As a Social Media Marketing specialist I can help you and your business rank higher in Google searcher's and at the same time promote your businesses effectively and efficiently within the existing budget.
Simple Step By Step Twitter Guide for BeginnersLa French Tech
If you have difficulties to understand how to use the world's trendiest social network, this presentation is for you. Follow this easy step by step guide.
Beyond Selfies - Social Media for Personal Branding & Influence Victoria Harres
This document discusses using social media for personal branding and influence. It provides tips on developing an authentic personal brand online, including choosing the right platforms like LinkedIn, Twitter, Facebook and Instagram. Advice is given on profile photos, keywords, content sharing and engagement. Tools for social media management are also mentioned. The importance of consistency across channels and staying authentic to your personal brand are emphasized.
The document provides an introduction to Twitter, including statistics on its usage and growth, reasons to use it, basic terminology, tips for using it effectively as a business, and recommended tools. It outlines that Twitter allows sharing of short messages up to 140 characters, has over 175 million registered users who post over 95 million tweets per day, and gaining 4000 new users daily.
This document provides an overview and guidelines for using Twitter effectively. It describes Twitter as a microblogging tool to create content, engage in conversations, and connect with others. It offers tips for tweeting, including following others and curating content. It also outlines how to use Twitter for customer relations, product promotion, crisis management, and reputation management. The document concludes with dos and don'ts for Twitter as well as tool recommendations.
Twitter 101 for businesses who want to know how to sign up for twitter, what to tweet about, who to tweet to, and when to tweet and most importantly why tweeting in important for small businesses.
Learn how to target a solid Social Media fan base and following. At Prestige Insight, we believe in understanding your customer base and communicating directly to them.
The document provides guidance for a volunteer coordinator on using social media accounts to post updates and engage volunteers. It outlines how to set up and post to Twitter, Facebook, and email distribution lists. It also offers tips for scheduling posts in advance, including photos, using hashtags and tags, and strategies for retweeting and sharing posts to expand reach.
Know the best Way to Optimize your Twitter profile have more Reach and Engagement on your Profile. It will help you in generating more and more followers and having more twitter engagement,
Simple Step By Step Twitter Guide for BeginnersLa French Tech
If you have difficulties to understand how to use the world's trendiest social network, this presentation is for you. Follow this easy step by step guide.
Beyond Selfies - Social Media for Personal Branding & Influence Victoria Harres
This document discusses using social media for personal branding and influence. It provides tips on developing an authentic personal brand online, including choosing the right platforms like LinkedIn, Twitter, Facebook and Instagram. Advice is given on profile photos, keywords, content sharing and engagement. Tools for social media management are also mentioned. The importance of consistency across channels and staying authentic to your personal brand are emphasized.
The document provides an introduction to Twitter, including statistics on its usage and growth, reasons to use it, basic terminology, tips for using it effectively as a business, and recommended tools. It outlines that Twitter allows sharing of short messages up to 140 characters, has over 175 million registered users who post over 95 million tweets per day, and gaining 4000 new users daily.
This document provides an overview and guidelines for using Twitter effectively. It describes Twitter as a microblogging tool to create content, engage in conversations, and connect with others. It offers tips for tweeting, including following others and curating content. It also outlines how to use Twitter for customer relations, product promotion, crisis management, and reputation management. The document concludes with dos and don'ts for Twitter as well as tool recommendations.
Twitter 101 for businesses who want to know how to sign up for twitter, what to tweet about, who to tweet to, and when to tweet and most importantly why tweeting in important for small businesses.
Learn how to target a solid Social Media fan base and following. At Prestige Insight, we believe in understanding your customer base and communicating directly to them.
The document provides guidance for a volunteer coordinator on using social media accounts to post updates and engage volunteers. It outlines how to set up and post to Twitter, Facebook, and email distribution lists. It also offers tips for scheduling posts in advance, including photos, using hashtags and tags, and strategies for retweeting and sharing posts to expand reach.
