Web Strategy Plus Drives More Leads and Sales to Your Business!
Web Strategy Plus provides a "one stop shop" for all your print to web marketing needs. Our staff has a combined 30 plus years experience in design and marketing. We are committed to delivering exceptional customer service and affordable marketing solutions to meet your goals. Our home office is based in Cincinnati, OH but we work with companies across the globe. Whether you require a professional website or need help promoting it, we can help you with it all. Our main goal is to provide cost effective web strategies that drive results.
These days, engagement on Facebook is an essential marketing tool. It helps grow businesses – fast! In fact, 80% of social network users prefer to connect to businesses through Facebook. In this presentation we’ll share examples of successful Facebook marketing, as well as:
- How to create the right content for your business
- Facebook best practices
- Paid Facebook marketing (DIY v. DIFM)
To learn more about social media and Facebook marketing, please visit https://ww.deluxe.com/small-business/social-media/marketing
Pranamya digital marketing corporate services profileKaran Patil
Pranamya is a digital marketing service and IT services provider in Mumbai and Navi Mumbai. Contact us for all your digital marketing and software needs!
There are many marketing tools to pick from: Search Optimisation, Social Media, Paid Ads, Email and Blogging for small and mid sized businesses.
Learn from a seasoned pro the pitfalls of marketing in the digital age and how you can implement real solutions within your budget.
What you'll learn:
• The major marketing errors made by small business
• Practical solutions to implement
• How to figure out what is important and what is not
• Action steps to develop a marketing plan
Digital Media Dinners- Facebook & Twitter for BusinessMelodie Tao
At the Digital Media Dinners you will learn hands on, tactical tips on how to implement and incorporate social media into your marketing strategy immediately. You will walk away with implementable knowledge on how to get started, strategies for building a strong community for your brand, no matter how big or small, and ultimately how to convert your community into evangelists for your business.
This first event will focus on the two most popular networks, Facebook and Twitter. Social Media Strategist and Consultant Melodie Tao will give an educational presentation on how to get started on these networks. This will be followed by a panel discussion with prominent business owners and marketing executives successfully using social media for their business or organization. The panelists will provide insight on how their business/organization is excelling through social media. The event will then conclude with audience Q&A.
Google - Be Present. Maximize Your Google Presence for free.Julie Obrigewitsch
Limited budget? Free marketing and Google MUSTS!
Learn from Julie Obrigewitsch with the Dickinson CVB how to create and post to your free Google My Business knowledge panel that every Destination Marketing Organization, attractions, and other businesses should incorporate. Also, learn the importance of Google Maps and how you can market your business and city for free!
These days, engagement on Facebook is an essential marketing tool. It helps grow businesses – fast! In fact, 80% of social network users prefer to connect to businesses through Facebook. In this presentation we’ll share examples of successful Facebook marketing, as well as:
- How to create the right content for your business
- Facebook best practices
- Paid Facebook marketing (DIY v. DIFM)
To learn more about social media and Facebook marketing, please visit https://ww.deluxe.com/small-business/social-media/marketing
Pranamya digital marketing corporate services profileKaran Patil
Pranamya is a digital marketing service and IT services provider in Mumbai and Navi Mumbai. Contact us for all your digital marketing and software needs!
There are many marketing tools to pick from: Search Optimisation, Social Media, Paid Ads, Email and Blogging for small and mid sized businesses.
Learn from a seasoned pro the pitfalls of marketing in the digital age and how you can implement real solutions within your budget.
What you'll learn:
• The major marketing errors made by small business
• Practical solutions to implement
• How to figure out what is important and what is not
• Action steps to develop a marketing plan
Digital Media Dinners- Facebook & Twitter for BusinessMelodie Tao
At the Digital Media Dinners you will learn hands on, tactical tips on how to implement and incorporate social media into your marketing strategy immediately. You will walk away with implementable knowledge on how to get started, strategies for building a strong community for your brand, no matter how big or small, and ultimately how to convert your community into evangelists for your business.
