Vodafone India is the second largest mobile network operator in the country. It was founded in 1984 as a public limited telecommunication company incorporated in England. In 2007, Vodafone acquired a 67% controlling stake in Hutch Essar for $11.1 billion. Vodafone India is headquartered in Mumbai and has over 184 million customers as of 2015, with a 22.95% market share in India.

2. introduction
• Public limited telecommunication company founded in 1984,
Incorporated in England
• Vodafone India , formerly Vodafone Essar and Hutchison Essar, is
the second largest mobile network operator in India after Airtel by
subscriber base.
• In 2007,Vodafone agreed to acquire the controlling interest of 67%
in Hutch Essar for US$ 11.1 billion
• Headquartered in Mumbai, Maharashtra
• It has approximately 184 million customers as of April 2015 with
22.95% market share.
Mission: “To become the communications leader in an
increasingly connected world”

3. CEO (INDIA)
• Mr. Marten Pieters has been the
Chief Executive Officer of India at
Vodafone Group Public Limited
Company since February, 2009.
• Mr. Pieters serves as the
Managing Director and Chief
Executive Officer ofVodafone
Essar Ltd.

4. TIMELINE OF VODAFONE IN INDIA
1. 1992: Hutchison Whampoa and MAX group establish Hutchison Max
2. 2000: Acquisition of Delhi operations and entry into Calcutta (now Kolkata) and Gujarat markets
through Essar acquisition
3. 2001: Won auction for licences to operate GSM services in Karnataka, Andhra Pradesh and Chennai
4. 2003: Acquired AirCel Digilink (ADIL — ESSAR Subsidiary) which operated in Rajastan, Uttar
Pradesh East and Haryana telecom circles and rebranded it 'Hutch'.
5. 2004: Launched in three additional telecom circles of India namely Punjab, Uttar Pradesh (West)
and West Bengal.
6. 2005: Acquired BPL Mobile operations in 3 circles.This left BPL with operations only in Mumbai,
where it still operates under the brand 'Loop Mobile'.
7. 2007: Vodafone acquires a 67% stake in Hutchison Essar for $10.7 billion.The company is renamed
Vodafone Essar. 'Hutch' is rebranded to 'Vodafone'.
8. 2008: Vodafone acquires the licences in remaining 7 circles and starts its pending operations
in Madhya Pradesh circle, as well as in Orissa, Assam, North East and Bihar.
9. 2011:Vodafone Group buys out its partner Essar from its Indian mobile phone business. It paid
$5.46 billion to take Essar out of its 33% stake in the Indian subsidiary. It leftVodafone owning 74%
of the Indian business.

5. MARKET SHARE(india)
TURNOVER (2014-2015)
Vodafone
Turnover increased 12.6 %
to Rs. 42,526 crore

6. HUTCH-VODAFONE ACQUISITION

10. Have more than
2,38,000 base
station sites
transmitting wireless
device
Slow in
responding to
the trends
Launch its own
application
software
Very high
competitive and
strong market to
face

11. mobile services
3G
• On 19 May 2010, 3G spectrum
auction in India ended
M-Pesa
• ICICI launched M-Pesa on 18
April,2013
Angel
Stores
• As of 3 sep 2013, there were a total of
16Vodafone angel stores in 14 states

12. Vodafone 2015: Vodafone Red
Vodafone Red is….
Unlimited voice and text
Device flexibility
Safe and secure data experience
Accessible expert support
Family plans, roaming multi devices

13. future perspectives
Lower Prices
Attractive Schemes
Improved Network
Wide Coverage
Technological Upgradations(3G/4G)