Know the best Way to Optimize your Twitter profile have more Reach and Engagement on your Profile. It will help you in generating more and more followers and having more twitter engagement,
The Beginner's Guide to Twitter for BusinessUnmana Datta
We have put together our most useful Twitter tips in The Beginner’s Guide to Using Twitter for Business. This includes:
- Important Twitter features you should know
- Who you should follow
- Tools and tips to easily find relevant people on Twitter
- How to use Twitter for business in 15 minutes a day: a step-by-step guide that tells you how to get started and keep going, in just 15 minutes every day
- Twitter mistakes you should avoid
- Tools and apps you can use to get more out of Twitter
If you're a nonprofit organization seeking a new way to spread the word about your cause to potential donors, this intro to Twitter will show you how to set up an account and use it to your advantage.
Misty is a marketing coach with over 16 years of sales experience who helps small business owners grow their business through affordable and effective marketing strategies. She specializes in teaching businesses how to leverage Twitter for business purposes such as gaining brand awareness, attracting new customers, and opening up low-cost marketing opportunities. Effective Twitter strategies for businesses include creating targeted connections with interested followers, sharing meaningful content, and being authentically helpful.
This document provides an introduction and overview of the social media platform Twitter. It explains that Twitter allows users to post short text updates called tweets that are visible to their followers. The document discusses why Twitter is important as an archive of public conversations and how both individuals and brands can use it to share content, start discussions, build communities and conduct research. It also provides basic instructions for setting up a Twitter account and engaging with others on the platform through replies, retweets and hashtags.
Washington University Libraries: Twitter and Professional Developltodd818
This document provides guidance on using Twitter for professional development and career networking. It discusses Twitter basics like hashtags and retweets. It recommends following professional organizations and verifying the authenticity of accounts to follow. The document also discusses using lists to organize contacts, managing one's online reputation, and tips for job hunting and conferencing using Twitter.
The document provides 5 ways to get leads on Twitter: 1) Create a variety of tweet types including some with and without links; 2) Post quote images to get more engagement; 3) Share blog posts and use Bitly to shorten links; 4) Create lead magnet tweets to generate interest and collect leads; 5) Post lifestyle and general interest tweets without links to appear more rounded. It also discusses scheduling tweets using tools like Tweet Jukebox and Hootsuite.
The document provides an overview of popular social media platforms and tips for using them for business purposes. It discusses statistics and demographics for platforms like Twitter, Facebook, YouTube and Flickr. Key advice includes engaging customers, adding value through posts, and using social media to build relationships rather than directly sell products. Regular posting and participation in conversations is encouraged over simply creating accounts.
Research has shown that Facebook has great potential for connecting job seekers with jobs, but using Facebook for job seeking can be very tricky. In this presentation, learn how you can prepare your Facebook profile for job hunting, engage your network in your job search, and put your best foot forward on Facebook at all times. Get tips on backfilling your Timeline with accomplishments or creating custom lists. Find out how apps like BranchOut can help recruiters find you and engage your network in your job search. Understand how Facebook redistributes your online activity to your friends and the larger web so you can put your best foot forward at all times.
This presentation is also available on YouTube at https://www.youtube.com/watch?v=dWqxQqG3R2I
This document summarizes Mayu Nishiyama's final social media marketing project. It discusses her use of different social media platforms, including maintaining a blog, creating a VLOG, using Facebook, Twitter, and LinkedIn. For her blog, she posted 8 articles and found Mondays received the most views. On Facebook, she focused on engaging users and increasing brand exposure. Twitter allows for public and global information sharing but also exposes brands to risks. LinkedIn enables targeting specific professional groups. Overall, she found case studies the most useful and wants to use LinkedIn more in the future for its business networking benefits.
Introduction to Social Media for Job Counselorsbroegge
This document discusses how social media can help with job searching. It describes social media as online technologies that allow people to share opinions and experiences. LinkedIn, Twitter, and Facebook are mentioned as platforms that can help people find jobs by allowing them to follow companies, connect with contacts, and showcase their professional experience and qualifications to potential employers. The document provides tips on using each platform effectively for job searching purposes, such as regular posting and engagement to build an online presence and network.
