The document discusses the rise of mobile marketing as the most significant marketing trend today. It notes several statistics that demonstrate the increasing importance of mobile, such as there being over 1.1 billion smartphones worldwide and more than 50% of local searches being done on mobile. It then describes the services offered by JFS Marketing to help businesses capitalize on this mobile trend through developing mobile sites, providing QR codes, analytics, and other mobile marketing solutions.
UberEats is analyzing its pricing strategy for food delivery in San Francisco. The document outlines UberEats' research into competitors' pricing, customer survey data on willingness to pay at different price points, and a pricing model developed using penetration pricing. The model recommends initial lunch prices of $8-9 and dinner prices of $10.45-14.47, varying by zone, to maximize market share. It also provides timelines for when to gradually increase prices in each zone as the business reaches break-even points.
NPSAPPS began in 2012 and is part of a larger organization that has been in business since 2001. The NPSAPPS team is focused on your business. We have put together a program that will take your business to the next level. Digital marketing, digital advertising and branding are the future – and the future is here today! Everyone has a smartphone. iPhone, Android and other smart phones make up 70% of the cell phone market today – and that number is growing. Apps for businesses is something innovative and should be a part of your digital footprint.
NPSAPPS is not only going to design your app, we are going to assist you in marketing your app so you can get your business in your customers smartphones! Our apps are are affordable, feature rich and innovative! An app will help you build loyalty, brand your business and much more!
Dailykart aims to provide a mobile app and website allowing users to order groceries online from nearby stores for delivery. This addresses issues with the unorganized local grocery sector like inconsistent delivery options and inability to check product availability. The app will connect users to local shops, incorporate gamification not seen in other online grocery platforms, and ensure quality products and fast delivery through the local shop network. This has the potential for high profits by addressing limitations of major competitors while exploiting the needs of customers for easy, convenient grocery shopping. An initial test launch in a small area will provide performance data to guide long-term strategy and goal-setting.
RestroApp - Create Your Own Restaurant AppBrian Merrick
Create a powerful and professional mobile app for your restaurant with RestroApp. We help you put your customers first and engage them 24X7 on the go. We build great mobile apps that are easy to use and manage. We create mobile apps that change lives. With Restro App you will be able to interact, deliver and put your menu along with locations directly into your customers hands. Our team is working hard to make your entry into mobile markets simple and pain-free.
The ever-growing demand of food items from every corner has the led food industry to make a successful pace with the technology. To know more about the benefits associated with the online food delivery apps, read this PPT with Techugo- A top mobile app development company.
The document discusses the rise of mobile marketing as the most significant marketing trend today. It notes several statistics that demonstrate the increasing importance of mobile, such as there being over 1.1 billion smartphones worldwide and more than 50% of local searches being done on mobile. It then describes the services offered by JFS Marketing to help businesses capitalize on this mobile trend through developing mobile sites, providing QR codes, analytics, and other mobile marketing solutions.
UberEats is analyzing its pricing strategy for food delivery in San Francisco. The document outlines UberEats' research into competitors' pricing, customer survey data on willingness to pay at different price points, and a pricing model developed using penetration pricing. The model recommends initial lunch prices of $8-9 and dinner prices of $10.45-14.47, varying by zone, to maximize market share. It also provides timelines for when to gradually increase prices in each zone as the business reaches break-even points.
NPSAPPS began in 2012 and is part of a larger organization that has been in business since 2001. The NPSAPPS team is focused on your business. We have put together a program that will take your business to the next level. Digital marketing, digital advertising and branding are the future – and the future is here today! Everyone has a smartphone. iPhone, Android and other smart phones make up 70% of the cell phone market today – and that number is growing. Apps for businesses is something innovative and should be a part of your digital footprint.
NPSAPPS is not only going to design your app, we are going to assist you in marketing your app so you can get your business in your customers smartphones! Our apps are are affordable, feature rich and innovative! An app will help you build loyalty, brand your business and much more!
Dailykart aims to provide a mobile app and website allowing users to order groceries online from nearby stores for delivery. This addresses issues with the unorganized local grocery sector like inconsistent delivery options and inability to check product availability. The app will connect users to local shops, incorporate gamification not seen in other online grocery platforms, and ensure quality products and fast delivery through the local shop network. This has the potential for high profits by addressing limitations of major competitors while exploiting the needs of customers for easy, convenient grocery shopping. An initial test launch in a small area will provide performance data to guide long-term strategy and goal-setting.
