Ubisoft fact sheet
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Ubisoft is a large French video game publisher with over 5,000 employees across 17 countries. It is the third largest video game publisher in Europe and fourth largest in America. Some of Ubisoft's most successful franchises include Tom Clancy's Rainbow Six, Assassin's Creed, and Prince of Persia. Ubisoft also publishes many children's games and uses motion controls and 3D cameras in their technology. Just Dance is a popular music game franchise published by Ubisoft, with the first game selling over 2 million copies in its first 4 months and Just Dance 2 improving on the original with new dance modes and custom songs.
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Ubisoft
Ubisoft is a large French video game publisher and developer founded in the 1980s. It is now the 3rd largest publisher in Europe and 4th largest in America, with over 5,000 employees in 17 countries. Some of Ubisoft's most successful franchises include Assassin's Creed, Tom Clancy's Rainbow Six, Prince of Persia, and Driver. Just Dance was a popular music game franchise for the Wii console, with Just Dance 2 improving on the original and becoming one of the best selling third party games for the system.
Ubisoft
Ubisoft is a large French video game publisher and developer with studios in 17 countries and over 5,000 employees. It is the third largest video game publisher in Europe and fourth largest in America. Some of Ubisoft's most successful game franchises include Assassin's Creed, Tom Clancy's Rainbow Six, Prince of Persia, and Driver. Ubisoft also publishes games for the Wii console including Just Dance, which has sold over 5 million copies and spawned a sequel, Just Dance 2. While successful, Ubisoft has also faced some controversies such as complaints about copy protection and a lawsuit over a leaked game.
How the sony playstation changed gaming forever
The document summarizes how the original Sony PlayStation changed video gaming. It discusses how the PlayStation was released at the end of the rivalry between Nintendo and SEGA. The PlayStation was a 32-bit console that provided smoother gameplay through its use of discs instead of cartridges. This allowed for full motion videos and larger games. Gamers were also treated to 3D open worlds and flagship titles from developers that set new standards and influenced gaming for decades. The gaming experience today owes to the revolutionary nature of the original PlayStation console.
Video games: And introduction and overview
The document provides a detailed history of video games from the early 1970s to the present. It covers the evolution of gaming platforms from mainframes and arcades to PCs and various console generations. It discusses notable games and consoles for each generation, including top selling titles. It also outlines the rise of online gaming and the genres and demographics of video game players today.
Japanese Video Game Market Overview 2012
The Japanese video game market has experienced declining revenues in recent years due to factors like the global recession and increasing popularity of social and mobile gaming. However, console and arcade gaming remain an important part of Japanese popular culture. The console market is dominated by Nintendo, Sony, and Microsoft platforms, with handheld gaming also very popular due to Japan's mobile culture. Genres like role-playing games appeal widely to both male and female gamers in Japan. Overall, while the market has faced challenges, gaming remains deeply ingrained in Japanese society and culture.
Introduction To Videogame Industry
This document provides an introduction to the game development industry. It discusses the key players in the industry such as hardware manufacturers, publishers, developers and gamers. It also outlines the business models and how money is generated. The document highlights how the industry has evolved from coin-operated arcade games to the current era of online and mobile games. Main Studios is introduced as a game and animation developer.
Challenges and Oppotunities in the Videogame Industry
The document discusses the challenges facing the video game industry and opportunities for the future. It outlines the economics of console game development and used game sales. Recent industry trends are examined, including rising development costs, financial difficulties for some studios, and new business models emerging around free-to-play and microtransactions. The presentation predicts increasing monetization of existing games, a potential crisis in creative content, and growth in transmedia storytelling across multiple platforms.
Games (r)evolution - Lessons from gaming platform past
[Inside Social Apps 2010 - San Francisco ] Hello everyone, my name is Sebastien de Halleux and what I’ll talk about over the next 30 minutes or so is about The Evolution of Games, and specifically lessons from gaming platforms past.. Most of today is about social games and the future of the game industry, so I wanted to take a step back and hypothesise what the past can potentially teach us about the future.