This document discusses different social media platforms and strategies for using them effectively. It describes key social media sites like Google, blogs, Twitter, YouTube, Facebook and LinkedIn. It provides tips on starting a blog to attract Google traffic, using Twitter to share timely information, creating videos for YouTube to boost conversions, and engaging customers on Facebook. The document emphasizes building relationships through social media and using these channels to establish expertise in one's industry or niche.
The document provides guidance on how to start a social media marketing strategy. It recommends defining goals and researching which social media tools, such as Facebook, Twitter, and Instagram, best fit your strategy. It then advises creating accounts on the chosen platforms, starting to build a network by sharing content and engaging with others, and continuing engagement while reviewing your strategy over time.
Want to know what Pinterest is all about?
Wondering how you as a small business can use Pinterest and gain followers?
You will be taken, step by step how to create a business account on Pinterest.
Next : How to connect Pinterest to your facebook account.
Lastly: I will show you how you can gain more followers on pinterest.
I hope you enjoy these slides.
This document provides instructions for maximizing the use of Pinterest to drive traffic to websites. It recommends creating multiple Pinterest accounts, including personal and business accounts, to cross-promote pins between accounts. Specific topics that tend to be popular on Pinterest, like crafts, recipes, weddings and fashion, are suggested for board content. The document stresses the importance of social engagement on Pinterest by following others, re-pinning pins, and liking/commenting in order to build trust and spread content virally across accounts.
FastTweets.com offers social media management services for businesses. Their standard plan for $79.99 per month manages a business's accounts on 4 major social networks, including posting updates and responding to comments and messages. They provide daily account maintenance and weekly reports on new followers and interactions. Businesses sign up by submitting their account credentials and a payment authorization form to have their social media accounts managed by FastTweets specialists.
This document provides a guide to using Twitter's Advanced Search tool to find information for businesses. It explains the different search fields including words, people, places, dates, and other options. It provides tips for searches like finding mentions of your brand or competitors, conversations from potential leads, questions related to your industry, and more. The guide walks through setting up a sample search for tweets mentioning pizza from 2015 onward that have a positive sentiment.
Social Media Skills to Set You Apart | Lia HabermanLia Haberman
Lia Haberman presents tips for using social media to establish authority and influence online for career purposes. She discusses aligning profiles across platforms for consistency, following industry leaders, regularly posting valuable content using hashtags sparingly, occasionally tagging others, and creating Instagram stories. The goal is to provide value to others and build your online reputation through thoughtful engagement and sharing on LinkedIn, Twitter, Instagram and other sites.
Twitter for Business is a workshop presentation I delivered to SME's in Worthing on 2nd September 2009.
What is Twitter; Why a business should be using Twitter and the Tools that you can use.
The Beginner's Guide to Twitter for BusinessUnmana Datta
We have put together our most useful Twitter tips in The Beginner’s Guide to Using Twitter for Business. This includes:
- Important Twitter features you should know
- Who you should follow
- Tools and tips to easily find relevant people on Twitter
- How to use Twitter for business in 15 minutes a day: a step-by-step guide that tells you how to get started and keep going, in just 15 minutes every day
- Twitter mistakes you should avoid
- Tools and apps you can use to get more out of Twitter
If you're a nonprofit organization seeking a new way to spread the word about your cause to potential donors, this intro to Twitter will show you how to set up an account and use it to your advantage.
Misty is a marketing coach with over 16 years of sales experience who helps small business owners grow their business through affordable and effective marketing strategies. She specializes in teaching businesses how to leverage Twitter for business purposes such as gaining brand awareness, attracting new customers, and opening up low-cost marketing opportunities. Effective Twitter strategies for businesses include creating targeted connections with interested followers, sharing meaningful content, and being authentically helpful.