RestroApp - Create Your Own Restaurant AppBrian Merrick
Create a powerful and professional mobile app for your restaurant with RestroApp. We help you put your customers first and engage them 24X7 on the go. We build great mobile apps that are easy to use and manage. We create mobile apps that change lives. With Restro App you will be able to interact, deliver and put your menu along with locations directly into your customers hands. Our team is working hard to make your entry into mobile markets simple and pain-free.
The ever-growing demand of food items from every corner has the led food industry to make a successful pace with the technology. To know more about the benefits associated with the online food delivery apps, read this PPT with Techugo- A top mobile app development company.
Mobile apps are a powerful marketing tool for businesses. They allow businesses to stay connected with customers, provide discounts and promotions, and generate leads. Some key benefits of apps include allowing businesses to send push notifications to notify customers of deals or events, integrate loyalty programs and coupons, provide directions to locations, and gain valuable customer analytics. Apps cost as little as $995 to develop initially and $59 per month for ongoing services and support. Having a business app allows companies to meet customers where they are on their mobile devices and gain a first-mover advantage over competitors.
Case Study - Restaurants Using Mobile Appsjanettewynn
Papa Luigi's saw an increase in new and repeat business after implementing a mobile app. The app allowed customers to call directly, view offers, book reservations, see photos and directions. This improved communication with customers and increased business. The document discusses the features and benefits of the app for Papa Luigi's, including increased customer spending, social media following and interactions. It also outlines the funding options available to support app development costs.
TheList is an application that is downloaded directly into the user's smartphone and features a complete catalog of nightlife/entertainment venues and a "Live Feed" (patent pending)of all current events that are occurring instantly updated by the venues themselves. By covering everything from events, promotions, celebrity sightings and last minute deals in real-time updates, TheList seeks to become THE source for entertainment information in the U.S. All of the information will be available in the palm of your hand displayed in an innovative design that is both convenient and user-friendly.
This document proposes creating a truly blended dining experience through an integrated delivery and dining platform. It identifies key insights around intimacy between customers and restaurants through personalization, scalability for restaurant owners through shared purchasing power and operations support, convenience for customers through seamless ordering and payment, and stability for drivers through financial management tools. The platform aims to address these through personalized delivery orders, on-site booking and payment, an enhanced restaurant experience, and driver money management services.
This is a presentation on a mobile app marketing strategy. The app name "SAYLIVERY, You say, we Deliver" will be an app, collaborating with different service providers and customers can find all these services under one head, i.e. this app. The estimated price for the service will be displayed beforehand.
This document discusses the benefits of mobile apps for businesses. It notes that the world has gone mobile, with 78% of Americans owning smartphones they keep within 9 feet at all times. Mobile apps allow businesses to provide customers with an engaging experience, gain exposure through sharing, and reduce marketing costs. An app can be created for $995, plus $59 per month, and provide features like push notifications, maps, shopping carts, and analytics. The document advocates that businesses get their app now to gain a first-to-market advantage and stay ahead of the competition.
R.W.R is an app for women who want to look best and spend smart. It offers a wide range of branded and designer clothes on rent at just one-tenth of the retail price in market. The presentation is about the proposed marketing plan for the android app.
The document discusses Uber Eats and describes the key aspects of its three main apps: the Eater app for consumers, the Restaurant app for restaurant partners, and the Driver app for delivery drivers. The Eater app focuses on helping users find over 100,000 restaurants and see hyperlocal promotions. The Restaurant app provides functionality for restaurants and needs to support long-lived sessions and multiple users. The Driver app handles order verification and delivery and must account for challenges like battery life and navigating to addresses.
The Boost app store is a reputed app promotion service which takes the deserving app to the top of the app store. App boost limited provides campaigns which incentivies install and caters marketing for years apps on us app store based on the performance of the developer.
This document promotes mobile apps as a way for businesses to gain competitive advantage. It notes that the world has gone mobile, with 78% of Americans owning smartphones. An app can provide benefits like better customer experience, marketing exposure, and easy sharing. For $995, a business can get an app designed for both Apple and Android platforms, with features like GPS, image gallery, push notifications, and more. There is also a $59 monthly service fee for updates, hosting, and analytics. The presentation encourages businesses to get their app first to gain early advantage in their market.