This first event will focus on the two most popular networks, Facebook and Twitter. Social Media Strategist and Consultant Melodie Tao will give an educational presentation on how to get started on these networks. This will be followed by a panel discussion with prominent business owners and marketing executives successfully using social media for their business or organization. The panelists will provide insight on how their business/organization is excelling through social media. The event will then conclude with audience Q&A.
Google - Be Present. Maximize Your Google Presence for free.Julie Obrigewitsch
Limited budget? Free marketing and Google MUSTS!
Learn from Julie Obrigewitsch with the Dickinson CVB how to create and post to your free Google My Business knowledge panel that every Destination Marketing Organization, attractions, and other businesses should incorporate. Also, learn the importance of Google Maps and how you can market your business and city for free!
During my internship with Graham Oleson, I was tasked with coming up with a social media plan. Here is a snapshot of the presentation I came up with, including best practices, tools research, and recommendations.
In May 2013, Stone Ward held an invitation-only Digital Summit event to share digital trends, content strategy tips and information and idea starters for digital storytelling and for what technology can really do. This is the presentation from that Stone Ward Digital Swagger Summit.
Looking for Digital Marketing Agency for your Business?
Starting from website designing and development to the entire marketing strategy, iBraine is a one-stop solution for all the requirements.
An official Google Partner agency with core experience of over 10 years.
For more details, visit our website & we will be happy to help you.
I got the chance to speak in a social media marketing class at RIT. The presentation I gave talked about content marketing, social media marketing, and marketing analytics for 2015.
Personal branding online program by jasmine sandler copy righted 2015Jasmine Sandler
Social Branding program developed and offered by Jasmine Sandler, Personal Branding consultant.
This program is suitable for serious executives and CEO's who are looking to build and grow a Social Brand that will garner paid speaking engagements, brand awareness opportunities, media attention and interviews and company lead generation.
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
LinkedIn Strategies to Generate Leads - LinkedIn Seminar by LexisClicklexisclick
Pro tips for successful LinkedIn marketing. Learn how to define your marketing message, provide value for your connections and optimise your profile. Also free LinkedIn webinar available on demand - check www.lexisclick.com for more. Flick through the slides and let us know if you have any questions.
In the digital age, every business should have some sort of online presence through social media platforms. It is no longer an option to carry out a company's operations without interacting with your audience, who in some way 'LIVE ONLINE'. I have made this proposal to multiple clients I work with, and they have ABSOLUTELY loved it. If you are in need of a social media marketing expert, pleAse contact me through the information provided in the "TALK TO ME" page. Thank you!
Social media refers to the means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks.
Agent cy 2016 SEO Services Program with Content Marketing- Jasmine Sandler - ...Jasmine Sandler
B2B SEO Services and Content Marketing Agency. Related SEO Services features, benefits and pricing. Includes SEO Audit, SEO Implementation, Content Marketing. SEO Managed Services, SEO Strategy, SEO Consulting.
Social Influencer Event Marketing - Brand Advocacy Program 2017Social Jack
In the last year, influencer marketing has become a necessity for any brand. Most brands have used social influencers in one way or another. What’s different now is the rise, prevalence and scale of numerous social platforms like Facebook, Instagram, Twitter, Vine, YouTube and Snapchat. Then combine that with streaming media to have to ultimate winning combo. With social media, brands benefit from positive contributions from their fans and followers without even having a formal influencer marketing program. We have a unique program that can take any influencers that you have now and blend them with influencers we have to make the ultimate social team for your brand. We can also bridge your conferences, expos, and events and use online events in concert with influencer marketing to create an everlasting effect on your events. Access our slide presentation for this program and then ask us for a demo of our program. – CTA = Free consultation
DreamWorth Solution is one of best Web marketing Company in Pune. We expertise in SEO which helps you to grow your business and website in World Wide Web.
During my internship with Graham Oleson, I was tasked with coming up with a social media plan. Here is a snapshot of the presentation I came up with, including best practices, tools research, and recommendations.
In May 2013, Stone Ward held an invitation-only Digital Summit event to share digital trends, content strategy tips and information and idea starters for digital storytelling and for what technology can really do. This is the presentation from that Stone Ward Digital Swagger Summit.