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Ubisoft
Ubisoft is a large French video game publisher and developer founded in the 1980s. It is now the 3rd largest publisher in Europe and 4th largest in America, with over 5,000 employees in 17 countries. Some of Ubisoft's most successful franchises include Assassin's Creed, Tom Clancy's Rainbow Six, Prince of Persia, and Driver. Just Dance was a popular music game franchise for the Wii console, with Just Dance 2 improving on the original and becoming one of the best selling third party games for the system.
Ubisoft
Ubisoft is a large French video game publisher and developer with studios in 17 countries and over 5,000 employees. It is the third largest video game publisher in Europe and fourth largest in America. Some of Ubisoft's most successful game franchises include Assassin's Creed, Tom Clancy's Rainbow Six, Prince of Persia, and Driver. Ubisoft also publishes games for the Wii console including Just Dance, which has sold over 5 million copies and spawned a sequel, Just Dance 2. While successful, Ubisoft has also faced some controversies such as complaints about copy protection and a lawsuit over a leaked game.
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The document summarizes how the original Sony PlayStation changed video gaming. It discusses how the PlayStation was released at the end of the rivalry between Nintendo and SEGA. The PlayStation was a 32-bit console that provided smoother gameplay through its use of discs instead of cartridges. This allowed for full motion videos and larger games. Gamers were also treated to 3D open worlds and flagship titles from developers that set new standards and influenced gaming for decades. The gaming experience today owes to the revolutionary nature of the original PlayStation console.
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The document provides a detailed history of video games from the early 1970s to the present. It covers the evolution of gaming platforms from mainframes and arcades to PCs and various console generations. It discusses notable games and consoles for each generation, including top selling titles. It also outlines the rise of online gaming and the genres and demographics of video game players today.
Japanese Video Game Market Overview 2012
The Japanese video game market has experienced declining revenues in recent years due to factors like the global recession and increasing popularity of social and mobile gaming. However, console and arcade gaming remain an important part of Japanese popular culture. The console market is dominated by Nintendo, Sony, and Microsoft platforms, with handheld gaming also very popular due to Japan's mobile culture. Genres like role-playing games appeal widely to both male and female gamers in Japan. Overall, while the market has faced challenges, gaming remains deeply ingrained in Japanese society and culture.
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This document provides an introduction to the game development industry. It discusses the key players in the industry such as hardware manufacturers, publishers, developers and gamers. It also outlines the business models and how money is generated. The document highlights how the industry has evolved from coin-operated arcade games to the current era of online and mobile games. Main Studios is introduced as a game and animation developer.
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The document discusses the challenges facing the video game industry and opportunities for the future. It outlines the economics of console game development and used game sales. Recent industry trends are examined, including rising development costs, financial difficulties for some studios, and new business models emerging around free-to-play and microtransactions. The presentation predicts increasing monetization of existing games, a potential crisis in creative content, and growth in transmedia storytelling across multiple platforms.
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Technological convergence video games
Technological convergence is merging different media into new technologies. The main game consoles - PS3, Xbox 360, and Wii - can now play DVDs, stream media online, and access apps beyond just games. This positions consoles as family entertainment centers rather than just for gaming. It also expands the market by appealing to those who want a media device and encourages family gaming. Digital games on phones and tablets also open a huge new market as nearly everyone owns these devices and are willing to pay less for short, fun games. It also allows independent developers to self-publish.
Media ownership video games
Rockstar owns the intellectual property for the Grand Theft Auto franchise, including the brand and game code, but licenses other technologies like animation and physics engines to develop their realistic open world games. They also pay licensing fees for any music, television or other content included in their games. Publishers often license other popular intellectual properties from films, sports, or music to attract sales for their games, but this licensing costs money that could otherwise be spent on development. Some developers allow fans access to their development tools and technologies to encourage community content creation.