Get mobile apps for restaurants for better sales and popularity online!therestaurantsapp
This document discusses how mobile apps can help restaurants attract more customers and increase sales and popularity online. It explains that mobile apps allow restaurants to reach their target audiences more easily since people spend a lot of time on their phones. Restaurants can use apps to promote their menus, allow online food ordering, and send customers push notifications about deals and events. The document argues that mobile apps improve customer engagement and encourage repeat business, helping to boost restaurant sales and raise awareness of the business.
The document proposes a mobile shopping application called SmartShop that will provide deals on clothing, electronics, and home furnishings from both online and local retailers. It will have a free version for basic features and a $3.99/month premium version for exclusive deals and rewards. The app aims to simplify the shopping process by allowing quick price comparisons and tailored search results. It will target tech-savvy professionals aged 25-40 and seek 100,000 downloads and 5% premium conversion in the first two months through social media marketing and partnerships with e-commerce websites and local stores. Revenue will come from ads, commissions from featured sellers, and premium subscriptions.
The APPoSHOW was created due to the demand of social media marketing and its effects on how businesses advertise. As part of their three steps to producing and helping their clients go viral, NHAMobile created this trade show specifically for its app owners. This new type of trade show will allow NHAMobile’s clients to promote their products and services in front of a large audience of like-minded consumers, all under one roof. Exhibitors can expect to grow their customer base and gain new business opportunities without risk and long-term commitment.
This document outlines a management plan for a mobile app that allows restaurants to order food and other supplies with a single click. The app will be available for free with basic features, or as a premium version for a fee that offers additional services like faster delivery and pest control. The goals of the app are to help restaurants efficiently manage their supplies, provide a flexible work schedule for employees, and ensure customer and employee satisfaction. Marketing strategies include billboard ads, pamphlets, sponsoring events, and banners to promote the app.
SnapDecision is a real-time mobile marketing platform for restaurants and bars to advertise deals, specials and happy hours to a highly targeted user base.
This presentation has been uploaded by Public Relations Cell, IIM Rohtak to help the B-school aspirants crack their interview by gaining basic knowledge on Economics.
References:
www.investopedia.com/terms/o/opportunitycost.asp
http://sparkcharts.sparknotes.com/economics/macroeconomics/section1.php
http://www.slideshare.net/RahulKaurav/xx-unit-iii
http://www.investopedia.com/articles/04/051904.asp
https://www.rbi.org.in/home.aspx
QIM (Quality Issue Management) permite a las empresas gestionar mejor la calidad mediante el seguimiento y resolución de incidencias de diferentes áreas como producción, I+D, suministro y ventas. El análisis de estas incidencias proporciona información valiosa para mejorar la calidad de productos y servicios, los métodos de producción y las relaciones con proveedores. Además, QIM integra la información de incidencias en los módulos SAP y otros sistemas, controlando el estado y seguimiento de cada incidencia.
Mobile apps are a powerful marketing tool for businesses. They allow businesses to stay connected with customers, provide discounts and promotions, and generate leads. Some key benefits of apps include allowing businesses to send push notifications to notify customers of deals or events, integrate loyalty programs and coupons, provide directions to locations, and gain valuable customer analytics. Apps cost as little as $995 to develop initially and $59 per month for ongoing services and support. Having a business app allows companies to meet customers where they are on their mobile devices and gain a first-mover advantage over competitors.
Case Study - Restaurants Using Mobile Appsjanettewynn
Papa Luigi's saw an increase in new and repeat business after implementing a mobile app. The app allowed customers to call directly, view offers, book reservations, see photos and directions. This improved communication with customers and increased business. The document discusses the features and benefits of the app for Papa Luigi's, including increased customer spending, social media following and interactions. It also outlines the funding options available to support app development costs.
TheList is an application that is downloaded directly into the user's smartphone and features a complete catalog of nightlife/entertainment venues and a "Live Feed" (patent pending)of all current events that are occurring instantly updated by the venues themselves. By covering everything from events, promotions, celebrity sightings and last minute deals in real-time updates, TheList seeks to become THE source for entertainment information in the U.S. All of the information will be available in the palm of your hand displayed in an innovative design that is both convenient and user-friendly.