Looking for Digital Marketing Agency for your Business?
Starting from website designing and development to the entire marketing strategy, iBraine is a one-stop solution for all the requirements.
An official Google Partner agency with core experience of over 10 years.
For more details, visit our website & we will be happy to help you.
I got the chance to speak in a social media marketing class at RIT. The presentation I gave talked about content marketing, social media marketing, and marketing analytics for 2015.
Personal branding online program by jasmine sandler copy righted 2015Jasmine Sandler
Social Branding program developed and offered by Jasmine Sandler, Personal Branding consultant.
This program is suitable for serious executives and CEO's who are looking to build and grow a Social Brand that will garner paid speaking engagements, brand awareness opportunities, media attention and interviews and company lead generation.
With over a billion people using social media to connect with businesses, brands, celebrities and politicians every day, it is almost unheard of for business owners to not have a presence on at least one social media platform. In this workshop we will break down the top social media platforms including: Facebook, Instagram, YouTube, Twitter, Pinterest and LinkedIn. We will discuss which of these platforms are optimal for your business, and discuss the steps to building a robust social media marketing strategy. This workshop will be answering questions such as:
What social media channels should I be using to grow my business?
What is the difference between a boosted post and an advertising campaign, and when should I use them?
What types of content should I be posting? Can I post the same content across multiple channels?
What tools can I use to make social media marketing easier?
How can I develop real sales leads from my social media accounts?
How many times do I need to post on social media a day?
LinkedIn Strategies to Generate Leads - LinkedIn Seminar by LexisClicklexisclick
Pro tips for successful LinkedIn marketing. Learn how to define your marketing message, provide value for your connections and optimise your profile. Also free LinkedIn webinar available on demand - check www.lexisclick.com for more. Flick through the slides and let us know if you have any questions.
In the digital age, every business should have some sort of online presence through social media platforms. It is no longer an option to carry out a company's operations without interacting with your audience, who in some way 'LIVE ONLINE'. I have made this proposal to multiple clients I work with, and they have ABSOLUTELY loved it. If you are in need of a social media marketing expert, pleAse contact me through the information provided in the "TALK TO ME" page. Thank you!
Social media refers to the means of interactions among people in which they create, share, and/or exchange information and ideas in virtual communities and networks.
Agent cy 2016 SEO Services Program with Content Marketing- Jasmine Sandler - ...Jasmine Sandler
B2B SEO Services and Content Marketing Agency. Related SEO Services features, benefits and pricing. Includes SEO Audit, SEO Implementation, Content Marketing. SEO Managed Services, SEO Strategy, SEO Consulting.
Social Influencer Event Marketing - Brand Advocacy Program 2017Social Jack
In the last year, influencer marketing has become a necessity for any brand. Most brands have used social influencers in one way or another. What’s different now is the rise, prevalence and scale of numerous social platforms like Facebook, Instagram, Twitter, Vine, YouTube and Snapchat. Then combine that with streaming media to have to ultimate winning combo. With social media, brands benefit from positive contributions from their fans and followers without even having a formal influencer marketing program. We have a unique program that can take any influencers that you have now and blend them with influencers we have to make the ultimate social team for your brand. We can also bridge your conferences, expos, and events and use online events in concert with influencer marketing to create an everlasting effect on your events. Access our slide presentation for this program and then ask us for a demo of our program. – CTA = Free consultation
DreamWorth Solution is one of best Web marketing Company in Pune. We expertise in SEO which helps you to grow your business and website in World Wide Web.