The World Of Gaming
Prince of Persia is a video game franchise created by Jordan Mechner in 1989. The original 2D platformer games were developed by Brøderbund, while Ubisoft has been the most prolific publisher of the 3D titles since 2003. Shift 2: Unleashed is the direct sequel to Need for Speed: Shift, featuring over 145 cars and 36 tracks for online and offline racing.
Current Trends in Video Games
Juan Gonzalo Angel Restrepo is a cable television executive who enjoys video games recreationally and stays informed on electronic media developments. Observers at a recent gaming convention noted several trends, including games making use of powerful consoles like the PS4 and Xbox One to create larger, more detailed environments. Virtual reality is also growing with competitions like Sony's Project Morpheus. Additionally, more games are featuring related toys and figurines, while social and cooperative gaming remains popular.
Technological convergence video games
Technological convergence allows gaming consoles to take on multiple functions beyond gaming. The PS3, Xbox 360, and Wii all allow playing games while also functioning as DVD/Blu-Ray players, digital media hubs, and access points for online streaming and social media. This wider appeal broadens the potential market and positions consoles in family rooms rather than just bedrooms. A key aspect of convergence is online connectivity across all consoles, enabling online multiplayer, content sharing, and game/media downloads. Mobile gaming on devices like phones and tablets also expands the market and allows indie developers to self-publish smaller games globally through digital storefronts.
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RPGs and MMORPGs have evolved significantly since their origins in the 1970s. One of the earliest examples was Mazewar, released in 1974. Meridian 59, released in 1996, was the first 3D MMORPG and allowed for online play through a monthly subscription. As technology advanced, second generation MMORPGs became more complex with features like player versus player combat. Popular MMORPGs in the early 2000s included EverQuest, Anarchy Online, and Lineage II, but none achieved the widespread success of World of Warcraft, released in 2004, which peaked at over 13 million subscribers.
Playstation 4
In summer 2013, Sony will introduce its new PlayStation 4 (PS4) console with innovations focused on being simple, immediate, social, integrated, and personalized. To compete with smartphones increasingly used for gaming, Sony installs giant screens in major cities transmitting WiFi signals detectable by smartphones. Users can then download a PS4 controller app to remotely play PS4 games on the big screens, such as a fighting game, experiencing the gameplay as if it were happening in front of them. Sony challenges smartphone users to try the pleasure of gaming with a PS4 controller.
Games industry
The video game industry develops, markets, and sells interactive video games and employs thousands worldwide. It encompasses many job disciplines. Computer games are played by interacting with a computer interface using a mouse, joystick, or keyboard in response to on-screen graphics, generating visual feedback. The US video game industry took in $9.5 billion in 2007, $11.7 billion in 2008, and $25.1 billion in 2010, and the UK industry employs 7,000 people and is Europe's largest market.
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Video games
Video games began in the early 1970s with simple, low-resolution games like Pong. Over the following decades, games evolved to include more advanced titles like Pac-Man and gained popularity as consoles allowed people to play at home. Major companies like Sony and Microsoft saw the business potential of video games and began developing new consoles with improved graphics and processing power, leading to the highly detailed 3D games of today. Popular genres include fighting, shooters, adventure, role-playing, platformers, and racing games.
Video Game Powerpoint
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Pokemon an introduction
Pokémon is a popular franchise centered around capturing and training creatures called Pokémon. The franchise began as video games for Nintendo handheld systems but later expanded to include trading cards, shows, and anime. In the core video games, players embark on a journey to collect Pokémon, battle other trainers, and defeat the region's Elite 4 champions. The games are organized into generations based on the Pokémon available.
Video Games
Short presentation of everything to know about video games.