This document proposes creating a truly blended dining experience through an integrated delivery and dining platform. It identifies key insights around intimacy between customers and restaurants through personalization, scalability for restaurant owners through shared purchasing power and operations support, convenience for customers through seamless ordering and payment, and stability for drivers through financial management tools. The platform aims to address these through personalized delivery orders, on-site booking and payment, an enhanced restaurant experience, and driver money management services.
This is a presentation on a mobile app marketing strategy. The app name "SAYLIVERY, You say, we Deliver" will be an app, collaborating with different service providers and customers can find all these services under one head, i.e. this app. The estimated price for the service will be displayed beforehand.
This document discusses the benefits of mobile apps for businesses. It notes that the world has gone mobile, with 78% of Americans owning smartphones they keep within 9 feet at all times. Mobile apps allow businesses to provide customers with an engaging experience, gain exposure through sharing, and reduce marketing costs. An app can be created for $995, plus $59 per month, and provide features like push notifications, maps, shopping carts, and analytics. The document advocates that businesses get their app now to gain a first-to-market advantage and stay ahead of the competition.
R.W.R is an app for women who want to look best and spend smart. It offers a wide range of branded and designer clothes on rent at just one-tenth of the retail price in market. The presentation is about the proposed marketing plan for the android app.
The document discusses Uber Eats and describes the key aspects of its three main apps: the Eater app for consumers, the Restaurant app for restaurant partners, and the Driver app for delivery drivers. The Eater app focuses on helping users find over 100,000 restaurants and see hyperlocal promotions. The Restaurant app provides functionality for restaurants and needs to support long-lived sessions and multiple users. The Driver app handles order verification and delivery and must account for challenges like battery life and navigating to addresses.
The Boost app store is a reputed app promotion service which takes the deserving app to the top of the app store. App boost limited provides campaigns which incentivies install and caters marketing for years apps on us app store based on the performance of the developer.
This document promotes mobile apps as a way for businesses to gain competitive advantage. It notes that the world has gone mobile, with 78% of Americans owning smartphones. An app can provide benefits like better customer experience, marketing exposure, and easy sharing. For $995, a business can get an app designed for both Apple and Android platforms, with features like GPS, image gallery, push notifications, and more. There is also a $59 monthly service fee for updates, hosting, and analytics. The presentation encourages businesses to get their app first to gain early advantage in their market.
Get mobile apps for restaurants for better sales and popularity online!therestaurantsapp
This document discusses how mobile apps can help restaurants attract more customers and increase sales and popularity online. It explains that mobile apps allow restaurants to reach their target audiences more easily since people spend a lot of time on their phones. Restaurants can use apps to promote their menus, allow online food ordering, and send customers push notifications about deals and events. The document argues that mobile apps improve customer engagement and encourage repeat business, helping to boost restaurant sales and raise awareness of the business.
The document proposes a mobile shopping application called SmartShop that will provide deals on clothing, electronics, and home furnishings from both online and local retailers. It will have a free version for basic features and a $3.99/month premium version for exclusive deals and rewards. The app aims to simplify the shopping process by allowing quick price comparisons and tailored search results. It will target tech-savvy professionals aged 25-40 and seek 100,000 downloads and 5% premium conversion in the first two months through social media marketing and partnerships with e-commerce websites and local stores. Revenue will come from ads, commissions from featured sellers, and premium subscriptions.
The APPoSHOW was created due to the demand of social media marketing and its effects on how businesses advertise. As part of their three steps to producing and helping their clients go viral, NHAMobile created this trade show specifically for its app owners. This new type of trade show will allow NHAMobile’s clients to promote their products and services in front of a large audience of like-minded consumers, all under one roof. Exhibitors can expect to grow their customer base and gain new business opportunities without risk and long-term commitment.
This document outlines a management plan for a mobile app that allows restaurants to order food and other supplies with a single click. The app will be available for free with basic features, or as a premium version for a fee that offers additional services like faster delivery and pest control. The goals of the app are to help restaurants efficiently manage their supplies, provide a flexible work schedule for employees, and ensure customer and employee satisfaction. Marketing strategies include billboard ads, pamphlets, sponsoring events, and banners to promote the app.
SnapDecision is a real-time mobile marketing platform for restaurants and bars to advertise deals, specials and happy hours to a highly targeted user base.