Agent-cy Online Marketing Services & Digital Marketing Training Programs 2016 Jasmine Sandler
Agent-cy Online Marketing Services & Case Studies including:
Digital Marketing Strategy Services
Online Marketing Managed Services
Online Brand Development Services
Online Brand Protection Services
Web Design Services
SEO Services
Digital Strategy Training
LinkedIn Sales Training
LinkedIn Marketing Training
Social Media Strategy Training
Social Branding Training
Social Selling Training
SEO Training
Jasmine sandler media and agent cy small business services deck - 2019Jasmine Sandler
Digital Marketing & PR agency in NYC for Small Businesses. JS Media has over 10 years and 100 small business branding, social media, PR and Influencer Marketing clients under their belt. The Jasmine Sandler media team works with clients around the U.S. with its main location in NYC and satellite in LA. The agency provides full capabilities in services to small businesses including:
Digital Marketing Strategy Training & Consulting
Branding & Design
E-commerce Website Design and Development
E-Mail Marketing
Influencer Marketing
Sales Funnels & Lead Generation
SEO & Paid Search Marketing
Social Media Marketing
Video Production & Editing
Service overviews, pricing and some client testimonials are included in this agency capabilities deck for small businesses.
Looking for Digital Marketing Agency for your Business?
Starting from website designing and development to the entire marketing strategy, iBraine is a one-stop solution for all the requirements.
An official Google Partner agency with core experience of over 10 years.
For more details, visit our website & we will be happy to help you.
WEB SITE DEVELOPMENT DIGITAL MARKETING PROPOSALkavyapulipati
PINITE INFO SOLUTIONS is a full serviced company work with an expert team with over 5 years to 15 + years or expert team in IT consulting, software development company specialized in addressing complex mission and critical IT issues and initiatives and objectives since 2014 we have been helping fortune 500, midsized and different agencies in USA/CANADA/ and india to achieve their business goals in by providing top-notch services and support.
WEB SITE DEVELOPMENT DIGITAL MARKETING PROPOSALkavyapulipati
PINITE INFO SOLUTIONS is a full serviced company work with an expert team with over 5 years to 15 + years or expert team in IT consulting, software development company specialized in addressing complex mission and critical IT issues and initiatives and objectives since 2014 we have been helping fortune 500, midsized and different agencies in USA/CANADA/ and india to achieve their business goals in by providing top-notch services and support.
No.1 Digital marketing institute in Hyderabad kiranmaiAmbati1
Are you looking to take your digital marketing game to the next level? Raghu Gaddam is here with a specialized digital marketing training program designed to help you get ahead. As an acclaimed digital marketer and entrepreneur, Raghu is giving away all his secrets on how he created successful campaigns for some of the most renowned companies in the world.
Are you looking to take your digital marketing game to the next level? Raghu Gaddam is here with a specialized digital marketing training program designed to help you get ahead. As an acclaimed digital marketer and entrepreneur, Raghu is giving away all his secrets on how he created successful campaigns for some of the most renowned companies in the world.
We understand to thrive highly competitive market. Your company needs an attractive online campaign.
We are offering modern solution with combination of web marketing, email and digital marketing techniques that will assure your landing/home page with quality traffic and increased Facebook marketing audience leads.
Our team of highly innovative professional promise to deliver you with instant results in such extremely competitive market. We help you in -
Increasing your social media presence
Promoting your engaging content at all major digital websites
Our firm Image Building and Etiquette Mapping has reputation of satisfying client across the globe. We believe in going beyond client’s expectation by optimum utilization of our website ranking strategies.
Feel free to contact in case of any issue in context of improving the visibility of your home or landing page. We look forward to get positive response from you soon.
Best Advanced Analytics Training center in Hyderabad SanjanaKona
Are you looking to take your digital marketing game to the next level? Raghu Gaddam is here with a specialized digital marketing training program designed to help you get ahead. As an acclaimed digital marketer and entrepreneur, Raghu is giving away all his secrets on how he created successful campaigns for some of the most renowned companies in the world.
Conversion Rate Optimization training in HyderabadNehaSree7
Are you looking to take your digital marketing game to the next level? Raghu Gaddam is here with a specialized digital marketing training program designed to help you get ahead. As an acclaimed digital marketer and entrepreneur, Raghu is giving away all his secrets on how he created successful campaigns for some of the most renowned companies in the world.