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Prepared by Chrysa Sabuelo
Reference: Introduction to Mass Communication
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Picture reference: Google
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Call of Duty
Call of Duty was developed by Infinity Ward and published by Activision. Released in 2003, it was one of the first major first-person shooter franchises and introduced squad-based gameplay. The single-player campaigns placed the player in control of an infantry soldier completing objectives in realistic wartime missions. Multiplayer modes like team deathmatch allowed online competitive play. Zombies mode, introduced in World at War, featured cooperative survival against waves of undead enemies. Call of Duty has become one of the best-selling video game franchises of all time, earning over $11 billion in sales since 2003.
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Ubisoft
Ubisoft is a large French video game publisher and developer with studios in 17 countries and over 5,000 employees. It is the third largest video game publisher in Europe and fourth largest in America. Some of Ubisoft's most successful franchises include Assassin's Creed, Tom Clancy's Rainbow Six, and Prince of Persia. The Just Dance series on the Wii console has also seen strong sales, with the first game selling over 4 million copies and Just Dance 2 selling over 5 million. Ubisoft has faced some controversies over the years related to copy protection issues and lawsuits.
Ubisoft
Ubisoft is a large French video game publisher and developer with over 5,000 employees across 17 countries. It is the 3rd largest publisher in Europe and 4th largest in America, with annual sales of 871 million euros in 2009-2010. Some of Ubisoft's most successful franchises include Tom Clancy's Rainbow Six (23 million sales), Assassin's Creed (19 million), and Prince of Persia (16 million). Ubisoft also publishes dance games for the Wii like Just Dance and Just Dance 2, which have sold over 9 million copies combined and helped make the Wii the best-selling console of its generation.
Games industry
The video game industry is the economic sector involved in the development, marketing, and sale of video games. It encompasses many job disciplines and employs thousands worldwide. Computer games are interactive games operated by computer circuitry that are played using a mouse, joystick, or keyboard in response to graphics on a screen. The US video game industry took in $9.5 billion in 2007, $11.7 billion in 2008, and $25.1 billion in 2010. The UK employs a total of 7,000 people in the industry and has the largest video game market in Europe and the third largest in the world.
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Technological convergence video games
Technological convergence is merging different media into new technologies. The main game consoles - PS3, Xbox 360, and Wii - can now play DVDs, stream media online, and access apps beyond just games. This positions consoles as family entertainment centers rather than just for gaming. It also expands the market by appealing to those who want a media device and encourages family gaming. Digital games on phones and tablets also open a huge new market as nearly everyone owns these devices and are willing to pay less for short, fun games. It also allows independent developers to self-publish.
Media ownership video games
Rockstar owns the intellectual property for the Grand Theft Auto franchise, including the brand and game code, but licenses other technologies like animation and physics engines to develop their realistic open world games. They also pay licensing fees for any music, television or other content included in their games. Publishers often license other popular intellectual properties from films, sports, or music to attract sales for their games, but this licensing costs money that could otherwise be spent on development. Some developers allow fans access to their development tools and technologies to encourage community content creation.
The World Of Gaming
Prince of Persia is a video game franchise created by Jordan Mechner in 1989. The original 2D platformer games were developed by Brøderbund, while Ubisoft has been the most prolific publisher of the 3D titles since 2003. Shift 2: Unleashed is the direct sequel to Need for Speed: Shift, featuring over 145 cars and 36 tracks for online and offline racing.
Current Trends in Video Games
Juan Gonzalo Angel Restrepo is a cable television executive who enjoys video games recreationally and stays informed on electronic media developments. Observers at a recent gaming convention noted several trends, including games making use of powerful consoles like the PS4 and Xbox One to create larger, more detailed environments. Virtual reality is also growing with competitions like Sony's Project Morpheus. Additionally, more games are featuring related toys and figurines, while social and cooperative gaming remains popular.
Technological convergence video games
Technological convergence allows gaming consoles to take on multiple functions beyond gaming. The PS3, Xbox 360, and Wii all allow playing games while also functioning as DVD/Blu-Ray players, digital media hubs, and access points for online streaming and social media. This wider appeal broadens the potential market and positions consoles in family rooms rather than just bedrooms. A key aspect of convergence is online connectivity across all consoles, enabling online multiplayer, content sharing, and game/media downloads. Mobile gaming on devices like phones and tablets also expands the market and allows indie developers to self-publish smaller games globally through digital storefronts.
