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PROJECT A VENTURES!
!
European Innovation & Entrepreneurship!
Stanford School of Engineering!
!
Uwe Horstmann!
Founder, Project A Ventures!
!
2014-01-13!
BERLIN, !
GERMANY!

“BEST CLUB IN THE WORLD“	
  
NEW YORK TIMES!

2	
  
PROJECT A CAMPUS!

3	
  
BERLIN, !
GERMANY!

3M+ USERS!
BENCHMARK, BILL GATES, ...!

5M+ DOWNLOADS!
19M USD SEQUOIA!

4	
  

50M+ ACTIVE / MONTH	
  
250 EMPLOYEES!

180M USERS!
170 EMPLOYEES	
  
110M USD!
VENTURE FUND!

SEED / SERIES A!
!
OWN IDEAS &!
EXTERNAL TEAMS!
5	
  

+	
  

100!
EMPLOYEES!

OPERATIONAL SUPPORT!
•  PRODUCT / ENGINEERING!
•  CUSTOMER ACQUISITION / BI!
•  ORGANIZATION BUILDING / HR!
UWE HORSTMANN
CHRISTIAN WEISS

THIES SANDER

FLORIAN
HEINEMANN
6	
  
MOSCOW!
LONDON!
STOCKHOLM!
IS BERLIN !!! !THE NEXT SILICON VALLEY?!
! ! !
BARCELONA!
HELSINKI!
RIGA!
!
7	
  
IS BERLIN THE NEXT SILICON VALLEY?!

1
!
2
!
3
!
4
!

8	
  

LESS AND SMALLER EXITS!
!
LESS DEVELOPED ANGEL / OPERATIONAL 

ECOSYSTEM!
!
LESS DEVELOPED FINANCING ECOSYSTEM!
!
GEO FRAGMENTATION!
3 SELECTED PORTFOLIO COMPANIES!

9	
  
TIRENDO: A TYPICAL EUROPEN EXIT IN 18 MONTHS?!
March 2012

Launch of
•  tirendo.de

June 2012

Dec 2012

Launch of
•  tirendo.nl
•  tirendo.at
•  tirendo.fr
•  tirendo.pl

Sebastian Vettel as brand
ambassador

1st redesign

Jan 2013

Launch of
•  tirendo.ch

1st TV spot
"on air"

2nd TV spot
"on air"

June 2013

Launch of
•  tirendo.be
•  tirendo.se

3rd TV spot
"on air"

2nd redesign

3rd redesign

4th redesign

+  steel complete
wheels

+  motorbike tires
+  alloy wheel
configurator
+  alloy rims

+  car accessories
and parts
TICTAIL: THE TUMBLR FOR ECOMMERCE!

FROM SCANDINAVIA WITH LOVE	
  
SAATCHI ONLINE: PROJECT A COMES TO THE US!
INVESTMENT, OPERATIONAL SUPPORT FOR US-BASED COMPANY!
!
1000X REVENUE GROWTH IN 12 MONTHS!
!
NEW CEO ON BOARD	
  
UWE HORSTMANN!
!
UWE@PROJECT-A.COM!
@UWEHORSTMANN!
+49-151-52436886!
!
WWW.PROJECT-A.COM!

THANK YOU!

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Uwe Horstmann - Project-A Ventures - Germany - Stanford Engineering - Jan 13 2014