This presentation has been uploaded by Public Relations Cell, IIM Rohtak to help the B-school aspirants crack their interview by gaining basic knowledge on Economics.
References:
www.investopedia.com/terms/o/opportunitycost.asp
http://sparkcharts.sparknotes.com/economics/macroeconomics/section1.php
http://www.slideshare.net/RahulKaurav/xx-unit-iii
http://www.investopedia.com/articles/04/051904.asp
https://www.rbi.org.in/home.aspx
QIM (Quality Issue Management) permite a las empresas gestionar mejor la calidad mediante el seguimiento y resolución de incidencias de diferentes áreas como producción, I+D, suministro y ventas. El análisis de estas incidencias proporciona información valiosa para mejorar la calidad de productos y servicios, los métodos de producción y las relaciones con proveedores. Además, QIM integra la información de incidencias en los módulos SAP y otros sistemas, controlando el estado y seguimiento de cada incidencia.
Predictive Model for Ultrasonic Slitting of Glass Using Feed Forward Back Pro...IJSRD
The prediction of process performance is essential to select the control parameters for obtaining the goals of production. Ultrasonic machining is popular material removal process brittle materials like glass, ceramics etc. Glass is a widely used engineering material in number of engineering applications like microscopy, optics etc. In this paper, experiments are conducted to obtain data regarding the effect of process parameters on ultrasonic slitting in common glass. Amplitude, pressure and thickness of the glass sheet are chosen as control parameters. Three levels of each of these parameters are selected giving 33 = 27 trials. Material removal rate (MRR), overcut (OC), taper produced on the slits are determined as response parameters. Artificial Neural Network (ANN) model is developed to capture relationship between control and response parameters as a predictive tool to predict the performance of the process.
Poder, proceso y asamblea constituyente 2016. Leandro Paredes J.FundacionPoder
La pandemia de COVID-19 ha tenido un impacto significativo en la economía mundial. Muchos países experimentaron fuertes caídas en el PIB y aumentos en el desempleo debido a los cierres generalizados y las restricciones a los viajes. Aunque las vacunas ofrecen esperanza de una recuperación económica en 2021, el panorama a corto plazo sigue siendo incierto dado el resurgimiento de casos en algunas partes del mundo.
Este documento describe el metabolismo hidroelectrolítico y la deshidratación. Explica que el porcentaje de agua en el cuerpo varía según la edad, y describe la fisiología del plasma, espacio intersticial y espacio celular. Además, detalla los tipos de deshidratación (isotónica, hipotónica e hipertónica), sus causas, signos clínicos y tratamiento. El tratamiento depende de la gravedad de la deshidratación y puede incluir rehidratación oral o parenteral con sueros
Webinar on Marketing Basics by IIM Rohtak for Admissions-2014PR Cell, IIM Rohtak
Webinar on Marketing Basics by IIM Rohtak for Admissions-2014. Here are the videos of the webinar:
http://www.youtube.com/watch?v=zUTmwdGX4Sg
http://www.youtube.com/watch?v=ji3c3XOFnG0
Lid driven cavity flow simulation using CFD & MATLABIJSRD
Steady Incompressible Navier-Stokes equation on a uniform grid has been studied at various Reynolds number using CFD (Computational Fluid Dynamics). Present paper aim is to obtain the stream-function and velocity field in steady state using the finite difference formulation on momentum equations and continuity equation. Reynold number dominates the flow problem. Taylor’s series expansion has been used to convert the governing equations in the algebraic form using finite difference schemes. MATLAB has been used to draw to flow simulations inside the driven-cavity.
This document provides information about the phylum Porifera (sponges). It describes the general characteristics and body structure of sponges, including their three canal systems, types of spicules, and three classes of classification. The document discusses the life processes of sponges, including their filter feeding, excretion, sexual and asexual reproduction, and ecology. It analyzes a zoological investigation about collagen isolation from marine sponges and its effects on skin parameters.
Atencion de enfermeria con el niño con diarrea y deshidrataciongraciela maidana
El documento habla sobre la atención de enfermería para niños con diarrea y deshidratación. Explica la clasificación de la diarrea según el tiempo de evolución y las manifestaciones clínicas, así como los objetivos del tratamiento. Detalla los síntomas de deshidratación leve, moderada y grave, y las medidas para prevenir y tratar la deshidratación, como la preparación de sales de rehidratación oral y el plan de hidratación parenteral si es necesario.