This document provides an introduction and overview of the social media platform Twitter. It explains that Twitter allows users to post short text updates called tweets that are visible to their followers. The document discusses why Twitter is important as an archive of public conversations and how both individuals and brands can use it to share content, start discussions, build communities and conduct research. It also provides basic instructions for setting up a Twitter account and engaging with others on the platform through replies, retweets and hashtags.
Washington University Libraries: Twitter and Professional Developltodd818
This document provides guidance on using Twitter for professional development and career networking. It discusses Twitter basics like hashtags and retweets. It recommends following professional organizations and verifying the authenticity of accounts to follow. The document also discusses using lists to organize contacts, managing one's online reputation, and tips for job hunting and conferencing using Twitter.
The document provides 5 ways to get leads on Twitter: 1) Create a variety of tweet types including some with and without links; 2) Post quote images to get more engagement; 3) Share blog posts and use Bitly to shorten links; 4) Create lead magnet tweets to generate interest and collect leads; 5) Post lifestyle and general interest tweets without links to appear more rounded. It also discusses scheduling tweets using tools like Tweet Jukebox and Hootsuite.
The document provides an overview of popular social media platforms and tips for using them for business purposes. It discusses statistics and demographics for platforms like Twitter, Facebook, YouTube and Flickr. Key advice includes engaging customers, adding value through posts, and using social media to build relationships rather than directly sell products. Regular posting and participation in conversations is encouraged over simply creating accounts.
Research has shown that Facebook has great potential for connecting job seekers with jobs, but using Facebook for job seeking can be very tricky. In this presentation, learn how you can prepare your Facebook profile for job hunting, engage your network in your job search, and put your best foot forward on Facebook at all times. Get tips on backfilling your Timeline with accomplishments or creating custom lists. Find out how apps like BranchOut can help recruiters find you and engage your network in your job search. Understand how Facebook redistributes your online activity to your friends and the larger web so you can put your best foot forward at all times.
This presentation is also available on YouTube at https://www.youtube.com/watch?v=dWqxQqG3R2I
This document summarizes Mayu Nishiyama's final social media marketing project. It discusses her use of different social media platforms, including maintaining a blog, creating a VLOG, using Facebook, Twitter, and LinkedIn. For her blog, she posted 8 articles and found Mondays received the most views. On Facebook, she focused on engaging users and increasing brand exposure. Twitter allows for public and global information sharing but also exposes brands to risks. LinkedIn enables targeting specific professional groups. Overall, she found case studies the most useful and wants to use LinkedIn more in the future for its business networking benefits.
Introduction to Social Media for Job Counselorsbroegge
This document discusses how social media can help with job searching. It describes social media as online technologies that allow people to share opinions and experiences. LinkedIn, Twitter, and Facebook are mentioned as platforms that can help people find jobs by allowing them to follow companies, connect with contacts, and showcase their professional experience and qualifications to potential employers. The document provides tips on using each platform effectively for job searching purposes, such as regular posting and engagement to build an online presence and network.
This document discusses different social media platforms and strategies for using them effectively. It describes key social media sites like Google, blogs, Twitter, YouTube, Facebook and LinkedIn. It provides tips on starting a blog to attract Google traffic, using Twitter to share timely information, creating videos for YouTube to boost conversions, and engaging customers on Facebook. The document emphasizes building relationships through social media and using these channels to establish expertise in one's industry or niche.
The document provides guidance on how to start a social media marketing strategy. It recommends defining goals and researching which social media tools, such as Facebook, Twitter, and Instagram, best fit your strategy. It then advises creating accounts on the chosen platforms, starting to build a network by sharing content and engaging with others, and continuing engagement while reviewing your strategy over time.
Want to know what Pinterest is all about?
Wondering how you as a small business can use Pinterest and gain followers?
You will be taken, step by step how to create a business account on Pinterest.
Next : How to connect Pinterest to your facebook account.
Lastly: I will show you how you can gain more followers on pinterest.
I hope you enjoy these slides.
