Website- Computer Mock up!
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This document summarizes the design of a website for a musical artist. It describes how the website draws inspiration from the artist's upcoming music video by using blurred sea images and photos from the single. It includes common sections like an "About" page to introduce the artist and a music player on the music page. The contact page keeps the email contact boxes large and clear. The store is modeled after Demi Lovato's website and offers merchandise and a mailing list. Overall, the website aims to represent the artist's upcoming project while including standard sections to engage fans.
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The song being analyzed for the music video is "Stitches" by the indie group The Dykeenies. Indie music is typically targeted at females aged 15-24, as evidenced by viewer data of The Dykeenies' videos and searches of similar groups. The target audience likes the unique style and loyalty of independent artists, though it may limit their ability to attract new fans or increase sales. The lyrics of "Stitches" meet the needs of teenagers by addressing feelings of uncertainty about the future and letting oneself down, while providing hope that making a wish can change one's fortunes.
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The document discusses the target audience for a music video being produced. The target audience is 15-25 year olds, with a focus on females as the song is sung from a female perspective. Most of the target audience will be students with part-time jobs and limited income, so the free distribution of the video on YouTube is ideal. They will likely enjoy popular artists like Beyonce, Usher, and Ciara, as well as movies and TV shows trending with teenagers. The goal is for the narrative video's relatable story of a teenage girl seeking a guy's attention to provide escapism and enjoyment to the audience.
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Dan Lucey is an Executive Creative Director who believes brands should avoid being boring. He has earned numerous awards for his campaigns. Jora Frantzis is a photographer and director known for her use of pastel colors and futuristic settings in her work with celebrities. Sakis is a graphic designer whose artworks are bold, unique, and inspiring. Bozoma Saint John is the CMO of Netflix and her career uplifting black women makes her an admirable role model. The document discusses these creative professionals as inspirations and researching branding of musical artists.
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Bounty and journalist Ed Gordon will celebrate father-daughter relationships at the Greater Allen A.M.E. Cathedral in New York on December 6th. The event will feature portraits, an ice cream bar, and a cooking demonstration. Gordon will discuss the importance of the father-daughter bond and ask fathers to pledge their commitment. Bounty is sponsoring Gordon's national Daddy's Promise tour and church events, and conducting a contest to honor exemplary father-daughter duos.
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The document discusses research conducted to identify the target audience for a J. Cole music video and related marketing materials. Through social media research, the target audience was identified as teenagers aged 14-19. Focus groups with this demographic provided feedback that guided improvements to the music video and creation of a magazine advertisement and CD digipak cover. Their feedback helped ensure the materials clearly conveyed the intended message and effectively engaged the target teenage audience.
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Andy Williams discusses how to put yourself in front of the right audience by creating a fake band called Graeme Benge on social media. He created social media profiles for the band, posted content, and was able to rank the band on search engines and get radio play within a month without ever creating a website for the band. The experiment showed how powerful social media can be for branding and ranking without a traditional online presence.
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Similar to Website- Computer Mock up!
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The document discusses the benefits of creating a band website, including promoting tours and dates, creating an online following, selling merchandise, and establishing an online presence that is not dependent on social media platforms. It emphasizes using search engine optimization to drive traffic to the site and allowing fans to contact the band. The document then provides tips for making an interactive and attention-grabbing website, such as taking many photos for videos and ensuring the site is useful and easy to navigate for first-time visitors. It recommends using the website builder Wix and analyzes Lana Del Rey's website as a representative example.
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The document is a portfolio submission for a media studies course that evaluates a student's magazine called BEATZ. It summarizes the key aspects of each page:
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The document discusses conventions in music videos and how the media product incorporates or challenges these conventions. It notes that editing, mis-en-scene, camerawork, and sound all have conventions in real music videos. The response discusses how the editing, mis-en-scene, and some camerawork in the media product follow conventions by editing to the beat of the song, using black and white consistent with rap videos, and incorporating narrative elements seen in videos like "Same Love". The response also discusses ensuring key information is on the poster and digipak to meet conventions while making the digipak design unique.
Evaluation 1
This document discusses the conventions used in real music videos and how the student incorporated those conventions in their own media product. It addresses conventions related to editing, mise-en-scene, camerawork, sound, posters, and digipaks. For editing, mise-en-scene, camerawork and sound, the student aims to follow conventions of real music videos by editing to the beat of the music, incorporating genre-specific elements, and focusing solely on promoting the song. For the poster and digipak, conventions like including titles, labels, and artwork are included while avoiding overuse of certain elements. The music video also incorporates conventions of the rap genre through its use of black and white.
Analysis of website
The document analyzes a website created for an indie artist. It discusses how the website uses and challenges conventions of real music artist websites. Key features included on the website are a news page with stories about the artist, a videos page with a music video and outtakes, and a gallery with behind the scenes photos. The website also includes common pages like the store and tour dates. Overall, the website incorporates standard pages and features of other indie artists' websites while also challenging conventions through additional pages and merchandise choices.