Best Digital Marketing Training center near MadhapurNehaSree7
Are you looking to take your digital marketing game to the next level? Raghu Gaddam is here with a specialized digital marketing training program designed to help you get ahead. As an acclaimed digital marketer and entrepreneur, Raghu is giving away all his secrets on how he created successful campaigns for some of the most renowned companies in the world.
Best Search Engine Optimization (SEO) Training in HyderabadNehaSree7
Are you looking to take your digital marketing game to the next level? Raghu Gaddam is here with a specialized digital marketing training program designed to help you get ahead. As an acclaimed digital marketer and entrepreneur, Raghu is giving away all his secrets on how he created successful campaigns for some of the most renowned companies in the world. Are you looking to take your digital marketing game to the next level? Raghu Gaddam is here with a specialized digital marketing training program designed to help you get ahead. As an acclaimed digital marketer and entrepreneur, Raghu is giving away all his secrets on how he created successful campaigns for some of the most renowned companies in the world.
Are you looking to take your digital marketing game to the next level? Raghu Gaddam is here with a specialized digital marketing training program designed to help you get ahead. As an acclaimed digital marketer and entrepreneur, Raghu is giving away all his secrets on how he created successful campaigns for some of the most renowned companies in the world.
Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers.
Web & Links Park - Introduction and Company ProfileWeb & Links Park
With an Aim to Take Your Business to a Higher Orbit of Growth Through Cutting Edge Innovative Services & Marketing Solutions, Web & Links Park Offers a Wide Range of Digital Services Right from SEO, SEM, and SMM to Digital Marketing, Branding, and Design/UX. Stay Tuned to Get Updated on a Variety of News From the Digital Landscape.
Unlock your business potential with a powerful sales funnel - Web Strategy Plus provides expert insights and practical solutions on why implementing a sales funnel is essential for business growth. Discover how to convert leads into loyal customers and maximize your online success. Explore our proven strategies today!
10 Reasons that prove email marketing should be your top priorityWeb Strategy Plus
Uncover the Key 10 Reasons Why Email Marketing Should Reign Supreme. Unleash the potential of email marketing to supercharge your business expansion and amplify conversions. Optimize your ROI and establish compelling connections with your desired audience. Harness the true power of email marketing through Web Strategy Plus. Begin your journey today and witness remarkable results!
When do you know that your company needs a website redesign? In many cases, it’s not just because of a single factor. Instead, it’s the result of a combination of factors. And if you’re wondering what factors most often lead to businesses deciding to look for redesign services, that’s exactly what we’re going to cover right now:
Tips for Getting Your Content the Attention It DeservesWeb Strategy Plus
If you’ve spent any amount of time reading about social media marketing, you’ve probably come across the phrase “content is king.” While we fully agree with that statement, it’s important to understand that there is a big caveat.
If you’re looking to boost your sales and help grow your business, conventional wisdom may lead you to believe that cold calling is the best approach for generating leads. While cold calling may have been the traditional approach to acquiring new clients and generating sales, studies show that this practice is ineffective and obsolete.
How to Create A Successful Franchise Marketing Strategy That Wins CustomersWeb Strategy Plus
If you understand why marketing is so important for a franchise but aren’t sure how to get started, keep reading to find out what goes into crafting a highly effective marketing strategy:
If you’re interested in reaping all the benefits that the right social media community manager can offer but don’t want to hire a full-time employee for this role, learn more about the solution Web Strategy Plus can provide.
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
The What, Why & How of 3D and AR in Digital CommercePushON Ltd
Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail.
Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems.
In this webinar, Vladimir will be covering the following topics:
Applications of 3D and AR in Digital Commerce,
Benefits of 3D and AR,
Tools to create, manage and publish 3D and AR in Digital Commerce.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
2. We Deliver Results
Our Mission
Understanding: We dig deep to truly understand your unique business needs and provide you
with a marketing plan that fits your budget to meet your goals.
Experts: Our team is the “best of the best” having all worked with small startups and Fortune
500 companies in Web Design, SEO, PPC, Social Media, Content Writing, Brand Development,
Marketing Strategies and more.
Strategy: We know running a successful business can take a lot of money and time so we
want to save you both.
