Web Technology as a Future Media & Platform

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This document discusses the future of web technology as both a media and platform. It suggests that web technology will converge television and the internet, with the web becoming a new platform for various types of media and services. It also questions whether existing approaches to media and platforms still apply, given the changing technological landscape, and calls for new innovative and creative thinking around the role of the web.

Technology News & Politics

WEB TECHNOLOGY AS A
FUTURE MEDIA & PLATFORM
Seungyun Lee, ETRI

[출처] http://petelepage.com/blog/category/web/

We need to see more on ...

Contents | Media | Platform

Dream Different
while on the same bed

同床異夢

“Misunderstanding leads to
Wrong Business”

How to harmonize with those space ?
How to adopt the culture & concept ?

In 2007, IPTV should be ...
개방형

대화형

분산형

개인
맞춤형

Nobody listen ...

융합형

It takes 10 years ...
I don’t know why ?

Mobile World Congress 2013

Business
Collaboration

Future platform will be ...

?
Physical vs. Logical

Operating System also
goes to the Cloud ...

3rd Mobile OS

Free and open source mobile operating system

Future media will be ...

?

Era of New Media

Escape from existing Media ?
Escape from just extension ?
Finding New Media !
Social
Traditional

Media

Traditional

Platform

Internet Philosophy
We need to seriously think the history of Internet !
Network must be Simple !
Service & Contents must be Intelligent !

Design the future of the Australian Web Industry. This was a workshop for people to discover the experience of thinking strategical about your challenges or problem. As part of the 2013 #EOTW (Edge of the Web) conference, AWIA, Brett Treasure, myself and the support of Saasu (who recently had breakthrough results with a design thinking innovation approach) took the opportunity to start a conversation with an audience of the web community to and collaborate on a mass scale about a key question: "How can we best showcase the activities, skills and talents of web professionals?" Targeting the theme areas recruitment, accreditation, training and lobbying with 100 people. http://www.saasu.com/ http://eotw.com.au/#willdonovan Conference workshop blurb "Experience what it is to strategically think through a problem in a group. How do you harness rapid prototyping and collaboration to build empathy and break through the predictable? AWIA is starting a conversation about how to design for the benefit of the web community. Find a voice for the industry that speaks to government and the general public. How can we best showcase the activities, skills and talents of web professionals? Shake off some complacency and join us for a jam: co-create the future of our profession with design thinking."

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Service design is en vogue. These days even the most hesitating companies engage in little experiments with the ‘new discipline’. A myriad of methods and tools are taught and trained. ‘Mindsets’ we say have to be developed; philosophies shaped … And yet: Service designers still have a hard time legitimizing their ways of working to all these people in organization who do not seem to ‘get it.’ It still is hard to get really holistic service systems to work. When it comes to implementation, great experience concepts often face resistance not only from operations but also due to a lack of strategic direction. The problem is: When reasoning with top management, service designers are rarely on eye-level. This is not only because of current power structures but also because our notions of service design conceptualize the young field in a rather narrow way. Honestly, most predominant ideas of service design aren’t strategic at all. The HPI research fellow Jan Schmiedgen gave a glimpse into Service-Dominant Logic, an admittedly abstract but extremely handy theory of service, which provides you with a strategic lens on how to run your business, (re)define your market and even your industry boundaries. Amongst scholars Service-Dominant Logic is already perceived as a new marketing paradigm; a lens to view all economic activity in the world. For you as serve designers it might be a good foundation to base your strategic conversations with top-management on. If you really want to make ‘service thinking’ central to all our business activities, there is no getting around Service-Dominant Logic. The talk took place at the epicenter of the Berlin tech community – Factory Berlin in Mitte. Factory is the first and largest startup campus in Germany. With over 16,000 square meters of office space, Factory brings best in class technology businesses together with early stage startups and talents by providing an outstanding work environment, a curated community of founders and quality events.

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Presented at Webvisions Barcelona 2015 By Cathy Wang & Nuno Andrew The definition of design is shifting from being a noun to a verb. We see it moving away from arts and craft into a methodology of delivering value. Adapting to this shift, designers and changemakers are forming a new way of design thinking. As designer, not only are we crafting products / services, but we are also learning to see a much bigger system with a deep connection to business factors. How can we influence businesses with design thinking in order to build a solid business platform that delivers meaningful products / services. Systems thinking is an approach to problem solving. Businesses are an intricate ecosystem, from how the organisation is structured, to people, to commercial planning, to processes. As designers, we practice systems thinking everyday. How do we use this knowledge to craft a business? This, is business design. In this session, we want to explore what business design means. How to use what we know, as designers, to build stronger businesses? As we continue to adapt design methodologies and systems thinking to a business context, what other manifestations that will evolve? How can design thinking be leveraged in even the most straight-laced silos of a business such as Human Resources and Finance? How do we give design thinking the space it needs in the face of traditional business practice? And most importantly, how do we use our existing design thinking knowledge, to design businesses?

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The technologies and people we are designing experiences for are constantly changing, in most cases they are changing at a rate that is difficult keep up with. When we think about how our teams are structured and the design processes we use in light of this challenge, a new design problem (or problem space) emerges, one that requires us to focus inward. How do we structure our teams and processes to be resilient? What would happen if we looked at our teams and design process as IA’s, Designers, Researchers? What strategies would we put in place to help them be successful? This talk will look at challenges we face leading, supporting, or simply being a part of design teams creating experiences for user groups with changing technological needs.

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