Website construction
This document summarizes the key elements of a website design for a fictional artist named Ruby Rayner.
The homepage features a black and white color scheme representing Ruby's journey of finding confidence in her sexuality. Images and quotes emphasize pride. Sections include biography, music, and a store with pride merchandise.
The store gallery sells items from Ruby's music video to connect her image with products. It also offers diverse pride merchandise reflecting Ruby's identity and message of acceptance.
Overall the site aims to build community among Ruby's LGBTQ+ fanbase while representing her story of overcoming isolation to live proudly and share her experiences with others.
Evaluation
The document summarizes a student's media studies portfolio project where they created a magazine called BEATZ replicating the style of VIBE magazine. Some key points:
- The student replicated VIBE magazine's conventions like consistent black text color across pages and included features like bar codes and cover lines.
- The magazine represents the younger generation interested in R&B music, using Beyoncé as the star appeal.
- The intended audience is ages 15-25 and the magazine was aimed more at females due to the focus on Beyoncé, but could also appeal to males.
- The process taught the student skills in using tools in Photoshop and the value of getting
Q3
1) The document discusses various ways to engage an audience for a music artist's products, including understanding the target demographic and secondary audiences, using social media, creating a lyric video competition, and gathering feedback.
2) Specific engagement tactics mentioned are using pronouns like "we" and "you" in social media posts, incorporating point-of-view shots in music videos, and creating quizzes and competitions around the artist.
3) In conclusion, the author reflects that they successfully engaged their audience but could have further improved by including some audience interaction directly within their music video.
Q3a
This document discusses ways to engage an audience for music videos. It analyzes the target audience for a music artist as primarily females ages 14-18 who enjoy pop, R&B, and EDM music. Various engagement strategies are outlined, including using direct eye contact and point-of-view shots in music videos, replicating a popular artist's style in the digipak, interacting on social media and websites, creating quizzes and competitions, and getting audience feedback to improve future work. The conclusion acknowledges that more audience interaction could have been included in the music video itself.
Website
The document discusses the design choices made for an artist's website. It focuses on color, font, layout, positioning the artist, and merchandise. For color, a simple black and white theme was chosen to appeal to the target teenage and female audience. The font is bold and black on white for easy readability. The layout places a video of the artist's song prominently on the homepage to grab attention, and navigation links are tidy and clear. Photos and information about the artist are used to position him as the focus. A merchandise section allows fans to purchase branded items to connect with the artist online.
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In what ways do your media ancillary products challenge forms and conventions...
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Question 2
The document discusses how the author planned and created ancillary texts like a digipak and website to market a music video. The author wanted the ancillary texts to capture the emotion of the video and appeal to audiences. They considered different styles and concepts, sketching ideas before designing computer mockups and final products. The author took inspiration from existing pop genre products to ensure their ancillary texts conformed to conventions while having unique twists. They strove to make the products look professionally produced like real world music industry items. The author believes their package of ancillary texts is effective at marketing across different mediums and conforming to conventions to reach a variety of potential consumers.
Website mock up
Demi Lovato released her new single "Skyscraper" which debuted at number 10 on the Billboard Hot 100 chart, her highest charting single since 2008. The song has sold over 176,000 downloads in its first week and won the Teen Choice Award for Choice Summer Song. It has also been certified gold in Australia and platinum in the United States. "Skyscraper" is the lead single from Lovato's third studio album "Unbroken".
Risk assessment
This risk assessment form covers the filming of a music video to be shot on Boscombe Pier and beach from November 27th to December 6th. It lists the producer, crew, and locations involved. Potential hazards are identified from situations like drowning, falls, allergic reactions, stress, and litter. For each hazard, control measures are outlined such as appointing a first aid trained crew member, using barriers to prevent falls, notifying of allergies, scheduling breaks to reduce stress, and cleaning the area. With these controls, the post-control risk level is deemed low to trivial for all identified hazards.
Schedule
This document outlines the schedule and responsibilities for a film project. It includes the planned dates and resources required for tasks such as developing the treatment, script, storyboards, location scouting, production plan, shooting, editing, and focus group feedback. The schedule spans from September to December with various crew members assigned for filming and editing. Some tasks such as the storyboards and extra footage shooting required changes to the schedule due to modifications in plans or weather.
History of pop music
This document provides a history of the origins and evolution of pop music over time. It traces the genre back to its roots in the 1950s with rock and roll and discusses how pop music originated in Britain as a description for rock and roll and related youth music styles. It outlines some of the most influential artists and bands in pop music history like The Beatles, Michael Jackson, and Madonna. The document also discusses the development of different pop music styles over the decades from the 1950s through the 2000s and how various technologies, genres, and events helped shape pop music into what it is today.
Shot types and meanings
This document defines and explains different types of camera shots and their meanings:
- Extreme wide shots establish the location without showing characters and set the mood and context. Close-ups intensify emotions by focusing on small details of characters' expressions and appearances. Medium shots provide context by showing characters and their surroundings. Two shots and over-the-shoulder shots convey relationships between characters. Point-of-view shots allow the audience to experience events through a character's perspective. Long shots also establish context by providing background information about the scene. Each shot type has narrative purposes and conveys different meanings to the audience.