This document provides instructions for maximizing the use of Pinterest to drive traffic to websites. It recommends creating multiple Pinterest accounts, including personal and business accounts, to cross-promote pins between accounts. Specific topics that tend to be popular on Pinterest, like crafts, recipes, weddings and fashion, are suggested for board content. The document stresses the importance of social engagement on Pinterest by following others, re-pinning pins, and liking/commenting in order to build trust and spread content virally across accounts.
FastTweets.com offers social media management services for businesses. Their standard plan for $79.99 per month manages a business's accounts on 4 major social networks, including posting updates and responding to comments and messages. They provide daily account maintenance and weekly reports on new followers and interactions. Businesses sign up by submitting their account credentials and a payment authorization form to have their social media accounts managed by FastTweets specialists.
This document provides a guide to using Twitter's Advanced Search tool to find information for businesses. It explains the different search fields including words, people, places, dates, and other options. It provides tips for searches like finding mentions of your brand or competitors, conversations from potential leads, questions related to your industry, and more. The guide walks through setting up a sample search for tweets mentioning pizza from 2015 onward that have a positive sentiment.
Social Media Skills to Set You Apart | Lia HabermanLia Haberman
Lia Haberman presents tips for using social media to establish authority and influence online for career purposes. She discusses aligning profiles across platforms for consistency, following industry leaders, regularly posting valuable content using hashtags sparingly, occasionally tagging others, and creating Instagram stories. The goal is to provide value to others and build your online reputation through thoughtful engagement and sharing on LinkedIn, Twitter, Instagram and other sites.
Twitter for Business is a workshop presentation I delivered to SME's in Worthing on 2nd September 2009.
What is Twitter; Why a business should be using Twitter and the Tools that you can use.
The document provides guidance on using Twitter for business purposes. It begins with an overview of establishing a Twitter presence by choosing a username and profile details that align with your brand. It then discusses following others, starting conversations by tweeting regularly while engaging with followers. The document also covers driving traffic to your website, developing a content plan, using tools to schedule tweets, and analyzing metrics. Guidelines are provided around transparency, truthful representation, and respectful engagement.
This document provides a guide to building an audience on Twitter. It discusses monitoring customer service mentions, using Twitter to reach different parts of the sales funnel like prospecting and driving traffic, and measuring the ROI of Twitter through metrics like engagement, followers, and sentiment. The guide also covers creating an effective profile, targeting the right followers to follow, and engaging your audience through sharing varied content in tweets.
Twitter is gaining popularity with over 7.9 million monthly users, up over 950% in the last year. It allows people to follow others and receive their tweets of up to 140 characters. While originally for personal communication, many organizations now use Twitter for business purposes like sharing accomplishments and links. Companies must be transparent and not too self-promotional to build reputation on Twitter through asking questions and participating in conversations.
This is a basic Twitter guide for ad agencies and news reporters. However, it provides a great introduction to Twitter and its capabilities. We've also provided some tips and links that will help you on your way!
The document provides an overview of how to use Twitter for business purposes. It discusses setting up a Twitter account, including profile, photo, and background setup. It recommends regularly tweeting helpful content, following industry leaders, and engaging with your audience. Measuring engagement through followers, retweets, and website traffic can help evaluate your return on investment from Twitter marketing.
Are you a small business owner who is looking to leverage social media for building your business? Have you heard about Twitter and want to decide if it is an appropriate channel to use? Are you new to Twitter and want to learn more? Then this presentation will introduce you to Twitter, give you helpful tips on getting started and using Twitter for you or your business. For more information, please email us at info@teamandadream.com.
Here is a how-to guide for businesses (and even users in general) to get set up on Twitter. For more information on how to get started on Twitter, visit oneforty.com and oneforty.com/blog.
This document provides information about using Twitter for both personal and business purposes. It defines what Twitter is, discusses why it is useful, and provides tips for businesses to get started and make effective use of Twitter. Specifically, it explains that Twitter allows sharing of short messages to connect with others, and that businesses can use it for branding, customer service, promotions, and gaining customer insights. It also includes a Twitter glossary to define common Twitter terms and features.
