This document provides 10 things businesses can do today to generate more business. These include sending handwritten notes to clients, clipping and sending articles of interest, asking satisfied clients for referrals, sending thank you gifts to referrers, giving business cards to influential people, writing letters to the editor of relevant publications, adding people to mailing lists, leaving compelling voicemails, making appointments, and calling clients not talked to in 2 years. The overall recommendations are low-cost personal touches to strengthen relationships with current and potential clients.

1. Internet and
Networking Solutions
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Ten Things to Do Today to Get Business

2. 1. Send a handwritten
note
Yes, not an email, a hand written, put in an
envelope note.

3. 2. Clip and send an
article of interest.
Often, when you find a link that addresses a
specific need a customer had asked
about recently, this works to show you've
remembered them.

4. 3. Talk to a satisfied
client and ask who else
you might help.
Or, ask for a recommendation on your
LinkedIn profile, not the checkbox
endorsement, but the written referral in
their own words.

5. 4. Send a thank-you
gift to someone who
referred you.
Many of those gifts that I've received, like
the drink cup from SEOmoz are within
eye sight on my desk today. They're an
important part of doing things.

6. 5. Give your business
card to someone with
influence.
To 'track' a business card, I've used
different taglines below the company
name so I know how the card got to that
person, for the ones I leave at the
Chamber of Commerce for instance.

7. 6. Send a letter to the
editor of a magazine
your customers read.
Right, but what also works the same on a
smaller scale is a comment in a blog or
online community that your clients
frequent.

8. 7. Add fifteen people to
your mailing list.
Or Blog subscribers to your blog, or
followers on your Facebook/Google
Plus page, or Twitter followers, etc,
etc.

9. 8. Leave a compelling
voice mail.
Give a call to action, that will get you a call
back.

10. 9. Make an
appointment.
Show you know your client's time is
important and respect that.

11. 10. Call a client you
haven't talked to in two
years.
Update contact information, share
something new that would be a good fit
for their campaigns, and most important
don't be 2 years between calls!

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