Financial Analysis of Oswal Woollen Mills Ltd.ishbagga
This document summarizes a study on the financial analysis of Oswal Woollen Mills Ltd. It includes an introduction to the textile industry and company. The objectives are to analyze the company's financial position and performance. Financial statements over 5 years are analyzed using ratios to measure liquidity, asset management, debt management, profitability, and cash flows. Key findings indicate the company finances fixed and current assets from long term sources, improving liquidity. In conclusion, the financial analysis provided insights into the company's financial health.
The document outlines a single elimination basketball tournament schedule for a middle school girls team. It lists the team names and start times for each game, with indications of home or away locations. The last team standing after all the matches will be crowned the tournament winner.
Ditching those bullet points and going visual not only makes your slide decks more enjoyable for your audience; your slide decks are also more fun for you to make. I hope these examples inspire you.
El documento describe la relación entre el sistema sanguíneo y el sistema linfático. El sistema linfático recoge el exceso de líquido de los tejidos que sale de los capilares sanguíneos y lo transporta a través de los vasos y capilares linfáticos de regreso al sistema sanguíneo. Los ganglios linfáticos filtran la linfa y contienen linfocitos que combaten bacterias y virus.
Borromini fue un arquitecto barroco italiano que se opuso al estilo de Bernini y creó obras dramáticas y expresivas con formas complejas y curvas. Sus diseños rompieron con las convenciones al priorizar la estructura sobre el espacio y usar elementos decorativos abundantes. Algunas de sus obras más destacadas incluyen la Iglesia de Sant'Ivo alla Sapienza y la fachada de San Carlo alle Quattro Fontane en Roma.
In this short revision video we look at a range of business objectives and how they affect the price that might be charged to consumers.
Key revision points:
Objectives often driven by managerial motives
Interdependent behaviour in an oligopoly - firms must consider the likely reactions of rivals
Most businesses are satisficers rather than maximisers
Regulatory interventions do matter e.g. price capping
More firms now use big data to drive revenues
Consumers are increasingly sensitive to issues surrounding fair / ethical pricing
The document summarizes a joint project between BP and Land O'Lakes to establish small-scale dairy processing facilities in rural Azerbaijan. The project refurbished unused shipping containers to create 4 modular cheese production plants. Land O'Lakes provided training and technical assistance to local farmers' associations selected to operate the plants. The goals were to provide local farmers a market for their milk, create jobs, and produce safe dairy products to boost rural incomes. The project budget came from BP, USAID, Land O'Lakes, and contributions from local beneficiaries. By May 2003 the plants had started commercial production.
This document promotes a mobile marketing business opportunity. It discusses how mobile is taking over local business marketing and represents a major business opportunity. It outlines 7 ways to make money through the mobile marketing business, including creating your own app, selling apps in app stores, mobile blogging, mobile advertising, mobile marketing campaigns for local businesses, reselling mobile apps, and earning commissions from a team. Participants are provided training, websites, and tools to recruit others and sell mobile apps and services to local businesses.
This document describes a customer referral program from National Billboard Group that places advertisements for small businesses inside major retailers like CVS. It argues that these indoor billboards are an affordable way to get exposure and new customers locally. The program includes an exclusive billboard placement near the store entrance seen by thousands, take-home marketing materials, links to the business website through QR codes, and internet exposure on Savingsulove.com. Statistics are provided showing that such in-store advertising can generate a 5-9.9% return on investment from new customers within a few miles. Pricing starts at $3,500 for 1-4 locations or $3,000 for 5+ locations, plus additional fees.
The document discusses plans to develop a mobile app that provides customers coupons and deals from various local retailers in order to increase sales and customer loyalty. It outlines features of the app including special offers, galleries, coupons, and click-to-call functions. Implementation details are provided such as assembling teams for development, analysis, advertising, and coupon management with target start dates for each function.
- Shopfort, a social marketing platform, is launching a new Android application to compete with large e-commerce companies like Amazon and Flipkart.
- The marketing plan aims to achieve a 2% market share and $1 million in sales revenue in the first year by initially launching the application, identifying customer segments through research, and promoting on social media.
