Valuations For Startups
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This document provides an overview of angel investments, including defining angels and their typical investment amounts ranging from 30 lakh to 6 crore INR. It discusses factors angels consider like startup stage, team experience and traction. Terminologies covered include pre-money/post-money valuation, stock option pools, liquidation preference. Valuation methodologies like scorecard valuation and P/E ratios are explained. Key issues for angels are expected dilution, legal protection, and regulatory barriers in India like CASS and applicable tax sections.
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2) Companies should validate that customers feel their problem is urgent and are willing to budget to solve it, rather than facing high inertia to value.
3) To scale, companies need to create a repeatable playbook for consistently finding, converting, and retaining customers through sales and marketing.
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1) Marketing foundations for startups have changed with the rise of online marketing, content marketing, and micro-brands. Simple, clear messages that pass the "grandma test" and "Chinese whisper test" are key.
2) Remarkable products lead to remarkable marketing without needing PR. Knowing, liking, and trusting your audience through an authentic story is the best way to survive.
3) Every startup has the same underlying story structure - pursuing a "treasure island" goal propelled by a "tailwind" amidst "other players," with evidence of why they will win. Upekkha helps startups become "value SaaS" businesses that use resources more efficiently to succeed in the
Content marketing for startups iim vizag
Niraj is the founder and CEO of Hiver, a SAAS company with over 1000 customers globally and 38 employees. Hiver uses content marketing to generate brand awareness, demand, and revenue by starting small, understanding their audience, and creating high quality content tailored to different stages of the sales funnel with clear calls to action and distribution plans. The goal is to move users along the path from initial exposure to loyal customers.
Pitch presentation kaushal
The document provides guidance on how to create an effective pitch deck for funding. It outlines 11 steps to tell a compelling story: 1) Define the problem and solution, 2) Tell a story with a sample company, 3) Describe the market size and opportunity, 4) Explain how the solution solves customer problems, 5) Provide proof through testimonials and data, 6) Prove the business model and revenue streams, 7) Show the capable leadership team, 8) Address the competition, 9) Specify the financial requirements and use of funds, 10) Outline the roadmap, and 11) End with a clear call to action. The overall goal is to open the investor's mind to the vision and get them
Key thoughts for a killer investor pitch deck
The document provides guidance on creating an effective investor pitch deck, highlighting that it should tell a concise story that addresses key elements such as the problem/opportunity, product/solution, business model, and traction. It emphasizes weaving these elements into a simple, structured story that triggers emotions like empathy, fear of missing out, or desire to be part of the opportunity. The story should be told to the right investors and leave them wanting to know more about the unique founder's insights and vision.
Content marketing for startups (iim indore, hiver)
Niraj is the founder and CEO of Hiver, a SAAS product with over 1000 customers globally and 45 employees. While mostly bootstrapped, Hiver is announcing a Series A funding round next week. The document discusses using content like websites, blogs, ebooks, and webinars to spread your message, generate leads, and retain customers. It provides tips for identifying your target audience and their interests, keywords, and where they engage online to create and distribute helpful high-quality content strategically.
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Content marketing for startups (iim indore, hiver)
Content marketing for startups (iim indore, hiver)
Valuations For Startups
- 1. Angel Investments Understanding Angels, Valuation and Regulations
- 2. Definition • Who is an Angel - Profile • Motives • Round Structures • Ticket Sizes – INR 30,00,000 to INR 6,00,00,000
- 3. Startup Stage Parameters • Idea – Innovation vs Execution • Validation - Traction • Team – Experience and Credibility
- 4. Terminologies • Pre-Money and Post Money • Stock Option Pool • Liquidation Preference • Preference vs Common Shares • Exit
- 5. Valuation Methodologies • Scorecard Valuation – Average Market Pre-Money Value X Weight • P/E Ratio – ( Expected Earnings X P/E Ration) / ROI Multiple • How it actually happens – Yes/No vs Value
- 6. What do you watch out for • Expected Dilution over lifecycle of the business • LP Clause • Option Pool Dilution • Legal and Statutory expenses
- 7. The regulation barrier • CASS – Computer Aided Scrutiny Selection • Section 56.2.vii.b and Section 68 • Alternatives: • Country of registration • Bonus Shares • Don’t raise
- 8. Thank You