Results: Once implemented you can start seeing immediate results from our efforts and use
those profits to reinvest back into your success!
3. Our Process
Step 1: Initial Consultation
We dig deep to understand your business so we
are sure to create a completely customized web
strategy to meet your unique goals.
Your Web Strategy Report includes:
• User Experience Analysis
• Competitive Analysis
• Search Engine Analysis
• Social Media Analysis
• Content Marketing Analysis
• Link Analysis
• Custom Recommendations
4. Web Design & Development
As specialists in Internet Marketing, the
websites we build are search engine optimized
from the ground up.
Every Website Includes:
• Mobile Friendly Version
• Social Media Integrations
• Search Engine Friendly
• Content Management System
• Html 5 Responsive Web Design
• Blog Integration
• Email Form Installed
• Training on how to use the platform
Companies that blog have 97% more inbound
links.
5. Print Design
Don’t have a logo for your business? Then you
don’t have an identity – it all starts with your logo.
Show your clients that you are established,
professional and trustworthy with a complete
stationary set.
• Business Logo
• Postcards
• Sales Sheets
• Flyers
• Brochures
• Catalogs
You want to ensure that all of your marketing
initiatives, both online and offline are consistent
and reinforce your brand.
6. Video Creation
Our Video Production team is highly
experienced in creating videos embedded with
the right keywords to help your business gain
the maximum impact on search engines.
Our Services Include:
• Motion Graphics Videos
• Storyboarding
• Human Voice Over
• High Quality Animation
• Video Interviews
• Search Engine Optimization
Your website is 50 times more likely to appear
on the first page of a search engine result if it
includes a video.
7. Mobile App Development
Our applications are cutting edge and with our
in-depth expertise on the integrated
development environments, we create apps
that stand out, have progressive features, user
friendliness and offer optimal user experience.
We develop on the following platforms:
• iPhone
• iPad
• Android
• Blackberry
By 2015 more people will be accessing the web
from mobile devices than from their
computers.
8. Social Media Design
Step 2: Design Social Media Platforms
Our talented design team goes to work on
your design and branding. We make sure to
brand, or in some instances rebrand
everything, as people need to be able to
readily identify with your social media
channels.
Step 3: Custom Setup of Media Platforms
Our experts will setup your social media
platforms with the tools to provide the
specific results your business needs.
9. Facebook Custom Design & Setup
Create a powerful first impression for your
business with custom designed landing pages.
This package includes:
• Design of Timeline Image and Profile Pic
• Design of 3 Custom landing pages and Tabs
• Install Email Newsletter Signup Tab
• Install Video Tab (if needed)
• Install E-commerce Tab (if needed)
• Install Events Tab (if needed)
• Search Engine Optimize content
1 out of every 7 minutes online is spent on
Facebook.
10. Twitter Custom Design & Setup
Create a unique customized twitter
business page designed by our expert
internet marketing consultants.
This package includes:
• Design of custom background
• Setup “Welcome Message”
• Submit to Twitter search directory
• Create Twitter Targeted Lists
• Search Engine Optimize content
Companies that useTwitter average 2x
more leads per month than those who
do not.
11. YouTube Custom Design & Setup
You’ve already invested a lot of time and
money producing your videos so why not
give your YouTube channel a professional
look to match?
This package includes:
• Design of custom background
• Import all videos into YouTube platform
• Creation of playlists
• Search Engine Optimize content
YouTube is the #2 search engine in the
world.
12. LinkedIn Custom Design & Setup
LinkedIn is a powerful platform for
developing relationships, building your
reputation and promoting your business.
Company Page Design
• Design of custom background
• Setup of services tabs and links
• Add video to promote
Personal Profile Optimization
• Search Engine Optimize Content
• Install apps as needed
• Add contact and social media links
LinkedIn averages one new member per
second.
13. Google+ Custom Design & Setup
Google Plus —currently has 359+ million
active users and is gaining 625,000 users
per day. Get your local business listed
and improve your search engine
visibility.