- It will target online shoppers and merchants with efficient intracity sales and delivery between buyers and sellers.
Final Project - Marketing Plan for Mobile App (Shoppers Way)Anugrah Nimavat
This Final Project on Marketing Plan for mobile app (Shoppers Way) is created by me Anugrah Nimavat (NIT-Surat) during marketing internship under the guidance of Prof. Sameer Mathur (IIM Lucknow).
This business plan is submitted by Group 1 for their flower business called FioriBd. The key points are:
- FioriBd will sell flowers and floral products online and deliver them within 45 minutes of ordering. Their office will be located in Dhaka.
- Their mission is to exceed customer expectations with high quality floral products and services. Their vision is to be the leading florist in Dhaka and expand their market area.
- They will offer fresh flower bouquets, gift sets, and bulk flowers. They will also act as a middleman connecting customers with decor vendors.
- Their target customers are affluent people in Gulshan and Banani areas of D
This marketing plan proposes an app and delivery service for online grocery shopping. It aims to revolutionize traditional grocery buying by allowing customers to order groceries through a mobile app that will deliver the items to their doorstep within 90 minutes. This will save customers time spent visiting stores and dealing with traffic. The plan outlines competitors in metropolitan cities, opportunities in other untapped areas, and threats from local markets. It proposes positioning the service based on offering high quality products at prices below maximum retail price with fast delivery. An implementation timeline is provided covering market research, app development, and promotional activities before and after launch.
MORE FOR LESS (MARKETING PLAN FOR COUPONS APP)SIMRAN GUREJANI
This marketing plan is for an app called "More for Less" that provides coupons and deals. The plan outlines the company's strengths in providing coupons for various services, associating with many merchants, and daily updates. Opportunities include emerging as a leading coupon app and leveraging technology. The target customers are young and middle-aged people. The plan details strategies like location-based deals, a wide range of coupon categories, and reward points. Tactics include a paid app version with extra perks and a free version, as well as social media marketing and branding with a logo and slogan. The implementation process includes obtaining funding, integrating with partners, and a 6-month rollout schedule.
This document summarizes a mobile app called CITY DELIVERS that helps new college students in an unfamiliar city find and obtain necessary items like bedding by delivering them directly from local shops and markets. The app aims to provide items at minimal cost by collaborating with shops around the city so students don't have to search for stores themselves. It plans to target many colleges and include local vendors to be convenient for customers, delivering items within minutes for free or low shipping fees. The app hopes to help new students settle into their new city.
Best Ubereats clone Script to increase customersCarol Williams
Best Ubereats clone Script for both iOS and android to attract a wide range of customers easily. Ubereats like multi-store Delivery App with high customizability for your business to increase revenue, retain more clients.
Best Ubereats clone Script to upgrade your businessCarol Williams
Best Ubereats clone Script to get easy to use food delivery apps to deliver faster and wider services. Ubereats like multi-store Delivery App helps to reach your customers with brilliant options to hike your revenue.
Best Ubereats clone Script to increase customersCarol Williams
Best Ubereats clone Script for both iOS and android to attract a wide range of customers easily. Ubereats like multi-store Delivery App with high customizability for your business to increase revenue, retain more clients.
Ubereats like app development – a benchmark forCarol Williams
Best Ubereats clone Script to get easy to use food delivery apps to deliver faster and wider services. Ubereats like multi-store Delivery App helps to reach your customers with brilliant options to hike your revenue.
- The document proposes a mobile platform called "Ad&Charge" that would reward users with loyalty points for watching advertisements on their phones.
- Users could redeem these points for services like mobile recharges, food coupons, discounts from partner companies.
- The platform aims to provide a more positive advertising experience where users are willing participants compared to traditional ads, and also offers branding opportunities for companies.
- It would target teenagers and working professionals in India through mobile apps and partnerships with other companies. Revenue would come from advertising fees from partner companies.
The document provides best practices for growing a mobile app business, including utilizing multiple traffic sources to lower user acquisition costs, focusing on acquiring loyal users, tracking organic lift and ad performance to optimize spending, choosing the right app category and target ranking position, and ensuring landing page content is optimized for mobile. It also presents a case study of a successful app campaign for Cleopatra's Pyramid that generated ROI for the client and increased downloads. Working with networks that can help track performance, optimize campaigns, and expand the user base is essential for long-term success.