Ao1 pdf
RPGs and MMORPGs have evolved significantly since their origins in the 1970s. One of the earliest examples was Mazewar, released in 1974. Meridian 59, released in 1996, was the first 3D MMORPG and allowed for online play through a monthly subscription. As technology advanced, second generation MMORPGs became more complex with features like player versus player combat. Popular MMORPGs in the early 2000s included EverQuest, Anarchy Online, and Lineage II, but none achieved the widespread success of World of Warcraft, released in 2004, which peaked at over 13 million subscribers.
Playstation 4
In summer 2013, Sony will introduce its new PlayStation 4 (PS4) console with innovations focused on being simple, immediate, social, integrated, and personalized. To compete with smartphones increasingly used for gaming, Sony installs giant screens in major cities transmitting WiFi signals detectable by smartphones. Users can then download a PS4 controller app to remotely play PS4 games on the big screens, such as a fighting game, experiencing the gameplay as if it were happening in front of them. Sony challenges smartphone users to try the pleasure of gaming with a PS4 controller.
Games industry
The video game industry develops, markets, and sells interactive video games and employs thousands worldwide. It encompasses many job disciplines. Computer games are played by interacting with a computer interface using a mouse, joystick, or keyboard in response to on-screen graphics, generating visual feedback. The US video game industry took in $9.5 billion in 2007, $11.7 billion in 2008, and $25.1 billion in 2010, and the UK industry employs 7,000 people and is Europe's largest market.
2 convergence and audiences
This document discusses the various institutions involved in the video game industry, including platform holders, developers, publishers, and retailers. It then provides examples of specific companies that fall into each category, such as Sony, Microsoft, and Nintendo as the major platform holders. The document emphasizes that all of these institutions work together to deliver video games to consumers. It also notes the increasing role of digital distribution compared to solely physical distribution of video games.
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The document outlines the key participants in the video game value chain, including console manufacturers who develop gaming platforms, developers who create game content, publishers who market and distribute games, outsourcing companies that provide additional services, distributors that sell games to the public, and the press/media that review games and influence reception. It describes the basic roles and impacts of each participant on the development and commercial success of a video game.
Video games
Video games began in the early 1970s with simple, low-resolution games like Pong. Over the following decades, games evolved to include more advanced titles like Pac-Man and gained popularity as consoles allowed people to play at home. Major companies like Sony and Microsoft saw the business potential of video games and began developing new consoles with improved graphics and processing power, leading to the highly detailed 3D games of today. Popular genres include fighting, shooters, adventure, role-playing, platformers, and racing games.
Video Game Powerpoint
The document discusses the history and evolution of video games from the earliest arcade games in the 1970s to modern consoles. It describes key events like the release of Pong, Space Invaders, Pac-Man, and the video game crash of 1983. It then summarizes the rise of Nintendo and the revival of the video game industry in the 1980s through popular games like Super Mario Bros.
Pokemon an introduction
Pokémon is a popular franchise centered around capturing and training creatures called Pokémon. The franchise began as video games for Nintendo handheld systems but later expanded to include trading cards, shows, and anime. In the core video games, players embark on a journey to collect Pokémon, battle other trainers, and defeat the region's Elite 4 champions. The games are organized into generations based on the Pokémon available.
Video Games
Short presentation of everything to know about video games.
History, Development, Games and their Players, Scope and Nature as well the Trends and Convergence in Video-gaming Industry
Prepared by Chrysa Sabuelo
Reference: Introduction to Mass Communication
Author: Stanley J. Baran
Picture reference: Google
Consulting Presentation to Sony for PS3
Presentation to Sony PS3 executives highlighting a multi-faceted approach for revitalizing the Playstation 3 console.