Risk assessment
This risk assessment form evaluates the risks associated with filming a music video on Boscombe Pier and beach from November 27th to December 6th. It identifies potential hazards such as drowning, falls from height, allergic reactions, stress, and litter. Controls are outlined to minimize each risk, such as appointing a first aider, safety barriers, allergy notifications, breaks, and cleaning up after filming. With these controls in place, the risks are deemed low for staff and contributors involved in the production.
Theorists and theories
Laura Mulvey's 1975 essay "Visual Pleasure and Narrative Cinema" argued that classic 1970s Hollywood cinema encouraged the "male gaze," or voyeuristic way of looking at women. She identified five features of the male gaze in cinema, including focusing the camera on female bodies and showing events through the male character's reaction rather than the female's perspective. The male gaze objectifies and sexualizes women for the pleasure of the male viewer. It positions women as weak objects in need of male protection rather than as fully realized characters.
Floor plans
This document contains a list of 17 numbered floor plan shots for a scene set on a pier, followed by 3 shots for a scene set on a beach and 3 shots for a scene set along a road near the beach. It also lists 2 shots for a scene set in a cafe. The shots are identified by number and describe the camera angle, shot size, and subject/action for each take.
Roles and responsibilities
The document outlines the roles and responsibilities of various positions for a film production. Bethany Stacey will serve as the director and take overall control of the project, as well as casting actors in the correct roles. Other roles include camera operator, sound, editor, location scout, costumes, and production manager, each with specific duties to ensure shots, dialogue, editing, locations, costumes, and production run smoothly.
Location shots
Boscombe Pier and Boscombe Beach are two locations featured in a documentary. The documentary includes footage shot at both Boscombe Pier and Boscombe Beach, which are likely scenic or landmark areas near the coast. The brief listing of two location names suggests the documentary incorporates visuals from those two specific places.
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- 1. Skyscraper Video will play here! ©2015 by Bethany. Proudly created with Wix.com Home Official Store ContactAbout MusicNews
- 2. ©2015 by Bethany. Proudly created with Wix.com Demi Lovato “Sometimes I think, 'Why couldn't I have been normal?”- Demi Lovato Demi Lovato is one of the few artists who managed to earn a great reputation in the movie industry as well as the music world at a really young age. From being a mere starlet in a few ‘Disney’ productions to become one of the most celebrated singers and actresses of today, Lovato has travelled a long way in her artistic journey. Apart from garnering acclaim from audiences for her roles in movies such as ‘Camp Rock’, Demi has even managed to prove her prowess as a great singer through albums such as ‘Unbroken’, ‘Don’t Forget’ and ‘Here We Go Again’. Many of her songs have turned out be chartbusters and grabbed top positions in musical charts like the ‘Billboard 200’ and are even popular in nations like New Zealand and Syria, apart from just the United States. The actress attributes the success of her musical endeavours to contemporary pop icons like Britney Spears, Kelly Clarkson and Christina Aguilera, who influenced her through their styles of music. Without merely concentrating on her career and personal growth, this celebrity is known for associating herself with charitable organizations, such as ‘PACER’ which works towards the rights of children who are victims of bullying.
- 3. ©2015 by Bethany. Proudly created with Wix.com
- 4. ©2015 by Bethany. Proudly created with Wix.com Browse: Join our mailing list: For the latest in merchandise specials and promotions, please join this email list. You will only receive offers related to this artist. We never sell or give our mailing lists to anyone. Featured Items Unisex Clothing CDsPosters SaleAccessories All Products Lovatic Tank Demi Lovato "Lovatics" Mesh tank. Black with white piping. £29.99
- 5. ©2015 by Bethany. Proudly created with Wix.com NOW PLAYING: SKYSCRAPER
- 6. ©2015 by Bethany. Proudly created with Wix.com Name Email Subject Message Diva Records Mgmt: mgmt@divarecords.org Bookings: bking@divarecords.org
- 7. Evaluation Of Website Design • When designing my website, I wanted it to have a similar theme to my song and the locations that I will be filming in. As I am setting my music video on the beach, I decided to use a blurred picture of the sea as well as images of the artist that where taken from her single. • When I researched similar websites, I found the vast majority of them had an ‘about’ section where you find out information about the artist. I found that this is very popular and introduces the artist to their fan base, making the website feel more personal and not all about publicity. • With the music section of my webpage, I thought that it would be a good idea to have the artist’s previous work on display as well as a music player central to the page. This allows the fans to play music while they browse through the page. • For the contact page, I wanted to keep things basic so that all members of the fan base would be able to use the emailing section. The boxes are big and clear- so they are easily read- and the email addresses of both the management and booking agency are available for contact. • I decided to use Demi Lovato’s official website for inspiration when designing my official store. I used her official merchandise and also used the idea to have a mailing list option.