Unilever is a British-Dutch consumer goods company with over 400 brands in foods, beverages, cleaning agents and personal care. It has headquarters in London and Rotterdam and is led by CEO Paul Polman. Unilever faces competition from companies like Nestle and Procter & Gamble. The company aims to help 1 billion people improve health/wellbeing, support suppliers, and halve environmental impact by 2020. While large, Unilever must address weaknesses like imitable products and reliance on retailers to reach its goals.

3. NO CONTENT SLIDE
01 Introduction SLIDE-04
02 Main Products SLIDE-05
03 Headoffice,CEO(Chief Executive Officer) SLIDE-06
04 Main Competitors SLIDE-07
05 Company Objectives SLIDE-08
06 Reasons For Success SLIDE-09
07 Problems Of The Company SLIDE-10
08 Recommendation SLIDE-11
10 Conclusion SLIDE-12

4. INTRODUCTION
• Unilever is a British-Dutch transnational consumer goods company.Unilever is one
of the oldest multinational companies; it’s products are available in around 190
countries.It was founded on september 2,1929. It is the worlds largest consumer
goods company according to a report in 2012. And above all, Unilever remains
Europe's seventh most valuable company.

5. MAIN
PRODUCTS
• Unilever's products include foods, beverages, cleaning agents and personal care
products. The company owns more than 400 brands, which are organised into four
main categories - Foods, Refreshments, Home Care, and Beauty & Personal Care.
Unilever's current largest-selling brands include: Axe/Lynx, Ben &
Jerry's, Dove, Heartbrand, Hellmann's/Best
Foods, Knorr, Lipton, Lux/Radox, Omo/Surf, Rexona/Sure, Sunsilk, TRESemmé, Ma
gnum, Vaseline and VO5. Unilever's Standard Industrial Classification codes are
10890: Manufacture of other food products n.e.c., 10410: Manufacture of oils and
fats, and 10420: Manufacture of margarine and similar edible fats.

6. HEAD OFFICE,CEO(CHIEF EXECUTIVE OFFICER)
• Unilever has two headoffice. That is Unilever House, London, UK and Rotterdam,
Netherlands.
• CEO(Chief Executive Officer): Paul Polman
• Paul Polman is a Dutch businessman. He is a former
Procter & Gamble president for Western Europe.

7. MAIN
COMPETITORS
• Unilever's largest international competitors are Nestlé and Procter & Gamble. It
also faces competition in local markets or specific product ranges from numerous
companies, including Beiersdorf, ConAgra, Danone, Henkel, Mars, PepsiCo, Reckitt
Benckiser and S. C. Johnson & Son.

8. COMPANY
OBJECTIVES
• The company has set itself three main goals to achieve by 2020: to help one billion
people improve their health and wellbeing; to improve the livelihoods of hundreds of
thousands of people in the supply chain; and to halve the environmental footprint of
the group's products.

9. REASONS FOR
SUCCESS
• One way in which we are using partnerships to deliver change at scale is through
the Sustainable Development Goals (SDGs). They are fundamental to future
economic and business growth. The Business & Sustainable Development
Commission, co-founded by Unilever, concluded that successful delivery of the SDGs
will create market opportunities of at least $12 trillion a year.
• We are working across many of the SDGs through the USLP. In doing so, we are
unlocking new markets and investing in brands with purpose and innovation. The
interdependence and mutuality of the goals ensures that progress against one, leads
to progress against others. Find out about our approach to SDGs and how we are
taking action on the them.

10. PROBLEMS OF THE
COMPANY
• Despite its strong market position, Unilever has weaknesses that limit its potential growth.
This section of the SWOT analysis presents the internal strategic factors that impose barriers
to organizational and business development. Unilever must address the following
weaknesses:
• Imitable products
• Limited business diversification
• Dependence on retailers
• One of Unilever’s weaknesses is the imitable nature of its products.

11. RECOMMENDATION
Although Unilever is already on the brink of its succes but there is always room for
improvement.
• Being a global company it needs to operate according to local preferences.
• Needs to make its brand name stronger in order to make sure they don’t go
unnoticed.
• Improving the quality instead of increasing the price-adds value.
• Better strategy to maintain it’s level over the local competitors.

12. CONCLUSION
• Unilever is one of most influential companies in the world by providing products that
help people in their daily life and also supporting global economic growth. They improve
their strategy to create products time by time until they meet customer requirements.
That is why most of their product trustable and convenient to be used. Some survey
showed that every houses in the world at least has one of Unilever product. This is
showed that Unilever is very influential in human social life. Perhaps giving value to the
brand is the best action that Unilever had done. However, Unilever made some
environmental and social issues in their history. Many had protested what Unilever had
done in the moment. In fact, Unilever is one of the companies which have been
responsible for their actions. Unilever reacted quickly by fixing the problem.