The document outlines a marketing plan for the KYC app, which allows users to search for nearby places and businesses by category. It will help connect shopkeepers and customers by allowing shopkeepers to register their stores and inform customers about product availability and discounts. The goals are to gain downloads, convert free to paid users, increase the number of registered shops and customer base. The target audiences are shopkeepers, students looking for stores, and customers. The app will position itself as providing faster access to store locations and an easy way for shopkeepers to connect with customers.
This marketing strategy document outlines a plan to create an Android app called "Highway on my Plate" that helps highway users find restaurants. The goals are to reach 10,000 downloads in 5 months and make the app the number one choice. The free version will offer basic services while the premium version for $7 will provide extra benefits like coupons and cashback. Marketing tactics will include collaborations, competitive research, tie-ups with travel companies, and using social media to increase downloads from the Google Play Store.
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Overview
Noise is an Indian electronics brand that primarily manufactures smartwatches, wireless earphones, and other electronic accessories. Noise smartwatches have gained significant popularity due to their affordable pricing, feature-rich offerings, and stylish designs. The competitive landscape for Noise smartwatches includes both local and international brands that cater to various market segments. This analysis will focus on key competitors, market positioning, product features, pricing strategies, and consumer preferences.
Key Competitors
Amazfit (Huami):
Strengths: Known for excellent battery life, robust fitness tracking, and premium build quality.
Weaknesses: Slightly higher price points compared to Noise.
Products: Amazfit Bip U, Amazfit GTS series.
Realme:
Strengths: Strong brand presence, integration with Realme smartphones, and aggressive pricing.
Weaknesses: Limited variety in smartwatch models.
Products: Realme Watch, Realme Watch S.
Boat:
Strengths: Competitive pricing, appealing designs, and extensive marketing.
Weaknesses: Relatively new to the smartwatch market, which may affect consumer trust.
Products: Boat Storm, Boat Flash.
Samsung:
Strengths: High brand credibility, advanced features, and premium design.
Weaknesses: Higher price points make it less accessible to budget-conscious consumers.
Products: Galaxy Watch Active 2, Galaxy Watch 3.
Xiaomi:
Strengths: Strong ecosystem integration, affordable pricing, and extensive features.
Weaknesses: Less focus on premium design compared to some competitors.
Products: Mi Band series, Mi Watch.
Market Positioning
Noise positions itself as an affordable yet feature-rich alternative in the smartwatch market. Its target demographic includes budget-conscious consumers and fitness enthusiasts who seek value for money without compromising on essential features like fitness tracking, notifications, and battery life. Noise leverages its strong online presence and partnerships with e-commerce platforms to reach its audience effectively.
Product Features Comparison
Noise Smartwatches:
Key Features: Heart rate monitoring, SpO2 tracking, multiple sports modes, customizable watch faces, notifications, and music control.
Battery Life: Typically lasts 7-10 days on a single charge.
Build Quality: Focus on lightweight and comfortable designs with water-resistant capabilities.
Amazfit Smartwatches:
Key Features: Advanced fitness tracking, GPS, AMOLED displays, and long battery life (up to 20 days).
Battery Life: 10-20 days depending on the model.
Build Quality: Premium materials and durable designs.
Realme Smartwatches:
Key Features: Basic fitness tracking, SpO2 monitoring, and notifications.
Battery Life: Up to 9 days.
Build Quality: Sleek designs but slightly limited in variety.
Boat Smartwatches:
Key Features: Heart rate monitoring, multiple sports modes, and customizable watch faces.
17. OUR GOAL IS TO HELP
CUSTOMERS FROM VISITING
EACH AND EVERY STORE
BY GIVING THEM
UPDATES ABOUT
MARKET THROUGH
OUR APP
WITH
SPECIAL FOCUS ON
TARGET SEGMENT.
18. • TOTAL NUMBER OF APP DOWNLOADS
• PERCENTAGE OF TARGET SEGMENT USING APP
• CUSTOMER FEEDBACK
• PERCENTAGE INCREASE IN SALES
OF GOODS ADVERTISED
PERFORMANCE BENCHMARKS
19. KEY COLLABORATORS OF THIS APP ARE
• RETAILERS
• BRAND STORES
• ADVERTISING AGENCIES