You can't truly build your own brand – or your client’s for that matter – unless you include Twitter in your social mix. Even if your goal is not to reach all 330 million active users, on some level you need to engage in conversations – and learn valuable information – by mastering the ins and outs of the Twitterverse. At the October 6 IPRA lunch, you will learn from Rachel Adler, a master social media strategist with the Fairfax County Economic Development Authority, on how to use Twitter to define your digital persona and improve your professional reputation in PR, as well as brand yourself, communicate & reach the right audience.
The document provides an overview of popular social media platforms and tips for using them for business purposes. It discusses statistics and demographics for platforms like Twitter, Facebook, YouTube and Flickr. Key advice includes engaging customers, adding value through posts, and using social media to build relationships rather than directly sell products. The focus should be on conversation rather than one-way messaging.
Of all social media platforms, Twitter can often be the most difficult one for businesses to master. Here's a beginner's guide to help get you started!
This document provides guidance on using Twitter effectively, including the basics of setting up a profile, using mentions, direct messages, hashtags, retweeting, building followers, monitoring conversations, and tools for Twitter engagement. Key recommendations include customizing the profile picture and background, engaging with others by mentioning and retweeting, using hashtags to tag tweets, following relevant users to gain followers, monitoring brand mentions, and responding to feedback.
This document provides 16 tips for getting more followers on Twitter, including optimizing your profile, defining your target audience, tweeting relevant content, being active, setting a representative tweet at the top of your profile, using hashtags properly, inviting people from other sites, including share buttons, asking questions, retweeting relevant content, interacting with influencers, using Twitter cards, paying attention to statistics, asking followers to retweet, repeating popular tweets, and being responsive to direct messages and mentions. The overall goal is to engage your audience and share content they find valuable in order to attract new followers over time.
This document provides 16 tips for getting more followers on Twitter, including optimizing your profile, defining your target audience, tweeting relevant content, being active, setting a representative tweet at the top of your profile, using hashtags properly, inviting people from other sites, including share buttons, asking questions, retweeting relevant content, interacting with influencers, using Twitter cards, paying attention to statistics, asking followers to retweet, repeating popular tweets, and being responsive to direct messages and mentions. The overall goal is to engage your audience and share content they find valuable in order to attract new followers over time.
This document provides 16 tips for getting more followers on Twitter, including optimizing your profile, defining your target audience, tweeting relevant content, being active, setting a representative tweet at the top of your profile, using hashtags properly, inviting people from other sites, including share buttons, asking questions, retweeting relevant content, interacting with influencers, using Twitter cards, paying attention to statistics, asking followers to retweet, repeating popular tweets, and being responsive to direct messages and mentions. The overall goal is to engage your audience and share content they find valuable in order to attract new followers over time.
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As a business owner, I understand the importance of having a strong online presence and leveraging various digital platforms to reach and engage with your target audience. One often overlooked yet highly valuable asset in this regard is the humble Yahoo account. While many may perceive Yahoo as a relic of the past, the truth is that these accounts still hold immense potential for businesses of all sizes.
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
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Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
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The structural design process is explained: Follow our step-by-step guide to understand building design intricacies and ensure structural integrity. Learn how to build wonderful buildings with the help of our detailed information. Learn how to create structures with durability and reliability and also gain insights on ways of managing structures.
Implicitly or explicitly all competing businesses employ a strategy to select a mix
of marketing resources. Formulating such competitive strategies fundamentally
involves recognizing relationships between elements of the marketing mix (e.g.,
price and product quality), as well as assessing competitive and market conditions
(i.e., industry structure in the language of economics).