• Design of custom background
• Website Integration for Authorship
• Create photo galleries
• Search Engine Optimize Content
Websites that use Google's +1 button
generate 3.5 times more traffic from
Google+ than websites that don't have
it.
14. Email Custom Design & Setup
Your email database is priceless and building this list is so
important for potential sales. We can help you design
and implement the best email marketing strategy for
your business.
This package includes:
• Design and Installation of custom template
• Automate blog posts to email subscribers
• Create and install multiple opt-in forms
• Create first “welcome” email
• Create multiple email lists for your company
• Import current subscribers to platform
59% of marketers say that email is the most effective
channel for generating revenue.
15. Pinterest Custom Design & Setup
Pinterest currently has 10+ million
accounts and—12 million monthly
unique visitors. It’s the fastest site in
history to break 10 million unique
visitors and is used by 100+ brands
with 97% of their audience women.
• Design and install profile image
• Create 10 board strategies
• Creation of company Infographic
• Pin all company blogs
• Pin all company videos
• Search Engine Optimize Content
Females make up over 80% of
consumer spending.
16. Content Creation
Step 4: Content Creation
The next step is to create content that is
going to be shared and distributed across
these social media channels.
• Blog Article Writing
• Press Release Writing
• eBook Writing
• Social Media Content Creation
• Monthly Editorial Calendar
17. Content Promotion
Step 5: Content Distribution and Promotion
We make sure to cross promote your content
across all social media channels to drive traffic
back to your website.
• LinkedIn Group Post Strategy
• Pinterest pins
• Twitter Tweets
• Facebook Posts
• Google+ Posts
• Email Auto-Responders
• PPC & Retargeted Ads
18. Engagement Process
Step 6: Community Building
We help you develop a strong call-to-action
marketing strategy each month so you can see
direct results from our efforts. These programs
help create buzz and build customer loyalty.
• Coupons
• Contests
• Surveys
• Sweepstakes
• Events
• Webinars
• VIP program
19. Measure Results
Step 7: Measuring, Analyzing, Adapting
At the end of each month we provide a
detailed report analyzing all of our marketing
efforts. We then provide a plan for
optimization.
• 3-5 page detailed report
• Includes Google Analytics
• Click data for all blog posts
• Click data for all social media content
• Optimization recommendations
20. Facebook Case Study
The Social Media Monthly
Problem: The Social Media Monthly was a
new magazine concept and needed
investment money to continue operations.
Strategy: We helped them develop a
Kickstarter campaign to raise awareness of
the concept. We manually engaged with
similar Facebook pages introducing them to
our cause.
Results: We helped raised $22,928 giving
them the capital they needed to be a
thriving magazine today!
21. Twitter Case Study
The Best of Cincinnati
Problem: The Best of Cincinnati was trying
to increase sales for the Holiday season.
Strategy: We searched Twitter for keywords
“Cincinnati, Cincinnati Reds, Cincinnati
Bengals” followed and engaged with fans of
the city Nationwide.
Results: Increased awareness of the brand
and influenced them to buy gifts. We were
able to increase sales by 10% within the first
month. We also drove over 400+ new social
media followers!
22. Pinterest Case Study
Don Aslett’s Cleaning Center
Problem: The Cleaning Center wanted to gain more
social media followers and brand advocates.
Strategy: We promoted a contest where entries were
posted on Facebook, added to the Pinterest board for
review and then promoted via Twitter. On the final
week the entry with the most “likes” on Facebook
would win.
Results: The winning post resulted in over 90+ “likes”
increasing the page reach by 500%+. The Pinterest,
Facebook and Twitter followers grew by 1500+ in
weeks and we attracted new brand advocates.
23. LinkedIn Case Study
Keir Educational Resources
Problem: Keir did not have an online marketing
strategy and sales were dropping each month.
Strategy: Our team created a mirrored blog
(saving the company $40k in web development
providing a solution at less than 3% of this cost).
Developed a LinkedIn content strategy writing 4
blogs per month promoting to targeted LinkedIn
groups.
Results: Drove the sales numbers up each month
on average $22,000+ over 2013! YTD increased
sales volume of $135,000.