SlideShare a Scribd company logo
THE MAXX GROUP
We work to bring the world to you
SEO SITE AUDIT
cookplaylive
SITE HEALTH: 87%
The higher the score, the fewer
problems your site has, the
better it is optimized for search
engines, and the more user-
friendly it is.
The average industry score is
based on a number of websites
associated with the selected
industry. This list of sites is
based on Traffic Analytics data.
Average Total score:88% Top-10%Websites Score: 92%
Site Health Score in the Site Audit
is based on the number of your total errors and
total warnings that found on the pages crawled.
Errors (2)
Warnings
(5)
Notices
(5)
ERRORS
3 pages with duplicated meta
descriptions
no redirect or canonical to
HTTPS homepage from HTTP
version
WARNINGS
30 external links are broken
30 pages have low text-HTML ratio
16 images don’t have alt attributes
16 pages have a low word count
2 pages have too much text within the title tags
Notices
28 pages have more than one H1 tag
28 outgoing external links contain nofollow
attributes
5 orphaned pages in sitemaps
3 pages have only one incoming internal link
2 pages are blocked from crawling
CRAWLABILITY
Search engines like these features because they make
the site navigable. Consequently, the search engine
has an easier time indexing the website.
A crawlable website has:
• A clear layout
• A
straightforward sitemap
• Easy-to-access
internal links to each page
of content
CookPlayLive.org crawlability score: 97%
Crawlability refers to how easy it is for a searchengine to process (“crawl”) the
information on a website.
Indexable
Pages
Site Map vs. Crawled Pages
- Pages in sitemap 19
- Crawled Pages 36
Pages crawled: 36
- Non-indexable pages 18
- Indexable pages 18
Crawl Budget Waste
- Pages blocked from crawling
- Pages canonical to other pages
- Permanent redirects
EXAMPLES Impacting
SEO
HTTPS
VS.
HTTP
Update as
a secure site
INFORMATION
& NOTES
Website Host
Squarespace
Bedford Template Family
Version 7.0
Email Campaign Archive
https://us14.campaign-
archive.com/home/?u=e7e2883b2
198d92ab2c962043&id=5fa5670
570
Site Certification
Renewed on January 14, 2020
Expires on March 30, 2021
Google Analytics Set-up/tracking as of January 27,
2020
THANK YOU
James.j.rossi@gmail.com

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We Work to Bring the World to You. Site and SEO Auditing

  • 1. THE MAXX GROUP We work to bring the world to you
  • 3. cookplaylive SITE HEALTH: 87% The higher the score, the fewer problems your site has, the better it is optimized for search engines, and the more user- friendly it is. The average industry score is based on a number of websites associated with the selected industry. This list of sites is based on Traffic Analytics data. Average Total score:88% Top-10%Websites Score: 92%
  • 4. Site Health Score in the Site Audit is based on the number of your total errors and total warnings that found on the pages crawled. Errors (2) Warnings (5) Notices (5)
  • 5. ERRORS 3 pages with duplicated meta descriptions no redirect or canonical to HTTPS homepage from HTTP version
  • 6. WARNINGS 30 external links are broken 30 pages have low text-HTML ratio 16 images don’t have alt attributes 16 pages have a low word count 2 pages have too much text within the title tags
  • 7. Notices 28 pages have more than one H1 tag 28 outgoing external links contain nofollow attributes 5 orphaned pages in sitemaps 3 pages have only one incoming internal link 2 pages are blocked from crawling
  • 8. CRAWLABILITY Search engines like these features because they make the site navigable. Consequently, the search engine has an easier time indexing the website. A crawlable website has: • A clear layout • A straightforward sitemap • Easy-to-access internal links to each page of content CookPlayLive.org crawlability score: 97% Crawlability refers to how easy it is for a searchengine to process (“crawl”) the information on a website.
  • 9. Indexable Pages Site Map vs. Crawled Pages - Pages in sitemap 19 - Crawled Pages 36 Pages crawled: 36 - Non-indexable pages 18 - Indexable pages 18 Crawl Budget Waste - Pages blocked from crawling - Pages canonical to other pages - Permanent redirects
  • 11.
  • 12.
  • 14. INFORMATION & NOTES Website Host Squarespace Bedford Template Family Version 7.0 Email Campaign Archive https://us14.campaign- archive.com/home/?u=e7e2883b2 198d92ab2c962043&id=5fa5670 570 Site Certification Renewed on January 14, 2020 Expires on March 30, 2021 Google Analytics Set-up/tracking as of January 27, 2020