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The Evolution and Impact of OTT Platforms: A Deep Dive into the Future of Ent...ABHILASH DUTTA
This presentation provides a thorough examination of Over-the-Top (OTT) platforms, focusing on their development and substantial influence on the entertainment industry, with a particular emphasis on the Indian market.We begin with an introduction to OTT platforms, defining them as streaming services that deliver content directly over the internet, bypassing traditional broadcast channels. These platforms offer a variety of content, including movies, TV shows, and original productions, allowing users to access content on-demand across multiple devices.The historical context covers the early days of streaming, starting with Netflix's inception in 1997 as a DVD rental service and its transition to streaming in 2007. The presentation also highlights India's television journey, from the launch of Doordarshan in 1959 to the introduction of Direct-to-Home (DTH) satellite television in 2000, which expanded viewing choices and set the stage for the rise of OTT platforms like Big Flix, Ditto TV, Sony LIV, Hotstar, and Netflix. The business models of OTT platforms are explored in detail. Subscription Video on Demand (SVOD) models, exemplified by Netflix and Amazon Prime Video, offer unlimited content access for a monthly fee. Transactional Video on Demand (TVOD) models, like iTunes and Sky Box Office, allow users to pay for individual pieces of content. Advertising-Based Video on Demand (AVOD) models, such as YouTube and Facebook Watch, provide free content supported by advertisements. Hybrid models combine elements of SVOD and AVOD, offering flexibility to cater to diverse audience preferences.
Content acquisition strategies are also discussed, highlighting the dual approach of purchasing broadcasting rights for existing films and TV shows and investing in original content production. This section underscores the importance of a robust content library in attracting and retaining subscribers.The presentation addresses the challenges faced by OTT platforms, including the unpredictability of content acquisition and audience preferences. It emphasizes the difficulty of balancing content investment with returns in a competitive market, the high costs associated with marketing, and the need for continuous innovation and adaptation to stay relevant.
The impact of OTT platforms on the Bollywood film industry is significant. The competition for viewers has led to a decrease in cinema ticket sales, affecting the revenue of Bollywood films that traditionally rely on theatrical releases. Additionally, OTT platforms now pay less for film rights due to the uncertain success of films in cinemas.
Looking ahead, the future of OTT in India appears promising. The market is expected to grow by 20% annually, reaching a value of ₹1200 billion by the end of the decade. The increasing availability of affordable smartphones and internet access will drive this growth, making OTT platforms a primary source of entertainment for many viewers.
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MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
2. Why Twitter?
It’s a real time marketing tool.
Easy to use.
Can reach your existing and potential customers and
business partners.
Can tweet information and news about your business.
3. About Twitter!
Twitter allows you to send out tweets (messages) with
maximum 140 characters which will be seen on your
followers walls.
Tweets can include a photo, a link or a video.
Your tweets can be retweeted (shared), favorite (like) and
replied to, as any other social media platform.
4. Get Started…
Creating a Twitter account is the
first step. Here you will have to
choose between a personal name
(for a celebrity or a business
person) or your company’s name.
It’s best to keep your Twitter
name easy to remember and type.
Uploading your profile picture
and header (cover photo) is next.
The branding of your Twitter page
must be the some as your website
and Facebook page (if there’s
one). Example of a Twitter account with branded identity and
identical domain name and Twitter account name.
5. In order to input profile
pictures and heading as well
as customize your
background you have to
access you Settings.
6. It’s very important that you complete your Twitter profile.
This means setting your location, a biography of 160
characters and a website.
If you don’t have a website, link your Twitter account with
your LinkedIn profile or Facebook account.
7. Follow people… however select who you follow, as your
wall will have a lot of noise / tweets and you may not be
able to read them all.
Follow your customers, business partners, contractors even
your competitors. However do not use aggressive following
as your Twitter account may be suspended.
8. Now you are ready to start interacting - tweeting with the
people you are following and your followers.
While tweeting use @mentions as the tweet will be seen by
your followers and the @mentions followers.
9. By using the # hashtags you can find people with the some
interest as you. This is accomplished by clicking on the #
(e.g. #LetsGetSocial4Biz or #Marketing). You will then be
taken to a page were all tweets with the specific # can be
viewed.
10. Customers that follow you or your business on Twitter are
expecting:
Advice,
Information and
Communication.
Your Tweets must have:
• 80% - advice, information, communication
• 20% - sales and offers