Call of Duty
Call of Duty was developed by Infinity Ward and published by Activision. Released in 2003, it was one of the first major first-person shooter franchises and introduced squad-based gameplay. The single-player campaigns placed the player in control of an infantry soldier completing objectives in realistic wartime missions. Multiplayer modes like team deathmatch allowed online competitive play. Zombies mode, introduced in World at War, featured cooperative survival against waves of undead enemies. Call of Duty has become one of the best-selling video game franchises of all time, earning over $11 billion in sales since 2003.
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Video games bible
The document discusses various aspects of the video game industry including institutions, audiences, technological convergence, synergy, proliferation, and media ownership. It provides definitions for key terms and discusses both positive and negative impacts. Issues addressed include targeting global vs national audiences, meeting consumer expectations, and balancing creative freedom with commercial pressures.
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Ubisoft
Ubisoft is a large French video game publisher and developer with studios in 17 countries and over 5,000 employees. It is the third largest video game publisher in Europe and fourth largest in America. Some of Ubisoft's most successful franchises include Assassin's Creed, Tom Clancy's Rainbow Six, and Prince of Persia. The Just Dance series on the Wii console has also seen strong sales, with the first game selling over 4 million copies and Just Dance 2 selling over 5 million. Ubisoft has faced some controversies over the years related to copy protection issues and lawsuits.
Ubisoft
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Games industry
The video game industry is the economic sector involved in the development, marketing, and sale of video games. It encompasses many job disciplines and employs thousands worldwide. Computer games are interactive games operated by computer circuitry that are played using a mouse, joystick, or keyboard in response to graphics on a screen. The US video game industry took in $9.5 billion in 2007, $11.7 billion in 2008, and $25.1 billion in 2010. The UK employs a total of 7,000 people in the industry and has the largest video game market in Europe and the third largest in the world.
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The gaming industry has changed dramatically over the last few decades. In the 1990s, the industry generated $19.8 billion in sales from video game, console, and arcade sales. Major players included Nintendo, Sony, Sega, and Atari. The industry has since shifted to online subscriptions, free-to-play games, mobile gaming, and live streaming on platforms like Twitch. Today, the global gaming market is worth over $150 billion annually, with mobile gaming making up 47% of the market. The industry continues to evolve with new business models and platforms.
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Videogames
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This document provides an overview of video game history and the Assassin's Creed franchise. It discusses the evolution of video game consoles across generations from the 1970s to present. It then focuses on Ubisoft as a major video game publisher and the Assassin's Creed franchise, highlighting Assassin's Creed III: Liberation as the first game in the franchise to feature a female protagonist of color, Aveline de Grandpré, set in 18th century New Orleans. The document examines how this broadened the franchise's audience and responded to criticisms of underrepresentation in the industry.
Thopon and amad gaming industry
The gaming industry revolves around marketing, developing, and selling video games worldwide. It employs thousands of people across many countries. Since the mid-1970s, the computer and video game industries have grown from niche markets into mainstream. In 1994, the total US gaming market was worth $14 billion, while the worldwide market was worth $20.8 billion, equivalent to over $32 billion today. Major gaming companies that originated in the US include Treyarch, Rockstar, Electronic Arts, and Naughty Dog. These companies develop popular game franchises and distribute games globally. The gaming industry earns money primarily through game sales and additional revenue streams like downloadable content and microtransactions.
Thopon and amad gaming industry
The gaming industry revolves around developing and marketing video games worldwide. It employs thousands globally and has grown from niche markets in the 1970s to mainstream. In 1994, the total US gaming market was worth $14 billion including $7 billion from home console games and $7 billion from arcade games. Worldwide the market was worth $20.8 billion equivalent to over $32 billion today. Major gaming companies like Treyarch, Rockstar, Electronic Arts, Ubisoft, and Naughty Dog develop and distribute popular game franchises globally. The industry earns money primarily from game sales but also in-game purchases and add-ons.
