chris’s latest music video with this 3 latest music albums at the bottom.