The document provides descriptions of typical readers for three different publications:
- The typical Q Magazine reader is Jake Evans, a 27-year-old graphic designer from Leeds who enjoys music, films, football, and dining out.
- The typical Kerrang! reader is David Howard, a 27-year-old social media influencer from London who dropped out of university to pursue music and shares his opinions online.
- The typical TOTP reader is 9-year-old Katie Bell from Surrey who enjoys pop music, fashion, theme parks, and collecting magazine freebies with her pocket money.