Thopon and amad gaming industry
The gaming industry revolves around marketing, developing, and selling video games worldwide. It employs thousands of people across many countries. Since the mid-1970s, the computer and video game industries have grown from niche markets into mainstream. In 1994, the total US gaming market was worth $14 billion, while the worldwide market was worth $20.8 billion, equivalent to over $32 billion today. Major gaming companies that originated in the US include Treyarch, Rockstar, Electronic Arts, and Naughty Dog. These companies develop popular game franchises and distribute games globally. The gaming industry earns money primarily through game sales and additional revenue streams like downloadable content and microtransactions.
Gaming industry
The gaming industry revolves around the marketing, development, and sales of video games worldwide. It employs thousands across countries and has grown from niche markets to mainstream since the 1970s. In 1994, the US home video game market was worth $7 billion, while arcades generated $7 billion, totaling $14 billion for the US market. The worldwide market that year was worth $20.8 billion equivalent to over $32 billion today. Major gaming companies like Treyarch, Rockstar, Electronic Arts, Ubisoft, and Naughty Dog develop and distribute popular video game franchises worldwide. The gaming industry earns money primarily through game sales and in-game purchases.
Thopon and amad gaming industry
The gaming industry revolves around the marketing, development, and sales of video games worldwide. It employs thousands across countries and has grown from niche markets to mainstream since the 1970s. In the 1990s, the US home video game market was worth $7 billion and the total worldwide market was worth $20.8 billion, equivalent to over $32 billion today. The industry earns money primarily through game sales and additional purchases like downloadable content. There is also competition between similar games in the same genre from different developers and publishers.
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C1SB Assassin's Creed III Liberation and video game industry
C1SB Assassin's Creed III Liberation and video game industry
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- 1. Ubisoft – key facts Ubisoft French video game publisher. Began as just a publisher. Started to develop games in early 1990’s. Key technology - motion controls and 3D cameras for videogame. 3 rd largest video game publisher in Europe. Studios in 17 countries. More than 5,000 employees. 4 th largest video game publisher in America. Sales FY 2009- 2010: 871 million euros. Tom Clancy’s Rainbow Six®: 23 million Assassin’s Creed: 19 million Prince of Persia: 16 million Just Dance: 4 million Lots of children’s games: Animaniacs Anno 1404 Blazing Angels 2 Circus Games CSI: Hard Evidence Driver: Parallell lines GT Pro Grey’s Anatomy: The video game Imagine Fashion Party Avatar: The Game Michael Jackson: The Experience Movie Games Petz Red Steel Surf’s Up Tenchu: Shadow Assassins Your Shape Ubisoft Controversies Complaints from customers about StarForce copy protection on games (compatability issues with some OSs.) 2008: Electronic Gaming Monthly claims Ubisoft no longer provide them with games for coverage due to negative reviews. In 2008 sued Optical Experts Manufacturing for leaking Assassins’ Creed. Just Dance key facts: Released November 2009. Only on Wii. Single and multiplayer modes. Mixed to negative reviews: no unlockable features, no progression, ‘sloppy’ controls. Fastest selling Wii 3 rd party game ever: sold 2m in first 4 months. Now 2 nd highest 3 rd party Wii game (behind Just Dance 2). Just Dance 2 (JD2) Released October 2010. 4 new dance modes, including ‘Just Sweat’; an exercise mode. Includes a range of DLC, sometimes seasonal. Mixed to positive reviews: still lacks depth, but improved visuals and good multi- player modes. Nominated for Nickelodeon Kids’ Choice award (2011). ‘Just Dance Game’ on facebook Liked by 731,012 people Includes links to buy Encourages people to share videos and get involved in a ‘Just Dance’ community (In contrast, ‘Red Dead Redemption’ is only liked by 208,646 people. ) US advertising showed lots of people, lots of different clips. Mainly focussed on women and bright colours. UK advertising more ‘grown up’ – older, mixed gender, suggesting it’s a game suitable for a party.